The consumer credit card business is undergoing a significant transformation, making disciplined, profitable growth more important than ever. We are seeking an individual to own and lead all Rewards and Loyalty activities, with a strong focus on usage, engagement, and deepening customer relationships.
Responsibilities
- Own the Rewards and Loyalty strategy, driving customer engagement and loyalty by collaborating with cross‑functional teams to optimize rewards usage and customer communications.
- Lead competitive intelligence and market research efforts within the rewards and loyalty landscape.
- Optimize the benefits and rewards structure to enhance customer value while supporting business profitability.
- Support weekly and monthly performance management routines and partner closely with analytics teams on reporting and insights related to rewards usage.
- Partner closely with teams across marketing, legal, compliance, and operations to deliver best‑in‑class capabilities and performance across the full spectrum of support functions.
Qualifications
- 8–10+ years of experience in a product leadership role and/or top‑tier strategy experience, ideally within financial services.
- Demonstrated track record of driving business growth and profitability.
- Experience developing and executing Rewards and/or Loyalty strategies, with a strong focus on usage and engagement.
- Deep understanding of the credit card rewards landscape.
- Proven ability to partner effectively with marketing and analytics teams to optimize strategies.
- Comfort working in an agile environment and making key business prioritization decisions.
- Ability to manage multiple priorities and self‑prioritize effectively.
- Strong data‑driven decision‑making skills.
Education:
- Bachelor’s degree required
Hours & Work Schedule:
Hours per Week: 40
Work Schedule: M-F 8-5
Hybrid – 4 days in office, 1 days remote
Pay Transparency
The salary range for this position is $128,000 - $170,000 per year, plus an opportunity to earn an annual discretionary bonus. Actual pay is based on various factors including but not limited to the work location, and relevant skills and experience.
We offer competitive pay, comprehensive medical, dental and vision coverage, retirement benefits, maternity/paternity leave, flexible work arrangements, education reimbursement, wellness programs and more. Note, Citizens’ paid time off policy exceeds the mandatory, paid sick or paid time-away policy of every local and state jurisdiction in the United States. For an overview of our benefits, visit https://jobs.citizensbank.com/benefits .
About UsEqual Employment Opportunity
Citizens, its parent, subsidiaries, and related companies (Citizens) provide equal employment and advancement opportunities to all colleagues and applicants for employment without regard to age, ancestry, color, citizenship, physical or mental disability, perceived disability or history or record of a disability, ethnicity, gender, gender identity or expression, genetic information, genetic characteristic, marital or domestic partner status, victim of domestic violence, family status/parenthood, medical condition, military or veteran status, national origin, pregnancy/childbirth/lactation, colleague’s or a dependent’s reproductive health decision making, race, religion, sex, sexual orientation, or any other category protected by federal, state and/or local laws. At Citizens, we are committed to fostering an inclusive culture that enables all colleagues to bring their best selves to work every day and everyone is expected to be treated with respect and professionalism. Employment decisions are based solely on merit, qualifications, performance and capability.
Equal Employment and Opportunity Employer
Job Applicant Data Privacy Policy
Background Check
Any offer of employment is conditioned upon the candidate successfully passing a background check, which may include initial credit, motor vehicle record, public record, prior employment verification, and criminal background checks. Results of the background check are individually reviewed based upon legal requirements imposed by our regulators and with consideration of the nature and gravity of the background history and the job offered. Any offer of employment will include further information.
Citizens Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Citizens and has not been reviewed or approved by Citizens.
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Parental & Family Support — Policies include six weeks of fully paid parental leave for all parents, up to 16 weeks for birthing parents, 10 days of emergency back‑up care, and adoption assistance of more than $25,000. Recognition for adoption support underscores a strong family‑friendly posture.
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Leave & Time Off Breadth — Time off includes 11 paid holidays and up to 27 PTO days. The breadth of leave is presented as generous versus many peers.
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Healthcare Strength — Medical, dental, and vision options pair with an HSA that includes a company contribution, plus mental‑health access via Spring Health (eight no‑cost sessions), Hinge Health, wellness programs, and discounted gyms. Eligibility at 20+ hours per week broadens access to these resources.
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What We Do
As one of the oldest and largest financial services firms in the United States with a history dating back to 1828, we’re committed to providing solutions and expertise that support our customers, clients, colleagues, and communities in what’s next on their own unique journey. We invest in the humans who build the logic, ideas, and innovations that bring new technologies to life. Investments in AI, cloud computing, machine learning and automation provide our engineers the tools that enable us to remain competitive and win in today’s environment. At Citizens, we recognize that the journey to accomplishment is no longer linear and that individuals are made of all they have done and all they are going to do. Whether you’re considering banking with us or looking to work with us, you’ll find a customer-centric culture and a supportive, collaborative workforce at Citizens. You’re made ready and so are we. If you're ready to advance your career in technology and security, learn more about opportunity's Citizens offers here: https://jobs.citizensbank.com/digital-transformation
Why Work With Us
We empower the colleagues that power our tech. With growth & upskilling opportunities and sought-after benefits, plus a diverse culture of people and perspectives, we help our colleagues achieve career goals. Because innovation can’t happen without the minds and hearts of our people. Technology is constantly evolving, and we believe you can too.
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