Connected Laptops - Category Marketing Senior Manager

Posted 9 Days Ago
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Basking Ridge, NJ
5-7 Years Experience
Information Technology • Internet of Things • Other • Cybersecurity • Infrastructure as a Service (IaaS)
The Role
The Connected Laptops Category Marketing Senior Manager will manage Verizon's marketing for connected laptops, overseeing product marketing, partnerships with manufacturers, and campaign execution. This role includes budget management, collaborating with sales teams, and driving strategic initiatives for business segments like Enterprise and Small Business.
Summary Generated by Built In

When you join Verizon

You want more out of a career. A place to share your ideas freely - even if they're daring or different. Where the true you can learn, grow, and thrive. At Verizon, we power and empower how people live, work and play by connecting them to what brings them joy. We do what we love - driving innovation, creativity, and impact in the world. Our V Team is a community of people who anticipate, lead, and believe that listening is where learning begins. In crisis and in celebration, we come together - lifting our communities and building trust in how we show up, everywhere & always. Want in? Join the V Team Life.

What you'll be doing...

As the Product Development/ Management - Senior Manager, Connected Laptops Category Marketing you'll leverage your product marketing and channel strategy background for the Verizon Business Device & Device Services team. The roles' mission is to plan and execute Verizon Business' connected laptop category marketing & enablement programs. Your primary task will be managing multiple manufacturers' joint marketing budgets, campaigns, and associated initiatives. You will partner hand-in-hand with Verizon marketing, branding, legal, and sales teams to ensure Verizon's network and sales goals are met.

  • Work closely with the device manufacturers, chipset vendors and OS/platform vendors to market solutions aligned with Verizon Business Group strategic objectives.

  • Manage marketing partnerships with mobile compute device vendors to drive business device, product and sales needs.

  • Collaborate with external vendors to support joint marketing efforts which include social media, events, seminars, sales training, etc. 

  • Define key customer benefits, product use cases, and customer experience training for connected laptops in business segments, including Enterprise, Small Business, and Public Sector.

  • Support Verizon & manufacturer sales partners with joint customer negotiations.

  • Managed Joint Marketing Fund (JMF) spending & requests.

  • Responsible for driving 5G into the product ecosystem.

  • Perform analysis of launched marketing initiatives.

  • Develop executive presentations for stakeholder communications on strategic initiatives progress, risks, and launch performance.

What we're looking for...

You have a passion for marketing and wireless business solutions. You are not afraid of a challenge and will work to find solutions to difficult problems. You have a proven track record of collaboration and embrace the opportunity to take ownership of your work.

You'll need to have:

  • Bachelor's degree or four or more years of work experience.

  • Six or more years of relevant work experience.

  • Two or more years of experience in the telecommunications, sales, or marketing field.

  • Experience in product marketing including sales marketing.

  • Experience translating market knowledge and strategy into compelling stories and tools for the business.

Even better if you have:

  • MBA or Master's is a plus.

  • Experience in wireless industries.

  • Strong working knowledge on 5G Technology / Wireless Technologies / Mobile Compute Devices (Laptops / Tablets).

  • Ability to translate technical topics into customer-facing solutions & training.

  • Juggle multiple priorities to meet deadlines in a dynamic environment.

  • Experience working autonomously in a fast-paced environment.

  • Experience outlining issues/challenges, while offering viable solutions and recommendations.

  • Problem-solving and organization skills.

If Verizon and this role sound like a fit for you, we encourage you to apply even if you don't meet every "even better" qualification listed above.

Where you'll be working

In this hybrid role, you'll have a defined work location that includes work from home and a minimum eight assigned office days per month that will be set by your manager.Scheduled Weekly Hours40Equal Employment Opportunity 

We're proud to be an equal opportunity employer - and celebrate our employees' differences, including race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, and Veteran status. At Verizon, we know that diversity makes us stronger. We are committed to a collaborative, inclusive environment that encourages authenticity and fosters a sense of belonging. We strive for everyone to feel valued, connected, and empowered to reach their potential and contribute their best. Check out our diversity and inclusion page to learn more.

The Company
HQ: New York, NY
0 Employees
Hybrid Workplace
Year Founded: 2000

What We Do

Verizon is one of the world’s leading providers of technology and communications services, transforming the way we connect across the globe. We're a diverse network of people driven by our shared ambition to move the world forward - collectively building the network America relies on most. Here, we have the ability to learn and grow at the speed of technology, the space to create within every role, and the opportunity to shape a rewarding career.

Why Work With Us

Integrity. Respect. Excellence. Accountability. These are some of the key values at the heart of our Credo. This code of conduct lays out how we show up as a responsible business every day. It is the blueprint that inspires us to live up to the highest standards and defines who we are and how we work.

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