About Vantage:
Vantage is the FinOps platform built for modern engineering teams, trusted by thousands of organizations including Block, FanDuel, Vercel, Temporal, and CircleCI, to manage and optimize infrastructure costs across hyperscalers, cloud providers, and foundational models. We're passionate about building a cloud cost transparency platform that helps enable everyone, from developers to enterprises, analyze, report, collaborate on, and optimize their cloud spend. Together we are a high-output team of ~55 employees based in New York City with a remote-friendly culture.
Backed by $25M from Andreessen Horowitz and Scale Venture Partners, and prominent industry veterans: Matthew Prince (Co-Founder, Cloudflare), Calvin French Owen (Co-Founder, Segment), Ben and Moisey Uretsky (Co-Founders, DigitalOcean), Stephanie and Nat Friedman (CEO, Github), Julia Lipton, Brianne Kimmel and others.
About the Role:
Vantage is hiring a Content Marketing Lead to own the strategy, creation, and performance of content that builds our brand and fuels our pipeline. You'll set the editorial direction, write with a clear POV, raise the bar on technical depth and credibility, and shape how Vantage shows up across the topics that define our category, including in SEO and AEO.
Our ideal candidate is a technically fluent marketer with sharp editorial instincts and a bias for action. We’re looking for someone who can develop a deep understanding of our market, translate it into clear and compelling content, and build authority in the cloud cost space. You'll research cloud and AI infrastructure topics, analyze spending patterns in our own dataset, and develop content that moves the pipeline needle and increases visibility.
What You Will Do:
Own the content strategy and editorial calendar, aligned to brand visibility (SEO/AEO), product, and pipeline priorities
Create high-credibility, technically accurate top-of-funnel content across formats, including blog posts, data reports, guides, and more
Stay on top of the latest news coming from cloud and AI providers as well as the market to find relevant topics to cover in depth, especially around cost optimization
Develop a strong understanding of Vantage's product value and the technical concepts that matter to our audience, translating them into clear, compelling narratives
Drive organic visibility and win high-intent topics through SEO and AEO; iterate on copy, topics, and publishing formats to drive high quality and high intent traffic that converts
Support marketing with content for campaigns, events, product launches, and partnerships
Work with our design team to tell our story in a visually compelling way
Optimize content performance; refresh and scale top-performing assets
Own Vantage's social media presence and voice
Support comms and PR efforts as needed
What We're Looking For:
5+ years of B2B content marketing or journalism experience, ideally for technical products and/or to technical audiences
Exceptional writer and editor with a portfolio of technically credible content that has driven measurable impact
Strong grasp of SEO/AEO fundamentals and how to win high-intent organic traffic
Experience developing content strategy and editorial calendars aligned to business goals
Ability to quickly go deep on technical products and translate complexity into clarity
Metrics-driven, analytical, and energized by reviewing progress and iterating based on what the data shows
High-agency and entrepreneurial; excited to build
Experience balancing strategic vision and hands-on execution to drive measurable impact in a fast-paced, high-growth environment
A kind person
Nice to Have:
Ability to write simple SQL and do some data analysis to back up topics with hard data
Familiar with HTML and CSS, with an understanding of what good web layout looks and feels like
Familiarity with cloud infrastructure as an industry and DevOps as a profession
Pay & Benefits
The estimated annual US base salary range for this role is $145,000 - $165,000. This salary range may be inclusive of several career levels and will be narrowed during the interview process based on a number of factors, including the candidate’s experience, qualifications, and location. Additional benefits for this role may include: equity, 401(k) plan; medical, dental, and vision benefits; and education stipends.
At this time, Vantage is only set up to employ in the United States
Skills Required
- 5+ years of B2B content marketing or journalism experience
- Exceptional writing and editing skills with a strong portfolio
- Strong grasp of SEO/AEO fundamentals
- Experience developing content strategy and editorial calendars
- Ability to quickly understand technical products
Vantage (vantage.sh) Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Vantage (vantage.sh) and has not been reviewed or approved by Vantage (vantage.sh).
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Fair & Transparent Compensation — Pay is presented as competitive, with multiple role examples and public ranges indicating market-aligned base and total compensation expectations across engineering, sales, and customer success.
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Healthcare Strength — Health, dental, and vision coverage is described as fully covered for full-time employees, which signals unusually strong core medical benefits.
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Equity Value & Accessibility — Equity is positioned as a meaningful part of total rewards, suggesting an emphasis on long-term upside alongside cash compensation.
Vantage (vantage.sh) Insights
What We Do
Vantage is a cloud cost observability platform with more than a dozen native integrations, including AWS, Azure, GCP, Kubernetes, Datadog, Snowflake, Databricks and more. Thousands of organizations globally, ranging from startups to F500 companies, rely on Vantage to optimize billions of dollars in annualized infrastructure costs. Vantage was founded by former employees of AWS, Digital Ocean, and GitHub and is backed by top venture capital firms, Andreessen Horowitz and Scale Venture Partners.
