Nubank is one of the world's largest digital financial services platforms, with around 54 million customers in Brazil, Mexico and Colombia. As one of the world's leading technology companies, Nubank leverages its technology and innovation to create new financial solutions for individuals and SMEs that are simple, intuitive, convenient, low-cost and human. Guided by its mission to fight complexity and empower people, Nubank is advancing access to financial services in Latin America, connecting profit and purpose to create value and positively impact the communities in which it operates. For more information, visit www.nu.com.co.
Our research team is already acknowledged through the organization as a key partner in strategic activities ranging from understanding consumers' pains to drive our product positioning and defining whether (and how) to enter a new market until understanding what is the best way to go about a campaign and how to best convey a marketing message.
We have no silos, we have no restriction to who has access to X or Y data. We can use everything to solve any problem that has business impact. There is no "this is not your job answer", people from any other team will accept help & will want to build things together
A Consumer Insights Specialist is responsible for performing research and collecting data regarding trends, market competition, and consumer satisfaction to identify issues, shortcomings, and outputs. These insights provide reports to assist in product development, marketing strategies, sales projections, or improvement of our services.
- Act as a business partner to identify when market research can contribute to a business issue.
- Articulate a backlog of research projects aligned with business problems we can better solve through market research.
- Conduct end-to-end research projects with different objectives inside the marketing organization.
- Build relationships with product teams and other teams from the marketing tribe to guarantee buy-in and collaboration toward the objectives.
- Bachelor's Degree.
- 5 years of experience in similar positions.
- Previous experience working with different research methodologies (quantitative and qualitative) and experiments techniques. (mainly quantitative experience, with knowledge of mixed methods)
- Desirable experience in product and services companies
- English proficiency.
- Strong analytical skills and data analysis;
- Knowledge about decision-making models;
- Solid experience with Ad hoc research;
- Strong analytical skills with the ability to leverage on data to develop strategy/decisions;
- Equity at Nubank
- Health insurance
- Vacations of 15 workdays
- NuLanguage - Language learning program
- Parental leaves
We want to have a product for everyone, and we build strong and diverse teams that rise to the challenge. We are a team of the most creative people in technology, and we hire under equal opportunity, irrespective of gender, ethnicity, religion, sexual orientation, or background. We are proud to say that 30% of Nubanker recognize themselves as part of the LGBTQ+ community, and 40% of our team comprises women in all positions and seniority levels. We are a very process-light organization that values human interactions, and that is an essential part of our culture. At Nubank, everyone has the opportunity to speak up and participate, grow, and share ideas.
What We Do
Nu was born in 2013 with the mission to fight complexity to empower people in their daily lives by reinventing financial services.
We are one of the world’s largest digital banking platforms, serving more than 70 million customers across Brazil, Mexico, and Colombia.
As one of the leading technology companies in the world, Nu leverages proprietary technologies and innovative business practices to create new financial solutions and experiences for individuals and SMEs that are simple, intuitive, convenient, low-cost, empowering, and human.
Guided by its mission, Nu is fostering access to financial services across Latin America.