Community Manager – Verisure Sweden

Verisure is seeking an experienced and passionate Community Manager to join our Swedish Communications Team, reporting to the Head of Communications & ESG for Sweden. This is a newly created but pivotal role within the Sweden communications team. This position involves managing and nurturing our online community while promoting Verisure’s brand, values, and services on various social media platforms.  

Verisure’s strategic context and growth journey 

Verisure is the leading Swedish provider of professionally monitored security systems with 24/7 response services. We protect more than 500,000 families and small businesses across the country and we are present in 17 countries in Europe and Latin America. Under our Arlo brand, we are also a leading provider of cameras and video-surveillance services in Europe. Our mission is to provide our customers peace of mind by protecting what matters most to them. 

With over 35 years of insight, experience, and innovation, Verisure is known for category-creating marketing, sales excellence, innovative products and services, and customer-centricity. The trajectory over the past 35 years has been one of uninterrupted, double-digit annual growth. Verisure now proudly protects more than 5.5 million customers and is on track to become the world’s #1 Home Security provider. 

The company’s success in the marketplace is based on high customer satisfaction, continuous technological and service innovation, its people and DNA and a best-in-class go-to-market approach. Thanks to a strong focus on high quality, our customers are amongst the most satisfied and loyal in our industry. We have some of the strongest growth and retention rates globally in consumer-facing services which demonstrates our exceptional service levels and strong value proposition to our customers. 

Verisure is currently a privately held company, backed by strategic investors Hellman & Friedman, GIC and Alba Capital. 

Verisure in the Nordics 

Verisure was founded in Sweden more than 35 years ago, we then quickly expanded across the Nordic geographies, this broader cluster represents important markets for Verisure, with an ambition to continue growing and expanding, delighting customers and shaping the monitored security category across Sweden, Norway, Denmark and Finland.  Sweden is the third largest market for Verisure, and Norway the fifth. Denmark and Finland play strategic roles in our portfolio. All of these markets have seen very strong growth over the last five years, and are #1 in their addressable market. Today we are proud to serve more than 1 million  customers with over 2000 committed colleagues across the footprint. Strengthening our image and reputation with a variety of stakeholders, and positioning Verisure as a trustworthy leading company is key to making the Nordics markets the most recognized and most preferred provider for home and small businesses security solutions.  

Responsibilities of the Sweden Community Manager 

Main responsibilities and impact:  

Community Engagement 

• Building and maintaining relationships with Verisures target groups on social and digital media. The community manager’s task is to foster a vibrant, loyal, and engaged community that enhances brand reputation, provides valuable feedback and creates and supports brand ambassadors.   

• Monitor and respond to comments, messages, and inquiries on social media platforms in a timely and professional manner representing the Verisure brand. 

• Create and structure a local dashboard with the support of Group to ensure that we locally monitor activity and sentiment, and then intervene accordingly 

• Collaborate with the marketing team to align social media content with broader marketing campaigns and initiatives – ie ensure full coordination to know what we are communicating, where and be ready to engage with the communities externally. Secure that issues management and Q&A documents are available. 

• Utilize analytics tools to measure performance and make data-driven improvements. 

Brand Advocacy 

• Act as a brand ambassador, embodying Verisure’s values and mission in all interactions. 

• Promote Verisure’s services and products, highlighting their benefits and unique features. 

• Identify and engage with influential community members and brand advocates to amplify our message. 

• Understands how strong community management can support a brand during crisis and what is expected from a brand during such time. Can mobilize and instruct colleagues from other areas to receive support when an increased community presence is needed such as crisis and bigger campaigns. 

Social Media Strategy 

• Develop and implement social media strategies to increase brand awareness, engagement, and loyalty. Understand and recommend what channels Verisure should be directly or indirectly present in 

• Able to analyze large quantities of information and derive meaningful insights that we as an organization can use to manage our community and support strategies and campaigns. 

• Monitor social media trends and best practices, incorporating them into Verisure’s strategy. 

• Prepare regular reports on social media performance, providing insights and recommendations for improvement. 

• Produce a monthly e-reputation report that present qualitative data and qualitative analysis to give insights on key digital and social media metrics for the brand in Sweden. 

Candidate profile 

Experience and Qualifications 

Given the role’s critical impact on Verisure’s growth and ongoing success, we are seeking a high-potential, top-performing individual with a strong and diverse background, exceptional project management skills, and a proactive business mindset. The ideal candidate will be both a strategic thinker and a hands-on operational enabler, ready to drive solutions that advance our communications and business objectives. 

• Bachelor’s degree in Communications, Marketing, or a related field. 

• Proven experience in social media management and community engagement. 

• Strong understanding of social media platforms, tools, and analytics. 

• Excellent written and verbal communication skills in Swedish and English. 

• Creative thinking and problem-solving abilities. 

• Ability to work collaboratively within a team and independently. 

• Experience working in an international, multicultural environment and with diverse, remote teams. 

• Proven project management skills, successfully leading and coordinating projects involving multiple departments to ensure seamless integration and cooperation in achieving project goals. 

• Managed multiple projects simultaneously, maintaining high levels of accuracy and organization while consistently meeting deadlines, project milestones and highest standards of quality. 

• Proven ability to be responsive and multitask, balancing customer demands while managing multiple deliverables and deadlines.  

• Demonstrated ability to communicate effectively with diverse, cross-functional teams and stakeholders, fostering clear understanding and collaboration. 

Competencies 

• Communication - active listener, with high emotional intelligence and decision-making ability with discernment, who communicates clearly and effectively, projecting credibility, capable of influencing stakeholders across various levels. Also good at managing confidentiality 

• Agility and Flexibility - thrives in dynamic environments, adapting swiftly to new information and changing circumstances, and with a solid ability to navigate and operate successfully amidst complexity. 

• Effectiveness and Impact - self-motivated, proactive in self-development and demonstrates a hands-on approach to deliver by rolling up their sleeves and deep dive into the details 

• Entrepreneurial - forward thinker who can challenge the status quo while maintaining a strong customer focus. Willing to take a "hands on" approach, while keeping strategic objectives in mind. 

• Project Management  - excellent project manager who can step in and structure problems, launches and proactively address and follow through on issues to ensure outstanding execution. Takes full responsibility for projects, ensuring that tasks are completed on time and to the highest standard. 

Strong fit with our Company DNA