The Role
Own the company’s newsletters, report-led articles, website content performance, and editorial strategy. Translate proprietary data into compelling narratives, improve conversion journeys, grow and engage audiences, and build systems for repurposing content across formats. Collaborate with research, design, and performance teams while using content metrics and SEO, AEO, and GEO knowledge to drive impact.
Summary Generated by Built In
About the Role:
We are looking for a content owner, not just a content writer. Someone who thinks beyond words
and takes responsibility for how content performs across surfaces—website, newsletters, reports,
and campaigns.
Requirements
What You’ll Own
1. Long-form Content & Narrative Building
• Own Redseer’s flagship newsletters and report-led articles
• Translate proprietary data into sharp, opinionated narratives
• Ensure every piece has clear positioning, hook, and takeaway
2. Website & Content Experience
• Own content performance of website
• Work with design on structure and storytelling
• Improve conversion journeys
3. Newsletters & Audience Building
• Own editorial strategy and performance
• Drive subscriber growth and engagement
• Ensure reach and compounding impact
• Experiment with channels and formats
4. Repurposing & Content Systems
• Build systems to atomise content
• Ensure consistency across formats
• Work with research, design, and performance teams
What You Bring
• 3–6 years experience in journalism or B2B content
• Strong narrative thinking and research ability
• Understanding of content metrics and SEO/AEO/GEO
• Ownership mindset
Benefits
Why Join Redseer
• Work with proprietary data
• Build in a high-growth marketing team
• Own high-impact surfaces
• Freedom to experiment
Skills Required
- 3-6 years of experience in journalism or B2B content
- Strong narrative thinking and research ability
- Understanding of content metrics and SEO, AEO, and GEO
- Ownership mindset
Am I A Good Fit?
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The Company
What We Do
Redseer is a strategy consulting firm and trusted advisor to new-age businesses, guiding critical decisions in disruptive markets for investors, brands, and emerging companies. Founded in 2009, it provides strategic consulting, transaction advisory, growth advisory, digital strategy and transformation, investment advisory, and proprietary market intelligence. The firm helps organizations navigate uncertainty and make precise decisions across India and international markets.
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