Content Foundation Transformation Specialist -Vice President

Job Description
This role reports to the Content Foundation Transformation Lead, and collaborates closely with the team, Product Management, Technology, Brand, Legal, Risk, and cross-LOB stakeholders. You thrive in a cross-matrix organization, operate effectively in ambiguity and high-pressure environments, and bring creative, pragmatic solutions that accelerate adoption and measurable value.
As an AI Foundation Transformation Specialist on the Marketing Transformation team, you should be a hands-on, AI-savvy transformation specialist to help build and scale AI-driven foundational content capabilities and a centralized Digital Asset Management (DAM) ecosystem for JPMC Marketing. You will translate strategy into executable roadmaps and deliverables, owning key workstreams across metadata/taxonomy, auto-tagging, semantic search, content fragmentation, rights and compliance, and workflow automation.
Job responsibilities

• Partner with the Foundational Content Transformation Lead to convert vision into quarterly roadmaps, OKRs, and phased delivery plans; drive execution across multiple workstreams.
• Own end-to-end delivery for assigned capabilities (discovery, requirements, solution design, prototyping, testing, rollout, and optimization) with clear acceptance criteria and success metrics.
• Define AI enablement needs with engineering for DAM and content operations: embeddings/vector search, NLP/LLM metadata enrichment, computer vision/OCR, RAG for discovery and reuse.
• Establish data foundations and quality loops: labeling standards, human-in-the-loop review, model evaluation (precision/recall, NDCG), monitoring, drift detection, and feedback capture.
• Drive change management and enterprise adoption: playbooks, training, office hours, communities of practice, onboarding, and ongoing enablement for marketer self-service.
• Measure and report value realization via dashboards: reuse rates, search success, cycle-time reduction, asset discovery time, production cost savings, licensing utilization, compliance exceptions.
• Collaborate deeply with Product and Technology to design scalable integration patterns across martech and creative ecosystems (CMS, CRM/CDP, marketing automation, creative tools, adtech), and run ideation and alignment sessions across matrixed LOB stakeholders; consolidate inputs into prioritized solutions and clear phased delivery plans.
• Support governance routines and controls: metadata and taxonomy councils, rights and licensing guardrails, policy adherence, change control and auditability.
• Execute pilots and phased rollouts across LOBs; manage readiness checklists, migration plans, and incident triage with postmortems and continuous improvement.
• Create compelling communications: executive summaries, status updates, demos, and storytelling that connect AI capabilities to business outcomes.
• Proactively identify risks, dependencies, and blockers; drive resolution with cross-functional partners and escalate as needed.

Required qualifications, capabilities, and skills

• 7+ years in transformation, program delivery, or solution leadership for DAM/content platforms, marketing technology, or related domains.
• Well-versed in AI applied to DAM and content operations: embeddings/vector search, NLP/LLM pipelines for metadata enrichment and content transformation, computer vision/OCR, RAG, model evaluation and monitoring.
• Demonstrated success delivering complex, cross-functional initiatives in a large, cross-matrix organization.
• Comfortable operating in ambiguity and high-pressure environments; creative problem-solver who frames options, drives decisions, and executes with urgency.
• Strong analytical skills with structured requirements management and KPI-driven delivery.
• Proficient with agile practices and collaboration tools (e.g., Jira, Confluence, Microsoft Teams).
• Excellent communication, stakeholder management, and storytelling skills across all levels, including senior leaders.

Preferred qualifications, capabilities, and skills

• Experience implementing and operating enterprise DAM platforms (e.g., Adobe Experience Manager Assets or comparable) and integrating with CMS, CRM/CDP, marketing automation, creative tools, and adtech.
• Knowledge of metadata standards, taxonomy design, rights and licensing management, and creative operations/workflows.
• Familiarity with MLOps practices: data pipelines, model lifecycle management, evaluation frameworks, and governance.
• Experience with UX research and usability testing for content discovery and workflow tools.
• Vendor management and contract coordination experience for DAM, AI, or martech solutions.

About Us
Chase is a leading financial services firm, helping nearly half of America's households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
Equal Opportunity Employer/Disability/Veterans
About the Team
Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We're proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions - all while ranking first in customer satisfaction.
Marketing & Communications teams shape the firm's brand and protect and grow the firm's excellent reputation across the world. They deepen relationships with customers through shared passions with a best in class portfolio of partnerships including Madison Square Garden, The Chase Center & the US Open. Through the use of data and analytics, they create and deliver marketing campaigns or servicing messages through Chase.com, the mobile app, and paid media channels based on what is best for the customer.