Content Marketing Lead

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Singapore, SGP
In-Office
Fintech • Payments • Financial Services
The Role

Job Title

Content Marketing Lead

Job Description

We are looking for a sharp, market-savvy Content Creator to join our team of financial storytellers. This role operates like a digital newsroom – fast, factual, and full of insight. Your mission? Translate market moves into content that is relevant, actionable narratives for traders and investors who want to stay ahead.

You’ll produce real-time content that’s in sync with the markets – covering breaking news, earnings, macro events, and more – and frame it through a lens of “what this means for you.” Ideal for someone who lives and breathes financial markets and knows how to make volatility feel like an opportunity.

So, who are we?

Hello, we’re IG Group. No, not Instagram – though we're a pretty big deal ourselves. We’re a global, FTSE 250-listed company made up of a collection of progressive fintech brands in the world of online trading and investing. The best part? We’ve snapped up many awards for our top-class platforms, forward-thinking products, and incredible employee experiences.

We believe in financial freedom. And our purpose is to help ambitious people achieve it. Around 400,000 people use our groundbreaking technology and forward-thinking platforms to trade the financial products they know and love.

Did we mention we have offices in 18 countries? Yes, when you join IG Group, you'll have the chance to work across multiple brands, with people all over the world. Join us for an exciting future and let’s innovate together.

Your role in the team

Reporting directly to the Head of Marketing, you will play a vital role in the formation of a community for IG and its coming products for the Singapore market.  

We have big expansion goals, and your insights and creativity will shape the way we communicate with traders and investors, supporting both acquisition and retention efforts for IG in Singapore. 

We are in the middle of building something exciting – and looking for a person who can make content a differentiator in this crowded market.

What you’ll do

Content Strategy & Delivery

  • Develop a business-driven content strategy for IG’s social media channels to build a strong community and following
  • Create fast, relevant content tied to market developments, economic releases, earnings, and political events
  • Break down financial news into simple, sharp commentary that’s timely and trader-focused
  • Add context and insight – connect the dots across sectors, assets, and trading behavior
  • Frame stories with impact: Why it matters, who’s affected, what to watch next
  • Collaborate closely with design, product, marketing, and research teams to align messaging and delivery

Budgets

  • Propose spend for creative and video production, influencer-management and agency fees within your monthly allocated budget.
  • Monthly reporting on budget, deliverables and performance.

Performance

  • Build a strong community on IG’s existing social media channels.
  • Monitor and forecast engagement, providing insights to optimise performance.

Team Leadership

  • Lead 1 social media executive, 1 creative designer and external agency relationships.

Who we’re looking for

You’re curious about events that move the markets - the rapid developments in tech, and the complex world of fintech regulation. You’re also a confident, creative thinker with a knack for innovating. We know that you know every problem has a solution. Here, you can try new ideas, and lead the way in creating inspiring experiences for our clients and everyone around you.

We don’t fit the corporate stereotype. If you want to work for a traditional, suit-and-tie corporate that just gives you a pay cheque at the end of the month, we might not be for you. But, if you have that IG Group energy and you can stand behind what we believe in, let’s raise the bar together.

What you’ll need for this role

  • Bachelor’s degree in Marketing, Communications, Business, Finance, or a related field.
  • 3–5 years of experience in financial journalism, research, trading, or fast-paced content production
  • Deep understanding of capital markets, macroeconomics, equities, and/or FX
  • Ability to work in a real-time content cycle – speed matters, but so does clarity and depth
  • Bonus if you have journalism or newsroom experience
  • An interest in global financial news and services – preferably an investor or trader yourself
  • Expertise in developing and managing omnichannel content strategies (videos, webinars, social media, emails, etc) and content performance analytics.
  • Excellent written and verbal communication skills in English.

The perks

It really is more than a job. We’ll recognise your talent and make sure that you can still have a life – at work, and outside of it. Networks, committees, awards, sports and social clubs, mentorships, volunteering opportunities, extra time off… the list goes on.

  • Performance-related bonuses
  • Insurance and medical plans
  • Career-focused technical and leadership training
  • Two volunteering days per year
  • One day of birthday leave per year
  • Contribution to gym memberships and more
  • Flexible working hours and work-from–home opportunities

Where you’ll work

We follow a hybrid working model; we reckon it’s the best of both worlds. This model also feeds into our secret ingredients for innovation: diversity, flexibility, and close connection. Plus, you’ll be welcomed into a diverse and inclusive workforce with a lot of creative energy.

Ask our employees what their favourite thing is about working at IG, and you’ll hear an echo of ‘our culture’! That’s because you can come to work as your authentic self. The things that make you, you – like your ethnicity, sexual orientation, faith, age, gender identity/expression or physical capacity – can bring a fresh perspective or new skill to our business.

That’s why we welcome people from various walks of life; and anyone who wants to help us realise our vision and strategy.

So, if you’re keen to connect with our values, and lead the charge on innovation, you know what to do.

Apply now

Number of openings

1

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The Company
HQ: London
2,748 Employees

What We Do

We’ve been at the forefront of trading innovation since 1974, taking on the challenge to deliver an unmatched experience for our clients and raise the bar for tomorrow’s opportunities. Today, we’re a global fintech company incorporating the IG, tasty, IG Prime, Spectrum and DailyFX brands, with a presence in 18 countries across five continents – Europe, North America, Africa, Asia-Pacific and the Middle East. We’re an organisation of positive problem-solvers, united and inspired by our purpose, which is to power the pursuit of financial freedom for the ambitious. Our award-winning products and platforms empower go-getters the world over to unlock opportunities around the clock, giving them access to over 19,000 financial markets. Today, more than 400,000 clients call IG Group home. IG Group Holdings plc is an established member of the FTSE 250 and holds a long-term investment grade credit rating of BBB- with a stable outlook from Fitch Ratings

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