WPP Enterprise Solutions designs, builds, and operates the growth systems that competitive businesses rely on. In a world where Al is reshaping how companies drive growth, we lead clients in business transformation and marketing modernization, connecting strategy directly to execution. Our 12,000 experts in engineering and platforms, commerce, consulting, content transformation, CRM, and CX work within a unified global operating unit across 40+ markets. WPP Enterprise Solutions works alongside best-in-class partners including Adobe, AWS, Braze, Google, Microsoft, Salesforce, and Shopify, as well as innovators in AI, to deliver growth solutions tailored to the needs of our clients’ businesses. VML, part of WPP, supports WPP Enterprise Solutions by helping brands activate transformation through creativity and experience.
Pour soutenir ses activités en lien avec la gestion de campagnes CRM, notre Business Unit Data recrute un.e Consultant.e Confirmé.e en gestion de campagnes pour accompagner de grands acteurs du marché (retail, banque, assurance, luxe,..).
Vos missions auprès de nos clients
- L’optimisation des stratégies de contacts
- Le ciblage et la scénarisation des campagnes CRM en environnement multi-canal
- Le paramétrage des workflows de campagnes
- La coordination des campagnes marketing
- L’analyse des retours et performances des campagnes marketing
- La formation aux outils de CRM et d’analyse
Votre profil
- Vous avez entre 2 et 5 ans d’expérience dans la gestion de campagnes marketing, en vous appuyant sur un outil de gestion de campagnes et avec une affinité avec les données et le marketing.
- Vous maitrisez impérativement l’une des 3 solutions suivantes : Salesforce Marketing Cloud, Imagino, Braze.
- Vous êtes à l’aise avec SQL et HTML/CSS.
- Vous parlez anglais couramment (nombreux clients internationaux : langue de travail et présentations en anglais)
Vous vous reconnaissez dans ce profil ? Vous avez envie de rejoindre une équipe de passionnés, avec un enthousiasme à toute épreuve ? De rejoindre une structure collaborative, qui vous garantit une réelle montée en compétences, portée par un groupe à la pointe de la créativité et de la technologie ? Postulez ! Nous serons ravis de vous rencontrer !
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence and world-class partnerships – all united by our agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.
WPP (VML/WPP Enterprise Solutions) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
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Skills Required
- 2 to 5 years of experience managing marketing campaigns using a campaign management platform
- Expertise in at least one of Salesforce Marketing Cloud, Imagino, or Braze
- Comfortable working with SQL
- Comfortable working with HTML and CSS
- Fluent English for client work and presentations
What We Do
VML Enterprise Solutions is VML's technology and transformation unit that unites the agency's technology and data groups to deliver consulting, engineering, data, automation and platform services. It supports global brands with AI-enabled solutions, commerce and customer experience transformation, and scalable platform delivery through integrated consulting and technology capabilities.
