Consumer Engagement Specialist

Pay Range:

Please email [email protected] if you are a candidate seeking a reasonable accommodation for the application and/or interview process.

At BCBSRI, our greatest resource is our people. 

We come from varying backgrounds, different cultures, and unique experiences. We are hard-working, caring, and creative individuals who collaborate, support one another, and grow together. Passion, empathy, and understanding are at the forefront of everything we do—not just for our members, but for our employees as well.

We recognize that to do your best work, you have to be your best self. 
It’s why we offer flexible work arrangements that include remote and hybrid opportunities and paid time off. We provide tuition reimbursement and assist with student-loan repayment. We offer health, dental, and vision insurance as well as programs that support your mental health and well-being. We pay competitively, offer bonuses and investment plans, and are committed to growing and developing our employees.

Our culture is one of belonging.
We strive to be transparent and accountable. We believe in equipping our associates with the knowledge and resources they need to be successful. No matter where you’re at in the organization, you’re an integral part of our team and your input, thoughts, and ideas are valued.

Join others who value a workplace for all.
We appreciate and celebrate everything that makes us unique, from personal characteristics to past experiences. Our different perspectives strengthen us as an organization and help us better serve all Rhode Islanders. 

We’re dedicated to serving Rhode Islanders.
Our focus extends beyond providing access to high-quality, affordable, and equitable care. To further improve the health and well-being of our fellow Rhode Islanders, we regularly roll up our sleeves and get to work (literally) in communities all across the state—building homes, working in food pantries, revitalizing community centers, and transforming outdoor spaces for children and adults. Because we believe it is our collective responsibility to uplift our fellow Rhode Islanders when and where we can, our associates receive additional paid time to volunteer.

What you will do: 
Engage in efforts to increase community involvement and visibility with members in lower income communities. Provide benefit education related to government programs and products. Collaborate with internal stakeholders in Marketing and Community Relation to drive strategy and end-to-end management of customer experience delivered across all customer touch points. Provide information to empower members to make decisions about personal healthcare and increase self-management abilities. Candidate must reside in the local area due to high level of in-person community activities.

• Support efforts to increase community visibility and involvement those that are eligible for government insurance programs. Partner with community organizations (e.g. RI Department of Elderly Affairs, Senior Centers, community organizations etc.), government agencies, and local businesses to coordinate community outreach and educational events.

• Facilitate and conduct educational seminars and participate in community development activities to promote government programs throughout the state.

• Maintain supportive communication with the community and provide education; by promoting health management programs and providing community resources available to members.

• Develop and foster strong customer relationships between local organizations and community partners.

• Provide information regarding government products and services and act as both educator and consultant.

• Seek out and identify local marketing events and sales opportunities (i.e. health and wellness fairs, educational seminars, web tutorials etc.).

• Work with Consumer Engagement team to develop key performance indicators to track and monitor progress. Collaborate with internal business areas to ensure consistency of communication initiatives and outreach to targeted populations thru multiple channels and marketing campaigns. Act as a liaison both internally and externally for senior product lines.

• Participate in any necessary projects regarding the development and launch of new products. Assist representatives with community development activities. Provide consultative support to internal stakeholders to design, streamline, and manage the customer experience.

• Perform other duties as assigned.

What you’ll need to succeed:  

• Combination of education and work experience

• Three to five years of experience in field marketing, communications, sales or community outreach

• Experience working in lower income and inner-city communities

• Strategic and critical thinking skills

• Intermediate command of Microsoft Office Suite

• Strong business acumen and political savvy

• Strong negotiation skills

• Strong written and verbal communication skills

• Strong problem-solving skills

• Ability to work effectively with a wide variety of people in individual and group settings

• Strong organizing skills, with the ability to prioritize and respond to shifting deadlines

• Strong time management skills

• Ability to manage diverse and deadline-oriented workflow

Location:
BCBSRI is headquartered in downtown Providence, conveniently located near the train station and bus terminal. We actively support associate well-being and work/life balance and offer the following schedules, based on role:

• In-office: onsite 5 days per week
• Hybrid: onsite 2-4 days per week
• Remote: onsite 0-1 days per week. Permitted to reside in the following states, pending approval from the Human Resources Department: Arizona, Connecticut, Florida, Georgia, Louisiana, Massachusetts, North Carolina, Oklahoma, Rhode Island, South Carolina, Texas, Virginia
   

Our culture of belonging at Blue Cross & Blue Shield of Rhode Island (BCBSRI) is at the core of all we do, and it strengthens our ability to meet the challenges of today’s healthcare industry. BCBSRI is an equal opportunity employer.

The law requires an employer to post notices describing the Federal laws. Please visit  www.eeoc.gov/know-your-rights-workplace-discrimination-illegal to view the "Know Your Rights" poster.