Content Strategy Intern

At Cepheid, we are passionate about improving health care through fast, accurate diagnostic testing. Our mission drives us every moment of every day as we develop scalable, groundbreaking solutions to solve the world’s most complex health challenges. Our associates are involved in every stage of molecular diagnostics, from ideation to development and delivery of testing advancements that improve patient outcomes across various settings. As a member of our team, you can make an immediate, measurable impact on a global scale within an environment that fosters career growth and development.

Cepheid is proud to work alongside a community of six fellow Danaher Diagnostics companies. Together, we’re working at the pace of change on diagnostic tools that address the world’s biggest health challenges, driven by knowing that a patient is waiting behind every test.

Learn about the Danaher Business System, which makes everything possible.

As a Content Strategy Intern at Cepheid, you will play a pivotal role in enhancing the self-serve experience on our platforms, cepheid.com and my.cepheid.com. Your primary responsibilities will revolve around developing and implementing content strategies that align with our key initiatives to improve user engagement, save time, and increase user confidence. This internship offers a unique opportunity to contribute to high-impact projects directly affecting our customers’ experience.

This position is part of the Marketing Operations and CX team and will be in Sunnyvale, California, with remote work options. At Cepheid, our vision is to be the leading provider of seamlessly connected diagnostic solutions.

In this role, you will have the opportunity to:

• Manage and audit support content across various platforms, ensuring it remains current and relevant.
• Contribute to the development and execution of communication plans, both internal and external, to increase awareness and adoption of digital platforms. Create engaging and relevant content for multiple digital channels, including blog posts, social media updates, and website copy.
• Enhance SEO optimization efforts to boost visibility and drive traffic to digital platforms. Utilize tools like Google Analytics to track and analyze content performance, enabling data-driven decisions.

The essential requirements of the job include:

• Currently pursuing a undergrad or Masters degree in Marketing, Communications, Digital Media, or a related field.
• Strong writing and editing skills.
• Familiarity with content management systems (CMS) like Adobe Experience Manager, Pimcore, Drupal, or Widen.
• Basic understanding of SEO principles and social media platforms.
• Proficiency in Excel for data analysis and reporting

It would be a plus if you also possess previous experience in:

• Content creation and management.
• Using analytics tools like Google Analytics and Adobe Analytics.

The hourly rate for this role is $28.  This is the rate that we in good faith believe is the rate of compensation for this role at the time of this posting. 

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Join our winning team today. Together, we’ll accelerate the real-life impact of tomorrow’s science and technology. We partner with customers across the globe to help them solve their most complex challenges, architecting solutions that bring the power of science to life. 

For more information, visit www.danaher.com.

Danaher Corporation and all Danaher Companies are committed to equal opportunity regardless of race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law. We value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes.

The EEO posters are available here.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform crucial job functions, and to receive other benefits and privileges of employment. Please contact us at [email protected] to request accommodation.