Communications Data Analyst

Posted 2 Days Ago
Dayton, OH
In-Office
Mid level
Defense
The Role
Collect, analyze, and interpret communications data to evaluate campaign effectiveness, develop dashboards and databases, conduct audience research, and produce reports and visualizations informing strategic communications and stakeholder engagement.
Summary Generated by Built In
Company Description

BryceTech is a trusted leader in complex technology domains, delivering data-driven solutions in aerospace, biosecurity, and defense. We specialize in systems engineering, advanced analytics, R&D programs, and strategic advisory support. Our clients – including NASA, DoD, HHS, DHS, and other civil and national security agencies – rely on us to drive mission success and accelerate innovation.

BryceTech has been recognized in the Washington Technology Fast 50 ranking of top high-growth small businesses for five consecutive years and received a GovCon Contractor of the Year Award in 2025, underscoring our strong growth, competitive positioning, and excellence in federal contracting. With a proven track record of winning sought-after contracts, scaling high-performance teams, and executing on critical government missions, BryceTech presents a compelling opportunity for strategic partnerships in the GovCon space.

Job Description

 As a Communications Data Analyst you will be responsible for collecting, analyzing, and interpreting data to evaluate the effectiveness of communication strategies and initiatives. This role supports AFWERX by providing actionable insights to improve outreach, inreach, and communications campaigns. The analyst will leverage data analytics tools to measure performance, identify trends, and create comprehensive reports that inform decision-making at all levels of AFWERX Strategic Communications team. The ideal candidate is adept at translating complex data into clear and concise narratives to guide strategic communication efforts. 

Responsibilities shall include: 

  • Develop and maintain metrics dashboards to track the performance of communication initiatives across multiple platforms (digital, social media, email, events, web, etc.). 
  • Develop and maintain a database that tracks stakeholder engagement across communications platforms (digital, social media, email, events, web, etc.) such as a CRM or similar. 
  • Analyze data to evaluate campaign effectiveness, audience engagement, and ROI. 
  • Collaborate with the StratComm team to establish KPIs for campaigns and projects. 
  • Identify trends and insights from data to recommend strategies for improving communication outcomes. 
  • Conduct surveys, focus groups, and other audience research to understand stakeholder perceptions and needs. 
  • Create detailed reports and visualizations to present findings to leadership and stakeholders. 
  • Stay current with trends in data analytics and communication technologies to continuously improve data strategies. 
  • Ensure data integrity and compliance with relevant policies and regulations. 

Qualifications

  • Active DoW Secret Clearance or above.
  • Bachelor’s degree in data analytics, statistics, communications, marketing, or related field. Master’s degree preferred. 
  • 3+ years of experience in data analytics, preferably in a communications, marketing, or public relations environment. 
  • Proficiency in analytics tools such as Google Analytics, Tableau, Power BI, or similar platforms. 
  • Strong understanding of digital and social media metrics, SEO, and audience analysis. 
  • Exceptional skills in data visualization and storytelling, with the ability to communicate complex information to non-technical audiences. 
  • Experience with survey design and analysis 
  • Knowledge of statistical methods and their application to data analysis. 
  • Strong organizational skills and attention to detail, with the ability to manage multiple projects simultaneously. 
  • Familiarity with the defense or government sector is a plus. 

Additional Information

Position is contingent upon contract award.

BryceTech offers a full range of benefits, including competitive salary, a comprehensive health plan including dental and vision coverage, company-paid life & disability insurance policies, 401(k) plan with company match, and an educational reimbursement program.

All your information will be kept confidential according to EEO guidelines.

Top Skills

Google Analytics,Tableau,Power Bi,Crm,Seo
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The Company
HQ: Alexandria, Virginia
133 Employees
Year Founded: 2017

What We Do

BryceTech has partnered with technology and R&D clients to deliver mission and business success for nearly 20 years. Our teams help government agencies, Fortune 500 firms, and investors manage complex programs, develop IT tools, and forecast critical outcomes. We offer clients proprietary, research-based models that enable evidence-based decision making. BryceTech cultivates a culture of engagement and partnership with our clients.

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