Content Design Lead – Contract, 6 months (Growth)

Reposted 9 Hours Ago
Be an Early Applicant
5 Locations
In-Office or Remote
Senior level
Retail • Social Media • Software • Analytics
Linktree empowers everyone with the tools to curate, monetize, and grow their digital universe.
The Role
The Content Design Lead will oversee content strategy, collaborate with product teams, and produce UX copy focused on growth metrics, ensuring quality and strategic alignment across projects.
Summary Generated by Built In
Role overview
We're looking for a Content Design Lead contractor to embed in our Growth team during a high-demand period. You'll work at the intersection of content strategy and product-led growth — partnering with your squad to deliver content that drives measurable impact on conversion, activation, and revenue. This is a delivery-focused role with real strategic weight. You'll own content direction across select projects, bring sharp critical thinking to the work, and operate independently enough to hit the ground running — including flagging misalignment or quality gaps when you see them. The 6-month contract is intended as a pathway to a permanent role.

What you'll do
  • Lead content strategy and produce end-to-end UX copy across priority Growth team projects, with an initial focus on pricing and packaging and adjacent areas (paid trials, add-ons and day 0-7 activation)
  • Work closely with your embedded squad — Staff Product Designers, PMs and Engineers — from strategy through to execution, taking clear ownership of content direction within your projects
  • Contribute your perspective to experimentation, enabling strong results and clear learnings by up-levelling content design
  • Review shipped and near-shipped work within your focus areas against best practice, documenting issues and opportunities for prioritisation.

What we're looking for
  • 6+ years of content design experience, including 2+ years in a lead-level role on a growth or conversion-focused team
  • Solid grasp of product-led growth mechanics and how content influences behaviour at key moments
  • Portfolio of shipped product work that demonstrates strong content design craft and strategic thinking in these areas
  • Strong experimentation experience – comfortable designing A/B tests, interpreting results through a content design lens and iterating quickly to deliver quality at speed
  • Enough product sense to gather information independently, make strategic calls confidently and flag concerns early
  • A strong collaborator who is comfy with ambiguity – you don't rely on mature structures, processes or design systems to do your best work
  • Proven track record working on multiple projects simultaneously without losing quality
  • Hands-on in Figma essential; experience with Linear, Devin and Claude nice-to-have
  • Interest in extending to a permanent full-time role

Skills Required

  • 6+ years of content design experience
  • 2+ years in a lead-level role on a growth or conversion-focused team
  • Strong portfolio of shipped product work
  • Experience designing A/B tests
  • Hands-on experience in Figma

Linktree Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Linktree and has not been reviewed or approved by Linktree.

  • Flexible Benefits A sizable, use‑it‑your‑way stipend can be allocated across wellness, learning, lifestyle, childcare/pet insurance, or social impact. This flexibility increases the perceived value of total rewards.
  • Healthcare Strength U.S. coverage includes employer‑paid medical, dental, vision, disability, and life insurance, with support for dependents referenced. The breadth of employer‑paid coverage strengthens the overall value of compensation.
  • Parental & Family Support Policies include paid parental leave for both birthing and non‑birthing parents, along with return‑to‑work support and leave for pregnancy loss. These provisions signal strong backing for families at different stages.

Linktree Insights

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The Company
HQ: Melbourne, Victoria
180 Employees
Year Founded: 2016

What We Do

Linktree is the market-leading linking platform that was the first of its kind, creating an entirely new category in tech. Today, a community of 70+ million use Linktree, including icons like Adidas, TikTok, the UN Environmental Program, The NFL, Manchester United, World Central Kitchen, Sabrina Carpenter, Olivia Rodrigo, and Selena Gomez. With 48,000 new accounts created every day, Linktree is the fastest-growing leader in our space. It's not only high profile users that turn to Linktree - it's the every day creators, the small businesses, the charities, the side hustlers and the business professionals too. On Linktree, we've seen teachers housing their lessons plans for home-schooling, realtors using it to share their property listings, activists using it to amplify cause and restaurants to house their menu. We’ve teamed up with some of the world’s biggest platforms including TikTok, Snap, YouTube, GoFundMe, Spotify, Google, Stripe, Reddit, Laylo, and Kajabi, to unify Linkers’ digital spaces, and we partner with retail brands Amazon, Lululemon, Nike, Target, Sephora, Lululemon, and more to share products they love. There is a place for everyone on Linktree.

Why Work With Us

We’re building a category-defining product, which means we get to write the rules as we go. With tens of millions of Linkers and billions of visitors each month, there’s no shortage of interesting challenges to tackle. If you’re excited by scale, love building alongside passionate people and want your work to reach millions, come create with us.

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