Content Integration Specialist

Reposted 3 Days Ago
Be an Early Applicant
3 Locations
In-Office
Mid level
Fintech • Payments • Financial Services
The Role
Responsible for content integration and quality assurance, managing digital marketing campaigns, ensuring data quality, and optimizing processes in the marketing team.
Summary Generated by Built In

Temporary position for 17 months

As a Content Integration Specialist, you will play a key role in the go-to-market strategy for Desjardins structured products within the Visibility and Engagement Marketing team. You will be primarily responsible for the integration and quality assurance of content related to these investment solutions, as well as for the evolution and automation of point-of-sale tools. You will actively contribute to showcasing the products by participating in the development and deployment of marketing campaigns across various digital channels. Your technical expertise and attention to detail will ensure data reliability and the high quality of all published content. More specifically, you will be required to:

  • More specifically, you will be responsible for: 

  • Managing email and digital marketing campaigns: content writing and integration in Eloqua, B2B campaign segmentation and automation. 

  • Ensuring data quality between the CRM and Eloqua to generate qualified leads. 

  • Producing reports and analyses on campaign performance and maturities tracking. 

  • Collaborating with internal and external stakeholders (manufacturer, sales, compliance, graphic agency, web team, developers). 

  • Distributing content: client templates, financial documents, website publishing and updates on Fd.com. 

  • Contributing to marketing initiatives: presentations, visual assets (Adobe Suite), content review and optimization. 

  • Optimizing and automating processes as part of a continuous improvement approach. 

  • Maintaining the web dashboard, adjusting metrics, and administering Jira. 

 What we offer*

  • Competitive salary and annual bonus

  • 4 weeks of flexible vacation starting in the first year

  • Defined benefit pension plan that provides predictable, stable income throughout retirement

  • Group insurance including telemedicine

  • Reimbursement of health and wellness expenses and telework equipment

* Benefits apply based on eligibility criteria.

#LI-Hybrid #ON08

What you bring to the table

  • Bachelor's degree in Marketing, Communications, or Office Systems Technology (or equivalent). 

  • A minimum of four years of relevant experience in a similar role (content integration, automation, quality control, campaign management)

  • Please note that other combinations of qualifications and relevant experience may be considered

  • Experience with Adobe tools and InDesign

  • Advanced proficiency of English and French, in both oral and written form, due to the nature of the duties or work tools or because the position involves interactions with English-speaking partners, members and/or clients

  • Advanced proficiency in Excel (complex formulas, pivot tables)

  • Advanced proficiency in Word (template management and optimization)

  • Knowledge of web environments

  • Knowledge of marketing automation tools

Action oriented, Business insight, Customer Focus, Differences, Interpersonal Savvy, Nimble learning

Trade Union (If applicable)

At Desjardins, we believe in equity, diversity and inclusion. We're committed to welcoming, respecting and valuing people for who they are as individuals, learning from their differences, embracing their uniqueness, and providing a positive workplace for all. At Desjardins, we have zero tolerance for discrimination of any kind. We believe our teams should reflect the diversity of the members, clients and communities we serve.

If there's something we can do to help make the recruitment process or the job you're applying for more accessible, let us know. We can provide accommodations at any stage in the recruitment process. Just ask!

Job Family

Marketing (FG)

Unposting Date

2026-03-3

Top Skills

Adobe Suite
Eloqua
Excel
Indesign
JIRA
Marketing Automation Tools
Word
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The Company
Calgary, AB
40,858 Employees

What We Do

Desjardins Group is the largest cooperative financial group in North America and the fifth largest cooperative financial group in the world, with assets of $435.8 billion as at March 31, 2024. It was named one of Canada's Best Employers by Forbes magazine and by Mediacorp. To meet the diverse needs of its members and clients, Desjardins offers a full range of products and services to individuals and businesses through its extensive distribution network, online platforms and subsidiaries across Canada. Ranked among the world's strongest banks according to The Banker magazine, Desjardins has some of the highest capital ratios and credit ratings in the industry and the first according to Bloomberg News

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