Job Title: Content Strategist
Job Location: Mumbai
About Finnovate:
Will prefer candidate based in: Mumbai
Age Range: 30+
Preferred Industry: Finance
Job Summary:
We are looking for a Content Writer/Strategist to create engaging content across blogs, social media, newsletters, PR articles, and video scripts. The role involves simplifying complex financial topics, researching industry trends, collaborating with financial experts and marketing teams, and ensuring content is accurate, SEO-friendly, and aligned with our brand voice.
Key Responsibilities:
- Develop and execute a comprehensive content strategy aligned with business objectives.
- Plan and manage content calendars across platforms (website, blogs, social media, email, etc.).
- Conduct audience research to understand user needs, behaviours, and content preferences.
- Ensure consistency in brand tone, voice, and messaging.
- Collaborate with marketing, design, product, and SEO teams.
- Analyse content performance using analytics tools and optimize accordingly.
- Write content that engages with our TG- PR articles, blogs, newsletters, video scripts, etc.
- Collaborate with our in-house financial experts to create content.
- Stay on top of industry trends and news, and incorporate it in your content
- Write and edit content for blogs, articles, reports, newsletters, social media, case studies, website pages, and product documents.
- Break down complex financial and investment topics into simple, easy-to-understand language.
- Research industry trends in fintech, wealth management, mutual funds, investments, taxation, and personal finance.
- Work closely with product, marketing, and research teams to create accurate and compliant content.
- Create scripts for videos, product explainers, and campaigns when required.
- Ensure content is SEO-friendly and aligned with brand guidelines.
- Proofread and maintain high standards of clarity, grammar, and factual accuracy.
- Maintain a content calendar and ensure timely delivery.
Qualification & Skills:
Bachelor's degree in Finance, Commerce, Economics, Accounting, or a related discipline.
Experience & Skill Set:
- 5+ year of content writing and stargazing experience in finance domain
- Strong understanding of financial concepts
- Content writing experience in finance domain
- Good to have: Educational background or certification in finance.
Working Days:
Skills Required
- Bachelor's degree in Finance, Commerce, Economics, Accounting, or a related discipline
- 5+ years of content writing and strategizing experience in the finance domain
- Strong understanding of financial concepts
- Content writing experience in the finance domain
- Educational background or certification in finance
What We Do
At Finnovate, we specialize in providing successful professionals with a disciplined approach to achieving their financial goals safely, surely, and swiftly. Our comprehensive financial planning platform is designed to add purpose and structure to your financial life, ensuring you reach your financial goals with confidence. To date, we have helped over 3000 professionals and their families reach their financial goals through our FinnFit™ Financial Planning Process. Our process is available through our team of FinnFit expert and a transparent, user-friendly technology platform, ensuring accessibility and convenience for all our clients. Our commitment to excellence has earned us the trust of marquee professionals, who not only opted our services but have also chosen to invest in our business. This endorsement speaks volumes about the quality and reliability of Finnovate. Join us at Finnovate and experience the 'professional class' service that has transformed the financial lives of thousands. Let us help you achieve your financial goals with discipline and confidence.
