Content Growth Specialist

Posted 4 Hours Ago
Be an Early Applicant
2 Locations
In-Office or Remote
97K-200K Annually
Mid level
Social Media
Our mission is to bring everyone the inspiration to create a life they love.
The Role
This role focuses on managing outreach to content producers, optimizing communication campaigns, driving incentives, and analyzing performance metrics.
Summary Generated by Built In

About Pinterest:

Millions of people around the world come to our platform to find creative ideas, dream about new possibilities and plan for memories that will last a lifetime. At Pinterest, we’re on a mission to bring everyone the inspiration to create a life they love, and that starts with the people behind the product.

Discover a career where you ignite innovation for millions, transform passion into growth opportunities, celebrate each other’s unique experiences and embrace the flexibility to do your best work. Creating a career you love? It’s Possible.

This role is responsible for scaled outreach to Pinterest’s content producer ecosystem across the US and Canada. The Sr Content Growth Specialist will design, execute, and optimize our scaled communication campaigns across multiple channels to reach, incentivize, and retain large segments of our content producer ecosystem. This person will also identify new and up-and-coming Pinterest content suppliers for potential inclusion in our creator communities. The role requires strong attention to detail and skills in analysis, program management, data-driven decision making, and more.


What you’ll do:

  • Engage with content suppliers across the US and Canada and empower them to create high quality content on Pinterest
  • Manage a calendar of communication, strategically prioritizing and sequencing the content of our scaled outreach across multiple channels (email, house ads, in-product notifications)
  • Drive scaled incentive programs in alignment with global strategy
  • Educate creators on the Pinterest product and drive feature adoption
  • Analyze key success metrics and translate findings into actionable learnings and recommendations to drive incremental growth

What we’re looking for:

  • 4+ years of work experience in campaign strategy and execution (experience in tech, social or ecommerce is a plus) 
  • Bachelor’s degree in a relevant field such as marketing or equivalent experience
  • Strong analytical and problem-solving skills with proven ability to analyze large data sets, identify actionable insights and make strategic adjustments
  • Proficiency with SQL or equivalent data analytics tools
  • Track record of meeting ambitious, metrics-based goals
  • A team player, able to work in a fast-paced, ever-changing environment with technical and non-technical teams

Relocation Statement:

  • This position is not eligible for relocation assistance. Visit our PinFlex page to learn more about our working model.

In-Office Requirement Statement:

  • We let the type of work you do guide the collaboration style. That means we're not always working in an office, but we continue to gather for key moments of collaboration and connection.
  • This role will need to be in the office for in-person collaboration 1-2 times every 6-months and therefore can be situated anywhere in the country.

#LI-REMOTE 

#LI-BD4

At Pinterest we believe the workplace should be equitable, inclusive, and inspiring for every employee. In an effort to provide greater transparency, we are sharing the base salary range for this position. The position is also eligible for equity. Final salary is based on a number of factors including location, travel, relevant prior experience, or particular skills and expertise.

Information regarding the culture at Pinterest and benefits available for this position can be found here.

US based applicants only
$97,104$199,920 USD

Our Commitment to Inclusion:

Pinterest is an equal opportunity employer and makes employment decisions on the basis of merit. We want to have the best qualified people in every job. All qualified applicants will receive consideration for employment without regard to race, color, ancestry, national origin, religion or religious creed, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, age, marital status, status as a protected veteran, physical or mental disability, medical condition, genetic information or characteristics (or those of a family member) or any other consideration made unlawful by applicable federal, state or local laws. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you require a medical or religious accommodation during the job application process, please complete this form for support.
 

Top Skills

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SQL
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The Company
HQ: San Francisco, CA
0 Employees

What We Do

Pinterest is the visual inspiration platform people around the world use to shop products personalized to their taste, find ideas to do offline and discover the most inspiring creators. Today, more than 460 million people come to the platform every month to explore and experience billions of ideas that have been saved. We’re proud to help people to discover and do what they love.

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