Re'equil India Private Limited

Content Creator

Posted 13 Days Ago

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Industrial Area Phase I, Chandigarh, IND

In-Office

Junior

Beauty • eCommerce

The Role

Create and execute social-first content across Instagram, YouTube, Reels, Shorts, and brand channels. Plan shoots, develop scripts and visual concepts, coordinate creators and production partners, appear on camera, track trends, and analyze content performance. The role supports creator-led campaigns, brand activations, community initiatives, and YouTube content packaging while using insights to improve engagement, visibility, and overall content quality.

Summary Generated by Built In

Role Overview

We are looking for a hands-on Content Creator who can turn ideas into high-performing, social-first content. The role owns

content execution across shoots, Reels, Shorts and brand channels, with a strong eye for storytelling, visual quality and trends.

Key Responsibilities

 Own end-to-end social content execution across Instagram, YouTube and digital platforms.

 Plan and execute shoots, including moodboards, references, talent, styling, props and on-ground coordination.

 Create compelling Reels, Shorts and static content with strong hooks, scripts, storytelling and pacing.

 Create and feature in brand content with a strong creator-first lens.

 Coordinate with influencers, creators, agencies, production houses and freelancers to deliver content on time.

 Track trends, competitors and platform formats; identify ideas relevant to the brand.

 Review content performance (views, engagement, saves) and turn learnings into better content.

 Support YouTube Shorts and long-form content, including scripting, thumbnails, titles and content packaging.

 Support brand activations, creator-led campaigns and community initiatives; capture and repurpose content.

What We’re Looking For

 Strong understanding of Instagram, YouTube and short-form content.

 Excellent storytelling, visual sense and understanding of social trends.

 Hands-on experience with shoots, styling, creators and content production.

 Confident on-camera presence and willingness to create/feature in content.

 Strong execution, ownership, coordination and attention to detail.

 Prior experience in D2C, beauty, skincare or lifestyle brands is a plus.

Success in This Role

 Consistently deliver high-quality, on-brand content that improves engagement, content performance and brand visibility.

RequirementsRequirements

1–3 years of experience in Influencer Marketing, Social Media, or Digital Marketing.
Strong understanding of Instagram, YouTube, and creator ecosystem.
Interest in skincare, beauty, and digital culture.
Strong research, communication, and analytical skills.
Ability to identify trends and convert insights into actionable ideas.

What We’re Looking For

A trend-aware and creative thinker who understands social media culture.
Ability to work in a fast-paced, creative brand environment.

Skills Required

1-3 years of experience in influencer marketing, social media, or digital marketing
Strong understanding of Instagram, YouTube, and the creator ecosystem
Interest in skincare, beauty, and digital culture
Strong research, communication, and analytical skills
Ability to identify trends and convert insights into actionable ideas
Storytelling, visual sense, and understanding of social trends
Hands-on experience with shoots, styling, creators, and content production
Confident on-camera presence and willingness to create or feature in content
Prior experience in D2C, beauty, skincare, or lifestyle brands

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The Company

What We Do

Re’equil is an Indian direct-to-consumer cosmeceutical and personal-care brand founded in 2018. Its skincare and haircare products are formulated by scientists and evaluated by dermatologists, with a focus on clinically tested, effective solutions for different skin types. The company aims to offer honest products that deliver on their claims while helping consumers maintain healthier skin and hair through an online direct-to-consumer model.