Content and Influencer Executive (f/m/d)

Posted Yesterday
Be an Early Applicant
London, Greater London, England, GBR
In-Office
Mid level
Marketing Tech
The Role
Manage influencer relationships and affiliate campaigns for Marks & Spencer via Awin. Own campaign execution, budgets, creator recruitment, reporting and optimisation using analytics tools. Provide client-facing updates, industry trend analysis, and mentor junior team members while attending regular in-person meetings and events.
Summary Generated by Built In

Purpose of Position

This is a fantastic opportunity for a confident and motivated individual to play an integral role in the fast paced and rewarding environment of account management. If you are enthusiastic about influencer marketing, this is a great chance to further develop your social media management skills while gaining valuable insight into the world of affiliate marketing.

As a Content & Influencer Executive, you will act as the main point of contact managing creators and content sites for Marks & Spencer. You will work closely with the Account Manager to implement strategies to continually grow and optimise the influencer portfolio. You’ll have previous experience in social media and influencer marketing and be comfortable leading your own projects. You’ll need to be happy addressing current clients and prospects, and using social listening and analytics tools.

We value collaboration and team engagement. As an integral part of this role, attendance to in-person meetings and events is expected, optimising client interactions, enhancing teamwork and contributing to our company culture

Key Tasks

  • Assume ownership and serve as the primary point of contact for influencers working via the affiliate channel with Marks & Spencer.
  • Effectively manage influencer campaigns including:
    • Managing paid activity and gifting budgets
    • Briefing and communicating with creators
    • Utilising creator platforms to manage creator campaigns and performance
    • Providing post campaign performance and strategy insights to M&S
  • Deliver regular reports on influencer performance, optimisation and strategy suggestions.
  • Proactively recruit new influencers, working closely with them to optimise their performance.
  • Manage influencer budgets in line with the wider affiliate marketing budget
  • Proactively analyse industry trends, factoring these into your influencer strategy for M&S.
  • Regularly leverage & utilise the Awin platform and third-party tools (i.e. Tableau, PowerBI, SimilarWeb, etc.) to gain performance insights and analysis.
  • Communicate effectively and professionally with clients, publishers and internal teams via email, phone and face-to-face.
  • Provide support to all team members when necessary and be a reference point of knowledge and expertise for more junior members of the team.
  • Regular attendance to local Awin and/or client offices is mandatory to strengthen client partnerships.

Skills & Expertise

  • Proven experience working with influencers or within social media.
  • Expertise in managing multiple social media platforms.
  • Experience managing influencer campaigns.
  • Experience of using influencer management platforms such as CreatorIQ, LTK or similar to manage influencer campaigns.
  • Be a fast learner with strong team orientation and a positive, can-do attitude.
  • Knowledge of the affiliate marketing industry, including commission models, tracking solutions and various affiliate types.
  • Proficiency with MS Office suite, specifically Excel and Powerpoint and willingness to learn new technology systems.
  • Excellent written and verbal communication skills.
  • Strong time management skills with the ability to be flexible and manage multiple projects simultaneously in a fast-paced environment.
  • Accepts and seeks out ownership and accountability of work
Our Offer
  • Flexi-Week: We prioritise your mental health and wellbeing by offering you a four-day Flexi-Week (with one lighter or completely disconnected day per week) at full pay, with no reduction to your annual holiday allowance.
  • Flexi-Office: We offer an international culture and flexibility through our hybrid working model, designed to foster collaboration, trust, and autonomy.
  • Work Expense Contribution & Remote Working Furniture: You will receive a monthly allowance to cover part of your running costs, as well as a furniture package to support you in setting up a comfortable workspace at home.
  • Pension: We make regular contributions to support your retirement savings.
  • Private Medical Insurance: Comprehensive coverage for a range of health, vision and dental treatments.
  • Electric Vehicle & Cycle to Work Schemes: Save on commuting costs through tax-efficient schemes for electric vehicle leasing and bike purchase.
  • Workplace Nursery Benefit: Save on childcare costs through a salary sacrifice scheme with tax and National Insurance savings.
In addition, you’ll benefit from our global offering, including health and wellbeing initiatives, learning and development via Awin Academy, and peer-to-peer recognition programmes.

Established in 2000, Awin is proud of our dynamic, social and inclusive culture.

Like all businesses, we’ve had to adapt and nurture our culture in a virtual environment. Our virtual ‘Life @ Awin’ hub brings our colleagues from across the globe together for various social activities.

Diversity & Inclusion are paramount to us, and we proudly pursue and hire diverse team members. We champion uniqueness and authenticity; this is who we are at our core. Our network of affiliate partnerships are diverse and transparent, as are the employees powering our vision to build the world’s leading open partner ecosystem. We welcome all backgrounds, identities, and experiences. If you need support at any point in the application or interview process, please let us know.

Awin is part of the Axel Springer group. Learn more at axelspringer.com/en/, and explore the Axel Springer Essentials here: axelspringer.com/en/inside/the-essentials-what-we-have-adapted-and-why  

Apply now to begin the next stage of your career at a progressive company that supports both your professional and personal development.




#LI-MM1

Skills Required

  • Proven experience working with influencers or within social media
  • Expertise in managing multiple social media platforms
  • Experience managing influencer campaigns (briefing, gifting, paid activity)
  • Experience using influencer management platforms such as CreatorIQ or LTK
  • Knowledge of the affiliate marketing industry, commission models and tracking solutions
  • Proficiency with Awin platform and third-party analytics tools (Tableau, Power BI, SimilarWeb)
  • Proficiency with MS Office, specifically Excel and PowerPoint
  • Excellent written and verbal communication skills for client and creator engagement
  • Strong time management with ability to manage multiple projects in fast-paced environment
  • Willingness and ability to attend in-person meetings and local client/Awin offices regularly
  • Experience managing influencer budgets and providing post-campaign performance insights
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HQ: Berlin

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