Content Marketing Manager

Posted Yesterday
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New York City, NY, USA
Hybrid
111K-173K Annually
Senior level
Artificial Intelligence • Information Technology • Professional Services • Software
NewtonX is the world’s leading B2B research company.
The Role
Own creation of data-driven content (blogs, reports, whitepapers), website copy, email campaigns, newsletters, and social posts. Edit AI-generated drafts, maintain brand voice, optimize SEO, and collaborate with Product Marketing, Demand Gen, Sales, and leadership to drive thought leadership and pipeline growth.
Summary Generated by Built In

About NewtonX

NewtonX is a B2B insights company trusted by the world's most innovative companies to make high-stakes decisions with confidence. We combine a verified network of business professionals with AI-powered research tools to deliver research intelligence faster, more precise, and more defensible than traditional methods.
Our clients include Google, Microsoft, TikTok, DoorDash, Stripe, and Coinbase. Our research has been cited by Fortune, Forbes, TechCrunch, Adweek, and the Wall Street Journal.
NewtonX has raised $47M from investors including Two Sigma Ventures, Third Prime, XFund, and Citi Ventures.

The Role: Building NewtonX's Content Engine

As the Content Marketing Manager at NewtonX, you are the storyteller and content architect responsible for transforming our proprietary data and insights into compelling external-facing content that drives brand authority and pipeline growth. This is a hands-on role where you will own the creation of articles, reports, website copy, email campaigns, social content, and newsletters—establishing NewtonX as the market research thought leader through consistent, high-quality content production. You will rely heavily on the latest AI tools (Claude, Glean, and emerging LLMs) to create industry-leading content at exceptional velocity and quality, while maintaining NewtonX's distinctive voice and analytical rigor.

Key Responsibilities
  • Data-Driven Content Creation: Transform internal survey data, market research, and proprietary insights into engaging blog posts, long-form articles, whitepapers, and reports that demonstrate NewtonX's expertise and drive inbound interest. Synthesize complex research findings into accessible narratives that resonate with enterprise buyers.

  • Website Content Management: Own all website content—from homepage messaging to product pages to resource sections. Ensure messaging consistency, SEO optimization, and regular content refreshes that reflect NewtonX's evolving positioning and market leadership.

  • Email & Newsletter Development: Write and manage email campaigns across the funnel—from nurture sequences to product announcements to customer communications. Own the NewtonX newsletter strategy and execution, creating compelling content that builds audience engagement and drives conversions.

  • Social Media Content: Develop social media content strategy and write posts for LinkedIn, Twitter/X, and other B2B channels. Create content that amplifies thought leadership, showcases customer success, and drives engagement with target audiences.

  • Brand Voice & Quality: Maintain NewtonX's brand voice across all content touchpoints. Edit and refine AI-generated drafts to ensure every published piece reflects original thinking, factual accuracy, and editorial excellence. Serve as the guardian of content quality and consistency.

  • Cross-Functional Collaboration: Partner with Product Marketing, Demand Gen, Sales, and leadership to identify content opportunities, align on messaging priorities, and ensure content supports broader GTM objectives. Translate complex product features and customer insights into compelling stories.

Qualifications & Experience
  • You bring 5+ years of content marketing experience in B2B SaaS, tech, research, or data-driven companies, with a strong portfolio demonstrating data storytelling and thought leadership content.

  • Proven ability to write across formats—long-form articles, website copy, email campaigns, social posts, and newsletters—with exceptional writing skills and attention to detail.

  • Experience working with complex data, research findings, or technical subject matter and translating it into accessible, engaging content for business audiences.

  • Proficiency with content management systems (WordPress, Webflow, or similar), email platforms (HubSpot, Marketo), and basic SEO principles.

  • Expert-level proficiency with AI tools (Claude, ChatGPT-4, Jasper, Copy.ai, Perplexity, or similar) with demonstrated ability to use LLMs to dramatically accelerate content production while maintaining originality and quality. You should have concrete examples of how you've used AI to scale content output 3-5x.

  • Self-starter mentality with ability to own the content pipeline end-to-end—from ideation through publication—with minimal oversight.

  • Strong collaboration skills and comfort working cross-functionally with product, sales, and marketing teams.

What we offer
  • Competitive compensation - (New York / SF Base Salary) $128,000 - $173,000 annually, (Elsewhere Base Salary) $111,000-$150,000). Plus performance-based bonus/variable compensation and equity.

  • Career advancement and training opportunities.

  • Excellent medical, dental, and vision insurance.

  • 401k match with immediate vesting.

  • Health savings/flexible savings account, and pre-tax commuter benefits.

  • Paid time off: vacation, holidays, sick, and parental leave.

  • A diverse, collaborative, and positive culture where we invest in and celebrate each other's success.

  • Good vibes (happy hours, team projects, and retreats)

  • Work Model: Hybrid (New York)

    • This is a Hybrid role based out of our New York City office. To maintain close collaboration with Product Marketing, Demand Gen, and Sales teams, the Content Marketing Manager is expected to work two days per week from the NYC office, with the remainder of the week offering flexible remote work.

NewtonX is proud to be an equal opportunity workplace. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity/expression, age, status as a protected veteran, status as an individual with a disability, or any other applicable legally protected characteristics.

Skills Required

  • 5+ years of content marketing experience in B2B SaaS, tech, research, or data-driven companies
  • Proven ability to write across formats: long-form articles, website copy, email campaigns, social posts, newsletters
  • Experience translating complex data and research findings into accessible, engaging content for business audiences
  • Proficiency with content management systems (WordPress, Webflow, or similar)
  • Proficiency with email platforms (HubSpot, Marketo)
  • Basic SEO principles knowledge and ability to optimize website content
  • Expert-level proficiency with AI tools/LLMs (Claude, ChatGPT-4, Jasper, Copy.ai, Perplexity, etc.) and examples of scaling content production
  • Self-starter mentality with ability to own content pipeline end-to-end with minimal oversight
  • Strong cross-functional collaboration skills with product, sales, and marketing teams
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The Company
HQ: New York, NY
Year Founded: 2016

What We Do

NewtonX matches the world’s toughest questions with the only minds who know the answers. We find the right subject matter expertise from an open network of 1.1 billion professionals. To do this, we use the most sophisticated search engine in the research industry– the NewtonX Graph. It identifies the exact audience for our clients’ business questions. We ensure every professional is 100% verified, so you can ground your work in true expertise and make strides with confidence. As the world’s leading B2B research company, we field large-scale quantitative surveys, facilitate qualitative interviews, engage in long-term consultations, and create customized research plans. NewtonX partners with the world’s top consultancies, marketers, and technology companies. Together with our clients, we’re ushering in a new standard of truth in B2B research.

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