Content Strategist

Cityscope is India’s emerging platform for city-powered discovery—curating hyperlocal content, community-led experiences, and cultural events across cities. We’re building a new kind of media-tech company: one that empowers citizens, creators, and businesses to participate in the local economy and shape the story of their city.

We’re growing fast across Rajasthan and beyond, and are looking for a multi-talented content & communication strategist to help build our brand, craft compelling narratives, and grow our audience through strategic storytelling, co-creation, and sharp, human copywriting.

You’ll be Cityscope’s lead wordsmith and story-weaver, helping shape how the brand talks to the world—and how cities talk to themselves through our platform.

This role blends strategic content planning, partner co-creation, and audience building through writing that works across touchpoints—campaigns, creator partnerships, social media, microsites, and event storytelling.

You’ll work closely with creators, designers, community partners, and marketers to craft both structured narratives and improvised cultural drops. Think of it as equal parts: editor, creative copywriter, comms lead, and audience curator.

• Write crisp, compelling copy for campaigns, landing pages, decks, announcements, brand storytelling, social media, and creator launches.

• Collaborate with designers and partners to develop narratives around events, experiences, workshops, and local movements.

• Maintain a consistent brand voice while adapting tone across platforms (Instagram, WhatsApp, Web, Print, PR).

• Develop messaging frameworks and microcopy across product interfaces, onboarding flows, and brand touchpoints.

• Work with the founders, brand team, and partners to shape brand narratives and communication strategy for new verticals and cities.

• Co-develop content calendars and launch strategies for local campaigns, events, or creator-led drops.

• Write B2B pitch decks, campaign explainers, and brand collab kits that spark curiosity and conversions.

• Curate and grow audiences across Instagram, WhatsApp groups, and newsletters with relevant, city-driven storytelling.

• Collaborate with creators and city curators to co-create reels, carousels, and posts that drive awareness and engagement.

• Support the launch of new city chapters and creative drops with tailored content kits and distribution assets.

• Work with Cityscope partners (creators, brands, curators) to shape content collaborations, creator features, or city campaigns.

• Develop collaboration briefs, write partner-facing documents, and help creators land their message through Cityscope.

• Create story-led formats that plug into our content engine and CMS (e.g., “Cityscope Asks”, creator diaries, venue takeovers).

• Use AI tools (like ChatGPT, Jasper, Descript, etc.) to brainstorm, draft, and iterate faster—but with a strong editorial eye.

• Build repeatable systems for formatting content, distributing across channels, and updating branded pages dynamically.

• 2–4 years of experience in content strategy, editorial, communications, or creative copywriting.

• Strong editorial instincts with the ability to write smart, crisp, and conversational content.

• Experience with Instagram content planning, audience building, and basic analytics is a big plus.

• Proven ability to write across mediums—from decks to digital campaigns to microcopy and social captions.

• Bonus: Experience working with or for creators, brands, or cultural institutions.

• Creative & Strategic: You can zoom out to see the big picture, and zoom in to write a sharp Instagram bio.

• Collaborative: You enjoy working with cross-functional teams and external partners.

• Mission-Driven: You’re excited about storytelling that highlights people, places, and ideas that often go unseen.

• Proactive: You don’t wait for a brief—you spot gaps, create opportunities, and keep things moving.

• Shape the story of Indian cities—through stories, events, creators, and communities.

• Be part of a nimble, creative team at the intersection of content, tech, and culture.

• Learn how to work in an AI-native, fast-paced content ecosystem with deep impact.

• Access to powerful tools, storytelling formats, and an entrepreneurial environment to grow your voice and leadership.

Send us:

• A resume or portfolio

• 2–3 writing samples (social, editorial, or copywriting)

• A short note on why Cityscope and this role excite you

Email: [email protected]

Subject: Application – Content & Communications Strategist @ Cityscope