Content & Digital Marketing Specialist

Posted 4 Days Ago
Be an Early Applicant
Hanover, PA, USA
In-Office
Mid level
Chemical
The Role
Develops and executes content and digital marketing initiatives across social media, email, websites, blogs, sales collateral, and product launches. Creates visual content using Adobe tools, photography, and video editing; supports events and trade shows; writes, edits, and proofreads marketing materials; monitors campaign metrics; and maintains brand quality. The role manages multiple projects, coordinates vendors, and uses SEO, analytics, marketing automation, and content management tools to improve engagement, lead generation, and product growth.
Summary Generated by Built In

AquaPhoenix Scientific, located in Hanover, PA has an opening for a detail-oriented and experienced Content & Digital Marketing Specialist to support a wide range of marketing projects and initiatives. This is a full-time, salaried position eligible for full company benefits. Our work culture fosters an environment where your contributions are appreciated, your ideas are valued, and your presence makes a difference. 

The Content & Digital Marketing Specialist develops and executes content and digital marketing initiatives that support brand awareness, customer engagement, lead generation, and product growth. This role creates and manages content across social media, email, websites, blogs, sales collateral, and product launches while leveraging digital marketing tools and performance data to measure results, identify opportunities and continuously improve marketing efforts.

Although not all inclusive, the ideal candidate in this role will also have general experience in the following areas of responsibility that include: 

  • Proficiency in Adobe Creative Suite, DSLR photography, and video editing to produce visually engaging content for print, web and digital platforms. 
  • Assist in generating content used in communication channels, product explanations, and services. 
  • Support the team with marketing initiatives including social media content, marketing collateral and coordinating marketing events.
  • Provide writing, editing, and proofreading for proper grammar, accuracy and clarity of various marketing materials.
  • Monitor and analyze campaign performance metrics and report findings to improve further opportunities. 
  • Attention to detail and quality assurance to ensure brand compliance, error-free content and effective vendor relationships. 
  • Assisting with the preparation of presentations and trade show planning.
  • Exercise strong prioritization and organizational skills to manage multiple, concurrent projects from concept to completion.
  • Ability to work independently and as part of a team in a fast-paced environment.

AquaPhoenix Scientific considers applicants with diverse backgrounds, education, and work experience. Candidates for the Content & Digital Marketing Specialist position should have a combination of education and/or relevant work experience that demonstrates the knowledge and skills necessary to successfully perform the role. A bachelor’s degree in Marketing, Communications, Journalism, English, Business or a related field, along with 2-4 years of relevant experience in content creation, digital marketing, communications, or a related area, is preferred. Equivalent combinations of education and relevant experience may also be consider

Desired Skills, Education, and Knowledge: 

  • Working knowledge of SEMrush, SEO, keyword research, email marketing, campaign tracking, and digital marketing metrics.
  • Experience with WordPress or another content management system preferred.
  • Experience with Asana or a similar project management platform preferred.
  • Familiarity with Google Analytics and marketing automation platforms.
  • General proficiency in Adobe Creative Suite, including Photoshop, Illustrator, Premiere Pro, HubSpot Marketing CRM or similar platforms, DSLR photography, and video editing. 
  • Strong verbal and written communication skills with an ability to collaborate with internal and external customers. 
  • Meticulous attention to detail with an ability to ensure brand compliance, error-free content and effective vendor relationships. 
  • Strong time management and organizational skills with an ability to see projects through to completion. 

About Us: 

AquaPhoenix is driven by a company culture that inspires a flexible, fun, “can-do” approach to business. We are an industry leader in water testing kits and reagent manufacturing, as well as a distributor of thousands of testing products and supplies for a multitude of industries including industrial water treatment, cleaning & sanitation, oil & gas, environmental, water conditioning, and STEM education kits.

If you are looking for a great work environment, competitive pay, bonus opportunities, career growth, and exceptional benefits that include health, dental, vision, 401(k), STD/LTD, and generous paid time off consider a career with AquaPhoenix Scientific. We are an Equal Opportunity Employer that embraces diverse skills, perspectives and ideas that help our business grow. Minorities, females, protected veterans, and individuals with disabilities are urged to apply. For more information or to apply, please visit www.aquaphoenixsci.com. 

Skills Required

  • Bachelor's degree in Marketing, Communications, Journalism, English, Business, or a related field
  • 2-4 years of relevant experience in content creation, digital marketing, communications, or a related area
  • Equivalent combination of education and relevant work experience
  • Working knowledge of SEMrush, SEO, keyword research, email marketing, campaign tracking, and digital marketing metrics
  • Experience with WordPress or another content management system
  • Experience with Asana or a similar project management platform
  • Familiarity with Google Analytics and marketing automation platforms
  • Proficiency with Adobe Creative Suite, including Photoshop, Illustrator, and Premiere Pro
  • Experience with DSLR photography and video editing
  • Strong verbal and written communication skills
  • Attention to detail and ability to ensure brand compliance and error-free content
  • Strong time management, prioritization, and organizational skills
  • Ability to work independently and collaboratively in a fast-paced environment
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The Company
HQ: Hanover, PA
102 Employees
Year Founded: 2003

What We Do

AquaPhoenix is a custom manufacturer offering innovative products and services for industrial water quality testing and chemical feed and control. The depth of our product line allows us to be a true one source for all your testing and equipment needs. With AquaPhoenix, you get one reliable contact to help you effectively service all aspects of your treatment programs. Our locations across the United States, including Pennsylvania, Texas, and California, give us the ability to reduce lead times and shipping costs. We bring value to you through our superior service. This includes live customer support, no-hassle returns and prompt shipping. We are dedicated to continuous improvement, which means we are always working to improve our products, processes and people, to better meet your needs. We pride ourselves on being a different kind of supplier. Our custom manufacturing, fabrication and private label capabilities allow us to create unique products to meet your specific application needs. We manufacture drop count test kits, reagents, calibration solutions, control panels, pump skids, filtration units, and more. Additionally, our reporting software, eSR w/ Flex Reports, gives you a centralized location for data entry, data storage and analysis. We also distribute meters, test kits, lab supplies, pumps, controllers, sensors and accessories from many of the industry’s leading suppliers. These include Hach, Myron L, Fisher Scientific, LaMotte, Chemetrics, Oakton, Pyxis, 3M, Walchem, Prominent, Grundfos, Pulsafeeder and more.

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