About the role
Requirements
What you will own
1. Flagship narratives
- Lead writing on Redseer's flagship newsletters and report-led articles, from first read of the deck to final publish
- Find the argument inside the data: what has changed, why it matters and what a CXO should do about it
- Hold every piece to one standard: a clear position, a hook that earns the open and a takeaway worth repeating in a boardroom
2. Case Studies & Newsletters as a product
- Set the editorial strategy and calendar, and own the numbers: subscriber growth, open rates, click-throughs and replies
- Run experiments on formats, subject lines, cadence and distribution, and keep what works
- Build a readership that compounds, where each edition makes the next one more anticipated
3. The website as a reading experience
- Own content performance across the site, including report landing pages and insight articles
- Partner with design on page structure and storytelling so that dense research becomes easy to navigate
- Improve the path from first read to report download to conversation with a partner
What you bring
Benefits
Why this role
Skills Required
- 3-6 years of experience in journalism or B2B content
- Strong narrative thinking and research ability
- Understanding of content metrics and SEO, AEO, and GEO
- Ownership mindset
What We Do
Redseer is a strategy consulting firm and trusted advisor to new-age businesses, guiding critical decisions in disruptive markets for investors, brands, and emerging companies. Founded in 2009, it provides strategic consulting, transaction advisory, growth advisory, digital strategy and transformation, investment advisory, and proprietary market intelligence. The firm helps organizations navigate uncertainty and make precise decisions across India and international markets.
