We're on a mission to make good health last a lifetime. More than 1 billion people live with obesity worldwide, driving preventable chronic conditions. We're here to build better long-term care.
Eucalyptus is now part of Hims & Hers, the global leader in personalised health and wellness.
Euc is the company behind Juniper, one of the world's largest weight-management programs combining GLP-1 medication with personalised nutrition, movement support, and clinician-led care from prescribers, nurses, health coaches, pharmacists, and dietitians. Our published clinical research shows that our combined clinical and behavioural approach helps patients lose significantly more weight during their treatment with Juniper by four times.
- Supporting patients living with obesity across our 5 markets
- Received selective NICE endorsement to provide services to the NHS
- Tailored our offering to thousands of patients in Australia, the UK, Germany, Japan and Canada.
You'll concept and art-direct performance creative that beats the agency benchmark, then produce it — running the shoot, directing talent and the bench, and steering the edit. Your masters become the "gold standard" the rest of the pipeline expands into hundreds of variations, so the quality of your output sets the ceiling for everything.
This is a hands-on, high-output role for a swiss-army-knife operator: equal parts taste, ideas and get-it-done.
What you'll do
- Own the visual craft and direction of Weight Loss creative — art-direct the look, feel, and quality bar across video and static.
- Concept performance-led ideas rooted in what actually works — hooks, angles, formats — not just what looks nice.
- Produce end-to-end: plan and run shoots, direct talent and our on-camera bench, and steer edits to a finished standard.
- Set the "gold standard" masters that the Manila team and AI iterate and expand from — and keep raising that bar.
- Partner with strategists (who own the why and what) and our designers/editors to turn ideas into finished, on-brand assets fast.
- Work at pace and volume without letting craft slip — you're comfortable shipping a lot and keeping it sharp.
- Help shape the studio's visual identity and creative standards as we scale.
- A strong portfolio of performance and/or brand creative — with a clear eye for art direction, composition, type and visual craft.
- Real production experience: you can plan and run a shoot, direct talent, and take something from idea to finished asset yourself.
- Hands-on editing/design ability — enough to set the standard, jump in, and unblock others (Premiere/After Effects, Figma/Adobe CS or similar).
- A performance instinct: you understand social-native, direct-response creative and what makes an ad actually convert, not just look good.
- A bias for output and iteration — you ship, learn and ship again, without being precious.
- Comfortable directing people (talent, crew, the bench) and collaborating closely with strategists and editors.
Euc is also behind a growing family of digital healthcare clinics (Pilot, Kin, Software) across men’s health and well-being, fertility, and skincare.
Here’s what makes joining Euc unique:
- What’s next - Our goal for the next three years is to support 1 million patients globally to live better for longer. We’re launching into new conditions, demographics, and geographies as we build a truly preventive healthcare ecosystem.
- Build something world-changing - We’re on the path to becoming the world’s largest international digital healthcare company. It will be challenging, fast-paced, and deeply rewarding.
- Make real impact - You will deliver work that directly shapes patient outcomes and scales evidence-based care across markets.
- Accelerate your growth - You will have high ownership, continuous feedback, and dedicated development support.
- Join a motivated team - You will collaborate with talented peers to solve complex clinical and operational problems at scale.
- Be an owner – Your own stake in the business with our employee options program
- Invest in your growth – Annual development budget plus 3 days of professional development leave
- Work flexibly – Hybrid setup with 3 days a week in our Old Street office, designed for focus and collaboration
- Support your well-being – Private health insurance through Vitality or opt for a monthly wellness allowance to spend on what matters most to you
- Take time off – 25 days of holiday, enhanced parental leave and work from anywhere 3 weeks out of the year
- Join a connected team – A vibrant office culture with regular socials, clubs, after-school sport, and seasonal events
At Eucalyptus, we value individuals from all backgrounds, experiences, and perspectives, and we embrace the unique qualities each person brings. When you apply, please let us know of any reasonable adjustments you may need during the interview process.
At Eucalyptus, we value individuals from all backgrounds, experiences, and perspectives, and we embrace the unique qualities each person brings. When you apply, please let us know of any reasonable adjustments you may need during the interview process. We use AI-assisted tools across our business to help our teams work more efficiently, including within our recruitment process. These tools support our team — all hiring decisions are made by real people, and every application is reviewed by a member of our recruitment team.
Skills Required
- Strong portfolio of performance and/or brand creative demonstrating art direction, composition, typography, and visual craft
- Experience planning and running shoots, directing talent, and taking concepts through finished assets
- Hands-on editing and design ability using Premiere, After Effects, Figma, Adobe Creative Suite, or similar tools
- Understanding of social-native, direct-response creative and conversion-focused advertising
- Ability to produce, iterate, and ship high volumes of creative work quickly
- Ability to direct talent and crew and collaborate with strategists and editors
What We Do
At Eucalyptus, we run a trusted group of digital healthcare clinics on our telehealth platform including Pilot (men’s health), Kin (fertility), Software (dermatology) and Juniper (weight loss and menopause). Our mission is to bring high-touch, high-quality healthcare to patients around the world by empowering practitioners with technology. Since 2019, we’ve facilitated over one million consultations across Australia, the UK and Germany. With every consult, we’re breaking down boundaries to better health by providing better access to care, stigma-free experiences, and continuous support. Our commitment to providing better patient experiences is matched by our stellar record of patient safety. To learn more about Eucalyptus, visit our website
