Content Marketing Mgr

Posted 6 Days Ago
Be an Early Applicant
Pune, Maharashtra
1-3 Years Experience
Information Technology • Security • Cybersecurity
The Role
As the Content Marketing Manager, responsible for creating engaging content for various stages of the marketing funnel, collaborating with internal stakeholders, driving audience growth, and ensuring content consistency and quality. Must have 5+ years of content marketing experience in the cybersecurity industry, strong writing and editing skills, and knowledge of SEO and demand generation tools.
Summary Generated by Built In

Come work at a place where innovation and teamwork come together to support the most exciting missions in the world!

As the Content Marketing Manager, you will be a critical member of the marketing team and help build a steady cadence of rock-solid content for all stages of the funnel. The successful candidate in this role will be a self-starter who's passionate about creating engaging, valuable content for both senior business decision makers as well as practitioners in the security industry; is an amazing storyteller; and will have a passion for scaling a well-known brand in the security industry to the next level of growth.

Responsibilities:

• Work with the content team to implement the multi-channel content strategy by crafting content

that drives through leadership, customer acquisition and customer success.

• Lead and inspire creative ideas for content development and messaging consistency across all

channels (demand generation, digital, web, social, video, etc.).

• Collaborate with internal stakeholders to create engaging stories aligned with company messaging.

• Drive effective and creative content that incites engagement and grows audiences.

• Ensure content aligns with funnel-building objectives and is consistently delivered across touch

points.

• Leverage data to set goals, measure success, and refine content strategy.

• Help maintain a functional content calendar and ensure style, quality, and tone consistency.

• Write and edit high-performing content with impeccable attention to detail.

• Copyeditor for a variety of marketing materials. Must have top-notch grammar and punctuation skills

and be an overall arbiter of best grammar, messaging, writing, and style practices.

Requirements:

  • 5 plus years of content marketing experience in the cybersecurity industry is a must.
  • Strong writing skills with a diverse portfolio of published work.
  • Entrepreneurial mindset and ability to work in a fast-paced environment.
  • Excellent writing and editing skills and a love of grammar and top-performing content.
  • Editorial mindset and familiarity with audience preferences.
  • Knowledge of SEO, web traffic metrics, and demand generation tools.

Bachelor’s degree in Marketing, Journalism, Public Relations, or related field

The Company
2,736 Employees
On-site Workplace
Year Founded: 1999

What We Do

Qualys, Inc. (NASDAQ: QLYS) is a pioneer and leading provider of disruptive cloud-based security, compliance and IT solutions with more than 10,000 subscription customers worldwide, including a majority of the Forbes Global 100 and Fortune 100. Qualys helps organizations streamline and automate their security and compliance solutions onto a single platform for greater agility, better business outcomes, and substantial cost savings.
The Qualys Cloud Platform leverages a single agent to continuously deliver critical security intelligence while enabling enterprises to automate the full spectrum of vulnerability detection, compliance, and protection for IT systems, workloads and web applications across on premises, endpoints, servers, public and private clouds, containers, and mobile devices. Founded in 1999 as one of the first SaaS security companies, Qualys has strategic partnerships and seamlessly integrates its vulnerability management capabilities into security offerings from cloud service providers, including Amazon Web Services, the Google Cloud Platform and Microsoft Azure, along with a number of leading managed service providers and global consulting organizations. For more information, please visit http://www.qualys.com

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