Content Marketing Manager

Reposted 36 Minutes Ago
Hiring Remotely in Mill Valley, CA, USA
In-Office or Remote
75K-100K Annually
Mid level
Consumer Web • Professional Services • Real Estate • Design
Yardzen is the leading online landscape design and build company.
The Role
The Content Marketing Manager will develop brand narratives, oversee organic social strategies, create written content, and collaborate across teams to enhance customer engagement and brand voice.
Summary Generated by Built In
At Yardzen, we believe people are at their best when they’re outside.

Our mission is simple: help people envision the outdoor spaces of their dreams, entirely online, and connect them with trusted local contractors to bring those designs to life. Since our launch in 2018, we’ve empowered thousands of homeowners to transform their outdoor spaces, make sustainable choices, enhance property value, and enjoy life outdoors.

We’re transforming the $200 billion outdoor renovation industry with AI, data, and technology—offering a modern, seamless, and transparent design-build experience. Recognized as a Fast Company Most Innovative Company and named to Inc. Magazine’s Best Places to Work, our work has been featured in Architectural Digest, The New York Times, Sunset Magazine, House Beautiful, The Wall Street Journal, and Forbes. And we’re just getting started.

We’re hiring a Content Marketing Manager to bring Yardzen’s brand vision to life.

This is a highly creative, high-ownership role for an exceptional writer and thoughtful storyteller. You’ll shape how we communicate our brand across channels by translating design expertise, data, and customer experience into narratives that are clear, compelling, and grounded in real impact.

At Yardzen, everything starts with the customer. The work should reflect how we improve people’s lives in meaningful, everyday ways while making the world more beautiful through thoughtful, well-designed outdoor spaces. We’re looking for someone with a genuine appreciation for design and living well across home, garden, and outdoor environments.

This role is both strategic and hands-on. You’ll partner closely with marketing leadership to express Yardzen’s voice and creative direction, while owning execution across formats. You should be comfortable working with senior stakeholders, incorporating feedback, and taking true authorship over your work.

Responsibilities:

    Storytelling & Narrative Development

  • Lead the development of customer stories and key brand narratives

  • Translate design expertise, data, and customer experience into clear, compelling storytelling

  • Ensure content reflects the lived impact of a well-designed outdoor space

  • Brand & Creative Direction

  • Partner with marketing leadership to ensure Yardzen's voice is consistent across all content and channels

  • Maintain a high bar for quality, consistency, and taste

  • Content & Copy

  • Write and edit copy across web, email, campaigns, and marketing materials

  • Ensure clarity, cohesion, and alignment across formats

  • Social & Influencer

  • Own organic social from planning through execution

  • Develop and manage influencer partnerships aligned with the brand

  • Creative Production

  • Partner with design to concept and produce campaigns and content

  • Contribute to photoshoots and visual direction

  • Cross-Functional Collaboration

  • Partner with marketing, product, and internal teams to align messaging with business goals

  • Support lifecycle and performance initiatives with strong storytelling

About you:

  • 3+ years of experience in content, brand, or creative roles, ideally within a D2C company or design-forward brand

  • Exceptional writing and editing skills

  • Passion for home, design, and outdoor living 

  • Strong creative instincts and a clear point of view

  • Experience with social and influencer programs

  • Ability to operate strategically while executing at a high level

  • High attention to detail and strong judgment around tone and craft

  • Comfortable working with senior stakeholders in a collaborative environment

What We're Looking For:

  • A storyteller first, able to shape real experiences into narratives that resonate

  • A strong writer with clear, thoughtful, intentional communication

  • Someone with taste who understands what makes a brand feel premium and cohesive

  • A creative thinker who brings ideas, not just execution

  • An operator who can consistently produce high-quality work across priorities

  • Someone motivated by a high bar and interested in shaping a brand over time

Nice to Have:

  • Experience with Figma and Canva for light creative development and collaboration

What We Offer:

  • Remote work, always: We're a remote-first company
  • Full coverage for you: 100% paid medical, dental, and vision insurance
  • Competitive compensation: Salary that matches your skills and experience
  • Support for growing families: 12 weeks of fully paid parental leave
  • Monthly perks: Wellness, cell phone, and internet stipends to keep you connected and cared for

At Yardzen, we’re committed to creating a space where our employees can bring their full selves to work and have equal opportunities to succeed. We are looking for people that will add to our culture, not just fit in.  So regardless of race, gender identity or expression, sexual orientation, religion, origin, ability, age, or veteran status, if joining this mission speaks to you, we encourage you to apply!

If you are an individual with a disability and would like to request a reasonable accommodation as part of the application or the recruiting process, please contact us at [email protected].

Yardzen is registered as an employer in many, but not all, states. If you are not located in a state where Yardzen is registered, you will not be eligible for employment.

Skills Required

  • 3+ years of experience in content, brand, or creative roles
  • Exceptional writing and editing skills
  • Experience with social and influencer programs
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The Company
HQ: Sausalito, CA
166 Employees
Year Founded: 2018

What We Do

Yardzen, the online landscape design and build company, is on a mission to help people live a better life outside. Yardzen’s expert team connects homeowners with talented landscape designers and contractors for the easiest, most delightful outdoor renovation experience available. Leveraging plant science, data, and modeling software, Yardzen’s remote design team creates custom, executable landscape designs that reflect a homeowner’s budget, style preferences, unique site conditions, and how they want to live in their space. The design phase includes a thorough round of revisions through a state-of-the-art online studio, allowing for homeowners to collaborate at their convenience and on their schedule. Then, to facilitate the transfer from the studio to the field, Yardzen’s team works with every homeowner to pair them with a local, vetted contractor in our Pro Network, ensuring a timely and highly communicative bidding and installation experience. Yardzen remains involved throughout the build phase, and beyond, guarantee that every client loves their new outdoor space.

Why Work With Us

At Yardzen, we’re committed to creating a space where our employees can bring their full selves to work and have equal opportunities to succeed. We are looking for people that will add to our culture, not just fit in.

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