Job Description:
Key Responsibilities
Work closely with the Head of Communications Planning to develop data-informed audience journeys and campaign approaches
Conduct in-depth audience, media, and keyword research using tools like GWI, Milieu, Google Insight Finder, and others
Translate data and trends into actionable insights for communications planning
Assist in crafting planning decks and frameworks for both internal and client-facing purposes
Monitor evolving media consumption and consumer behavior to feed planning strategies
Support internal knowledge management, reporting templates, and planning documentation
Collaborate with Strategy, Media, and Client teams to ensure alignment across disciplines
Handle ad-hoc, cross-functional tasks in a fast-paced and often ambiguous environment – flexibility is a must
Qualifications & Requirements
3–4 years of experience in communications/media planning, audience research, or consumer insights
Proficient in research and planning tools (GWI, Milieu, keyword analysis, etc.)
Strong analytical mindset with attention to detail
Flexible and open-minded when working across dynamic and evolving briefs
Highly organized, methodical, and accountable
Good command of English (reading, writing, and internal communication)
Proficiency in PowerPoint and Excel
Location:
Ho Chi Minh CityBrand:
IprospectTime Type:
Full timeContract Type:
Fixed Term Contract (Fixed Term)Top Skills
What We Do
Dentsu Creative is a global creative agency network designed to unlock exponential growth for clients. We use Transformative Creativity as a differentiating, driving force to bring our capabilities together to positively impact people, business and society. Established in 2022, Dentsu Creative is integrated with dentsu’s Media and CXM businesses in over 145 countries and regions, to offer Integrated Growth Solutions.
