Content Marketing Lead – Customer Stories

Posted 2 Days Ago
Be an Early Applicant
3 Locations
In-Office or Remote
Mid level
Artificial Intelligence • Logistics • Software • Automation
The Role
Build and run the customer reference program end-to-end: find and qualify reference customers, produce case studies and assets, manage review site presence, coordinate customer advocacy for events, align with Sales/CS, and track reference impact on pipeline.
Summary Generated by Built In

Join BLP Digital — The #1 Solution for ERP Automation

BLP Digital is redefining ERP automation with agentic AI. Spun out of ETH Zurich and HSG, we build AI agents that automate finance, procurement, logistics, sales, and more for some of the world's largest enterprises. We solve real enterprise problems with cutting-edge technology and a strong sense of ownership.

Our solution is live in 40+ countries, used by 550+ customers, and automates 70,000+ processes every day, including for Fortune 500 companies. As one of Switzerland's fastest-growing SaaS scaleups, our success stems from deep expertise in technology and business processes, delivering a product with outstanding product-market fit, proven by a growing global customer base.

We've recently welcomed Goldman Sachs Alternatives as a growth investor, and we're now expanding into the UK with the launch of our London office. We are just getting started. Ready to build the future? Join BLP Digital today.

About The Role

We have 550+ enterprise customers running BLP inside their core ERP processes, and most of their stories have never been told. You'll own that end to end: find them, get them talking, turn it into proof that closes deals. No content calendar to inherit, no playbook to follow. You're building the program from scratch.

Customer proof is about to become one of the highest-leverage things in the company, and right now, almost nobody owns it.

What You'll Do

  • Build the reference engine. Find the customers worth referencing, get them warmed up, and make sure sales always has the right voice for the right deal, not just whoever said yes last.

  • Turn results into stories. Own case studies and customer proof end to end: securing approvals, running the interviews, shipping the asset. You'll be translating things like 5–10× productivity gains and measurable EBIT impact into stories a CFO actually wants to read.

  • Win the review sites. G2, Gartner Peer Insights, wherever our buyers actually check references before they call us. Make our rating reflect reality.

  • Put customers on stage. Source and coach champions for webinars, events, and press. The best sales pitch is a customer telling another customer it worked.

  • Make Sales and CS your closest allies. You don't own the relationships, they do. Build the interface so advocacy asks are coordinated, not chaotic.

  • Prove it's working. Track reference coverage, asset usage, and pipeline influence. If you can't measure it, it doesn't count.

You'll Have

  • 3–7 years in customer marketing, advocacy, reference management, or content marketing. B2B software is a plus, not a requirement. What matters is that you've built customer-facing programs, not just executed inside one.

  • A track record of getting case studies and references out of enterprise customers. You know how to navigate corporate comms, legal review, and long approval cycles, and you have the patience to see them through.

  • The ability to get a COO to say something quotable and a CFO to believe it.

  • Structured program-building skills. You've stood up processes, pipelines, and measurement from scratch, not just executed within an existing machine.

  • Fluent English and German (our customer base is DACH-heavy); additional European languages are a plus.

  • Familiarity with ERP-centric processes, finance operations, or enterprise software for manufacturing and industrial companies is a large plus.

Skills Required

  • 3-7 years in customer marketing, advocacy, reference management, or content marketing
  • Proven track record securing case studies and references from enterprise customers, navigating corporate communications, legal review, and long approval cycles
  • Ability to elicit quotable insights from senior executives (COO, CFO) and translate results into CFO-facing stories
  • Experience building programs, processes, pipelines, and measurement from scratch
  • Fluent English and German
  • B2B software experience
  • Familiarity with ERP processes, finance operations, or enterprise software for manufacturing/industrial companies
Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: Zurich
74 Employees
Year Founded: 2019

What We Do

The new #1 ERP-Automation solution for Finance, Procurement, Logistics, Sales and many more. BLP develops state-of-the-art machine learning algorithms to automate entire ERP processes. As one of Switzerland's fastest-growing SaaS scale-ups and an official ETH and HSG spin-off, we are proudly self-financed and fully employee-owned. We have grown from 15 to more than 70+ skilled professionals. Interested in our ERP-Automation? Our ERP-Automation solution is powered by the cloud and AI native. We are designed to transform your business operations by freeing your team to focus on where they create most value.

Similar Jobs

Atlassian Logo Atlassian

Regional Sales Director, DACH (German speaking)

Cloud • Information Technology • Productivity • Security • Software • App development • Automation
In-Office or Remote
Munich, Bayern, DEU
11000 Employees

Zscaler Logo Zscaler

Senior Sales Engineer

Cloud • Information Technology • Security • Software • Cybersecurity
Easy Apply
Remote or Hybrid
Germany
8697 Employees
87K-124K Annually

Collectors Logo Collectors

Project Manager

Consumer Web • eCommerce • Machine Learning • Software • Sports • Analytics
Remote or Hybrid
Frankfurt am Main, Hessen, DEU
2246 Employees
107K-141K Annually

Atlassian Logo Atlassian

Customer Success Manager

Cloud • Information Technology • Productivity • Security • Software • App development • Automation
Remote
Germany
11000 Employees

Similar Companies Hiring

Hanover Park Thumbnail
Artificial Intelligence • Fintech • Software • Financial Services
New York, New York
42 Employees
Kepler  Thumbnail
Fintech • Software
New York, New York
6 Employees
Onshore Thumbnail
Artificial Intelligence • Fintech • Software • Financial Services
New York, New York
60 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account