Content Producer

Posted 2 Days Ago
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Bangalore, Bengaluru Urban, Karnataka, IND
In-Office
Mid level
Fintech • Payments • Financial Services
The Role
Produce written, video, and multimedia content for social, web, email, and campaigns across APAC. Develop integrated content concepts, manage content calendars, optimise assets for platform formats, support localisation, monitor performance, and ensure brand and regulatory consistency.
Summary Generated by Built In

Job Title

Content Producer

Job Description

So, who are we?
IG is a FTSE 100 fintech operating across five continents, serving over 1.3m customers and handling billions of dollars in transactions – built on scale, trust, and proof. We didn't pivot to innovation; it's how we've always operated. What that means for the people who work here is real: genuinely complex problems to solve, the technology and resources to tackle them properly, and the kind of scope that's rare in established businesses.

The bar is high – bring a curious and forward-thinking mindset and we'll give you the platform to define what comes next. Join us at IG – the future gets built here.
We are hiring a Content Producer to create engaging, multi-format content that brings the brand to life across digital channels and drives customer engagement and awareness.

Your team
This role sits within the Brand and Creative team at IG Asia, based across our APAC markets. You will be part of a regional creative department – spanning art direction, design, copy, video, and social – responsible for shaping IG’s brand presence and delivering creative output across all customer touchpoints.
Your role in the Team’s Success
You are a creator who is equally comfortable writing a caption, coordinating a content calendar, and optimising a video for vertical format. You move quickly, think in platforms, and know how to keep a brand feeling consistent while staying relevant across channels.

What you’ll do

You’ll produce written, video, and multimedia content for social, web, email, and campaigns – adapting messaging, tone, and format for different audiences, markets, and product types across the region. Working closely with strategy and content teams, you’ll help develop integrated content concepts, manage content calendars, and coordinate delivery across channels with precision. You’ll optimise content for different platforms and formats, from vertical to landscape, and support localisation efforts across regional markets. You’ll also monitor content performance, incorporate feedback to improve engagement, and maintain brand consistency across every asset you produce.
 

What you’ll need for this role

Requirements:

  • 3 – 5 years of experience creating multi-format content across written, video, and multimedia

  • A strong portfolio demonstrating range across channels and formats

  • Proven ability to write for different customer segments and experience levels

  • Solid understanding of digital-first content and platform-specific requirements

  • Proficiency with content management systems and video editing tools

  • Understanding of content optimisation across different platform formats

  • Experience managing content calendars and coordinating cross-channel delivery

  • Collaborative by nature, with a proven ability to work effectively across teams

  • Knowledge of financial services terminology and products is a plus

  • Working knowledge of brand guidelines and regulatory compliance requirements

  • Adaptable across B2C and B2B contexts and across regional markets

How we work

We try to take a thoughtful approach to our ways of working as a company. We follow a hybrid working model with 3 days in the office – which we think balances the need to collaborate effectively and connect with each other. When it comes to how we deliver, there are 5 things we want everyone to do to drive high performance, better learning and career satisfaction:

  • Lead and Inspire: Drives trust, alignment, and enthusiasm

  • Think Big: Focus on the problems that most impact commercial outcomes

  • Champion the client: Understand and prioritise client's needs

  • Deliver at pace: Push for fast, sustainable growth;

  • Raise the bar: Take ownership, be accountable and share feedback

We believe that diversity is vital to success, it fuels creativity, drives innovation and sets us up for global success. We’re committed to building teams with a variety of perspectives and skills to help us realise our vision and strategy, that’s why we encourage applications from people with diverse backgrounds and experiences to join us on this journey. Learn more about our D&I approach here.

The Perks

Your growth fuels our success! Thrive with tailored development programs, mentoring opportunities with leaders, and clear career progression. Expand your network through committees, sports and social clubs. Enjoy extra time off for volunteering and community work.

  • Matched giving for your fundraising activity

  • Flexible working hours and work-from-home opportunities

  • Performance-related bonuses

  • Insurance and medical plans

  • Career-focused technical and leadership training in-class and online, incl. unlimited access to LinkedIn Learning platform

  • Contribution to gym memberships and more

  • Free Lunch/Snacks/Fruits

  • A day off on your birthday

  • Two days’ volunteering leave per year.

Learn more about the Perks here!
Join us for this exciting journey. Apply now!

Number of openings

1

Skills Required

  • 3-5 years of experience creating multi-format content across written, video, and multimedia
  • Strong portfolio demonstrating range across channels and formats
  • Proven ability to write for different customer segments and experience levels
  • Solid understanding of digital-first content and platform-specific requirements
  • Proficiency with content management systems and video editing tools
  • Understanding of content optimisation across different platform formats
  • Experience managing content calendars and coordinating cross-channel delivery
  • Collaborative by nature, with a proven ability to work effectively across teams
  • Working knowledge of brand guidelines and regulatory compliance requirements
  • Adaptable across B2C and B2B contexts and across regional markets
  • Knowledge of financial services terminology and products
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The Company
HQ: London
2,748 Employees

What We Do

We’ve been at the forefront of trading innovation since 1974, taking on the challenge to deliver an unmatched experience for our clients and raise the bar for tomorrow’s opportunities. Today, we’re a global fintech company incorporating the IG, tasty, IG Prime, Spectrum and DailyFX brands, with a presence in 18 countries across five continents – Europe, North America, Africa, Asia-Pacific and the Middle East. We’re an organisation of positive problem-solvers, united and inspired by our purpose, which is to power the pursuit of financial freedom for the ambitious. Our award-winning products and platforms empower go-getters the world over to unlock opportunities around the clock, giving them access to over 19,000 financial markets. Today, more than 400,000 clients call IG Group home. IG Group Holdings plc is an established member of the FTSE 250 and holds a long-term investment grade credit rating of BBB- with a stable outlook from Fitch Ratings

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