Content Marketing Specialist

Posted Yesterday
Be an Early Applicant
Hiring Remotely in Valletta, MLT
In-Office or Remote
Mid level
AdTech • Marketing Tech • Social Media • Software
The Role
Creates and edits demand-generation content including ebooks, guides, reports, case studies, landing pages, sales materials, thought leadership, newsletters, and email campaigns. Researches market trends and customer needs, interviews experts, supports partnerships and events, coordinates designers and freelancers, maintains the content calendar, and improves content using performance insights and AI tools.
Summary Generated by Built In

Insense is a platform that helps brands work with creators. We connect more than 100,000 trusted creators across 35+ countries, helping brands create content, run influencer campaigns, and grow their business. Today, over 2,000 mid-sized brands use Insense to power their creator marketing.

Founded in 2016, we're a remote-first company of 60+ people across 14+ countries. We collaborate across time zones, support customers around the world, and enjoy the flexibility that comes with remote work.

If you're looking for a place where you can take ownership, move quickly, and make a real impact, we'd love to hear from you.

About the role

If you’re a strong writer who can turn complex ideas and customer insights into clear, engaging content, this role could be a great fit! We’re looking for a hands-on Content Marketing Specialist to create high-quality content that supports demand generation, partnerships, thought leadership, and sales.

You’ll write and produce email campaigns, sponsorship materials, long-form content, lead generation assets, and industry-focused content.

📍 Open to candidates based in LATAM, MENA, and Eastern Europe.

Candidates in EMEA must be available between 8 AM and 12 PM EST and other hours can be async. Candidates in the Americas will work from 8 AM to 5 PM EST.

Who we are looking for

Required:

  • 4+ years of experience in content marketing, copywriting, brand content, or a related role

  • Strong English writing, editing, and storytelling skills

  • Experience creating long-form content such as ebooks, guides, reports, or thought leadership articles

  • Experience with email marketing, lead generation, sponsorships, or partner campaigns

  • Ability to turn product information, industry insights, and customer pain points into compelling content

  • Comfortable owning projects from research and writing through review and final delivery

  • Organized and able to manage multiple projects and deadlines

Bonus Points:

  • Experience in influencer marketing, UGC, the creator economy, MarTech, or AdTech

  • Experience creating webinars, case studies, sales materials, or founder-led content

  • Experience in B2B SaaS, marketplaces, agencies, or tech-enabled services

  • Familiarity with Figma, Canva, or AI content tools

Responsibilities
  • Write and edit ebooks, guides, reports, case studies, landing pages, sales materials, and thought leadership content

  • Create newsletters, nurture sequences, event follow-ups, and other email campaigns

  • Develop content for sponsorships, partnerships, webinars, and events

  • Research industry trends, customer challenges, and competitor activity

  • Interview internal experts and turn their knowledge into market-facing content

  • Collaborate with Growth and Product Marketing on campaigns and lead generation

  • Coordinate content projects with designers, freelancers, and internal stakeholders

  • Maintain the content calendar and ensure work is delivered on time

  • Review content performance and use insights to improve future work

  • Use AI tools to work more efficiently while maintaining quality and accuracy

📍This is a fully remote contractor role. Kindly select the "Worldwide" option if your location is not listed. Compensation is paid in USD.

Skills Required

  • 4+ years of experience in content marketing, copywriting, brand content, or a related role
  • Strong English writing, editing, and storytelling skills
  • Experience creating long-form content such as ebooks, guides, reports, or thought leadership articles
  • Experience with email marketing, lead generation, sponsorships, or partner campaigns
  • Ability to turn product information, industry insights, and customer pain points into compelling content
  • Ability to own projects from research and writing through review and final delivery
  • Organized and able to manage multiple projects and deadlines
  • Experience in influencer marketing, UGC, the creator economy, MarTech, or AdTech
  • Experience creating webinars, case studies, sales materials, or founder-led content
  • Experience in B2B SaaS, marketplaces, agencies, or tech-enabled services
  • Familiarity with Figma, Canva, or AI content tools
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The Company
156 Employees
Year Founded: 2016

What We Do

Insense is a SaaS-enabled marketplace and an official creative partner of TikTok and Meta. The platform provides an all-in-one solution for scaling user-generated content (UGC) production and influencer marketing, connecting e-commerce brands with a vetted marketplace of over 70,000 creators globally. It streamlines operations with tools for creator chat, automated payments, contracts, and analytical reporting to help brands drive growth and conversions.

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