Consumer Marketing Manager- Mother & Childcare (Stamford, CT)

Reposted 6 Days Ago
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Stamford, CT
In-Office
106K-170K Annually
Junior
Healthtech • Telehealth
The Role
The Consumer Marketing Manager develops and executes marketing strategies to boost brand share and market presence, focusing on the Mother & Childcare sector. Responsibilities include managing P&L, analyzing market data, creating marketing briefs, and coordinating with various departments for project delivery.
Summary Generated by Built In
Job TitleConsumer Marketing Manager- Mother & Childcare (Stamford, CT)

Job Description

Consumer Marketing Manager- Mother and Childcare (Stamford, CT)

This role will be responsible for developing and executing marketing plans to drive household penetration, brand preference and market share in the Mother & Child Care Category within NA, with a focus on supporting our Canadian business for the next 12 months. Develop local go-to-market strategies (Segmentation, Targeting, Positioning, Portfolio definition, Pricing, and Promotion) to deliver measurable business impact and profitable growth.

Your role:

  • Deliver on yearly business targets and support the development of multi-year strategic plans for the Brand. Help manage  the P&L for the business and develops plans to hit topline and bottom line targets.
  • Develop & Execute Local Go-To-Market Strategy (including channel strategy, pricing, promotion, localized activation), win with Customers and launch new innovation with excellence - Be the expert on category dynamics and have a deep understanding of retailer strategies, shape initiatives to shift consumer behavior, boost off-take and secure incremental retailer listings.
  • Analyze consumer research, customer research, channel trends, current market conditions and competitor information (Mulo+ and Profitero) to unlock new insights that you will formulate to drive competitive advantage and future innovation development. 
  • Creates Marketing Jobs-To-Be-Done and briefs for demand generation programs, ensuring that business performance is being delivered according to KPIs 
  • Develop commercial innovation to fill local consumer and customer needs (from insight to business case development to Go to Market strategy) partnering with the Global Business Unit team to resource and execute. 
  • Coordinates with Finance, Supply Chain, Sales, and other key departments to ensure the timely, consumer-qualified, and financially viable delivery of critical initiatives, guaranteeing alignment with both global and local business goals.

You're the right fit if:

  • You’ve acquired 2+ years of experience (5+ years preferred) with Bachelor's in areas such as Marketing, Communication, Sales, Business Administration or equivalent OR no prior experience required with Master's Degree.
  • You’re skills include technical marketing and business analytics, including the development of business cases and experience with syndicated market share data analysis. 
  • You have the ability to work cross-functionally to ensure full on-time and in-full delivery of projects with a sense of urgency, adaptability, and drive. 
  • You must be able to successfully perform the following minimum Physical, Cognitive and Environmental job requirements with or without accommodation for this position.
  • You’re a self-starter, resourceful, and able to work autonomously. 

How we work together

We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week. Onsite roles require full-time presence in the company’s facilities. Field roles are most effectively done outside of the company’s main facilities, generally at the customers’ or suppliers’ locations.

This is an office role.

About Philips

We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help improve the lives of others.

  • Learn more about our business.
  • Discover our rich and exciting history.
  • Learn more about our purpose.
  • Learn more about our culture.

Philips Transparency Details

 The pay range for this position in (Stamford, CT) is $106,000 to $170,000

The actual base pay offered may vary within the posted ranges depending on multiple factors including job-related knowledge/skills, experience, business needs, geographical location, and internal equity.   

In addition, other compensation, such as an annual incentive bonus, sales commission or long-term incentives may be offered.  Employees are eligible to participate in our comprehensive Philips Total Rewards benefits program, which includes a generous PTO, 401k (up to 7% match), HSA (with company contribution), stock purchase plan, education reimbursement and much more.  Details about our benefits can be found here. 

At Philips, it is not typical for an individual to be hired at or near the top end of the range for their role and compensation decisions are dependent upon the facts and circumstances of each case. 

Additional Information

For this position, you must reside in or within commuting distance to Stamford, CT.

 #LI-PH1

#PERSONALHEALTH

This requisition is expected to stay active for 45 days but may close earlier if a successful candidate is selected or business necessity dictates.  Interested candidates are encouraged to apply as soon as possible to ensure consideration.

Philips is an Equal Employment and Opportunity Employer including Disability/Vets and maintains a drug-free workplace.

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The Company
Alpharetta, GA
80,000 Employees

What We Do

Do the work of your life to help the lives of others.

As a leading health technology company, it is our purpose to improve people’s health and well-being through meaningful innovation. Our goal is to improve 2.5 billion lives per year by 2030. ​

We also strive to be the best place to work for people who share our passion, by promoting personal development, inclusion and diversity while acting responsibly towards our planet and society.

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