Community Relations Director - Independent Living

Posted 2 Days Ago
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Bonita Springs, FL, USA
In-Office
Entry level
Real Estate
The Role
Drive occupancy and revenue growth for an independent living community through lead management, consultative sales, personalized tours, referral partnerships, outreach, CRM pipeline management, and networking. The role serves as a community ambassador, creates exceptional prospect experiences, supports seamless move-ins, and promotes an active, wellness-focused lifestyle to prospective residents and their families.
Summary Generated by Built In
 

Community Relations Director - Independent Living


Senior Living Sales Experience Preferred | Base Salary + Commissions | Full Benefits Package


Help Active Adults Discover Their Best Chapter Yet

American House Bonita Springs is seeking an experienced, relationship-focused Community Relations Director to lead occupancy growth in our premier 55+ Independent Living community.

This role is ideal for a dynamic sales professional who is passionate about helping active older adults embrace a lifestyle centered on wellness, independence, connection, and purpose. The successful candidate will be energized by meeting new people, building meaningful relationships, and showcasing a community where residents thrive physically, socially, and emotionally.


Why American House Bonita Springs?

American House Bonita Springs offers far more than a place to live—it offers a vibrant, resort-style lifestyle designed for healthy, independent adults who want to make the most of every day.

Set across a beautifully landscaped campus featuring tranquil lakes and lush outdoor spaces, our community encourages residents to stay active, engaged, and connected through a variety of wellness-focused amenities and experiences.

Residents enjoy:

  • Resort-style swimming pool and sundeck
  • Scenic walking paths surrounding picturesque water features
  • Outdoor gathering spaces and fireplaces
  • Fitness, wellness, and healthy living programs
  • Pickleball, social clubs, and recreational activities
  • Outdoor dining and entertainment opportunities
  • Vibrant resident-led activities and lifelong learning experiences
  • Engaging social events that foster meaningful friendships and community connections

Our residents are active, independent individuals who value freedom, choice, and a lifestyle that supports healthy aging and personal fulfillment.


Position Summary

As Community Relations Director, you will serve as the ambassador of our community, helping prospective residents envision a lifestyle filled with opportunity, wellness, and connection. Through relationship building, consultative selling, and exceptional customer experiences, you will guide prospects through one of life's most important decisions.

Key Responsibilities

  • Drive occupancy growth and revenue performance through effective lead management and sales execution.
  • Conduct personalized tours that highlight the active, independent lifestyle available at American House.
  • Build and maintain referral relationships with local professionals, healthcare providers, realtors, financial planners, and community organizations.
  • Develop outreach strategies to connect with active adults throughout Southwest Florida.
  • Create memorable first impressions and exceptional experiences for prospective residents and families.
  • Maintain a strong sales pipeline utilizing CRM tools and best practices.
  • Collaborate with community leadership to ensure seamless move-ins and resident satisfaction.
  • Represent American House at networking events, wellness fairs, social gatherings, and community outreach opportunities.

Qualifications

  • Proven success in sales, business development, or senior living sales.
  • Experience in senior living, luxury hospitality, resort, real estate, healthcare, or lifestyle-focused sales preferred.
  • Strong presentation and relationship-building skills.
  • Passion for wellness, active aging, and helping older adults live their best lives.
  • Self-motivated with the ability to work independently and exceed goals.
  • Proficiency with CRM systems and sales reporting.

What We Offer

  • Competitive base salary
  • Lucrative incentive and commission opportunity
  • Comprehensive benefits package
  • Paid time off and holidays
  • Professional growth and career advancement opportunities
  • Supportive team culture and leadership
  • Opportunity to make a meaningful impact every day

Join Our Team

If you're a high-energy sales professional who loves building relationships and helping active older adults discover a lifestyle focused on wellness, independence, and connection, we'd love to meet you.

Join American House Bonita Springs and help future residents discover a community where every day feels like a vacation and every chapter is filled with possibility.


#indhp

Company Overview

Founded in 1979, American House Senior Living Communities’ vision is to provide high-quality housing for senior at a price affordable for retirees and their families. That vision of excellence has endured for nearly 40 years and expanded to serve residents at a number of senior housing communities. Our mission is to enrich the lives of those we serve, providing an environment that fosters meaningful relationships. Our vision is to be an innovative senior housing company that created sustainable excellence and stakeholder value, with an unparalleled commitment to passionate care provided by compassionate people.

Skills Required

  • Proven success in sales, business development, or senior living sales
  • Experience in senior living, luxury hospitality, resort, real estate, healthcare, or lifestyle-focused sales
  • Strong presentation and relationship-building skills
  • Passion for wellness, active aging, and helping older adults live their best lives
  • Self-motivated with the ability to work independently and exceed goals
  • Proficiency with CRM systems and sales reporting
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The Company
HQ: Southfield, MI
1,080 Employees
Year Founded: 1979

What We Do

American House Senior Living Communities operates senior housing communities that provide independent living, assisted living, memory care, and hospice care for older adults. Founded in 1979, it aims to deliver high-quality housing and services at value-oriented prices for retirees and their families. The privately held company has grown to almost 70 communities, with a presence across the Midwest, Southeast, New England, and Florida.

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