Commercial Strategy Manager

Posted 4 Days Ago
Be an Early Applicant
Tokyo, JPN
In-Office
1000M-1000M Annually
Mid level
eCommerce
Building the future of eCommerce. We push the boundaries of what’s possible to solve problems!
The Role
Leads Rocket Now’s merchant commercial strategy and operational engine across B2B, mid-market, and SME segments. Responsibilities include segment strategy, value proposition development, sales workflow redesign, deal approval governance, process diagnostics, SQL analysis, BI dashboard creation, system integration, and cross-functional change management. The role drives scalable commercial processes, improves onboarding and deal velocity, and standardizes data-backed execution across sales and operations teams.
Summary Generated by Built In

Description

About Rocket Now

Rocket Now is a food delivery service with no delivery or service fees. Consumers can enjoy a wide variety of cuisines, from Japanese and Western food to healthy options, as well as desserts and drinks, quickly and affordably. The service is currently available mainly in Hokkaido, Tohoku (Sendai), Kanto (Tokyo, Kanagawa, Saitama, Chiba), Chubu (Aichi,

Shizuoka), Kansai (Osaka, Kyoto, Hyogo), Hiroshima, and Kyushu (Fukuoka). Rocket Now won the Excellence Award in the Shopping Category at the Best App Awards 2025. Furthermore, it has achieved the No. 1 ranking in the Food Delivery App category for nine consecutive months on both the iOS and Android app stores (*1), and the app continues to grow, surpassing 5 million downloads in just 15 months since its launch (*2). *1 Based on integrated iOS and Android data from July 2025 to March 2026. *2 As of January 14, 2025, service release date (Source: Global Market Intelligence: Sensor Tower)


About CP One Japan

CP One Japan LLC is the Japanese subsidiary of Coupang, Inc. (NYSE: CPNG), a US-based company listed on the NYSE (New York Stock Exchange) and one of the Fortune 150 companies, known as a technology company. CP One Japan operates the "Rocket Now" brand food delivery service in Japan, leveraging Coupang's technological capabilities and innovative logistics solutions to provide fast, reliable, and customer-oriented food delivery services to Japanese consumers.


Role Overview

The Commercial Strategy Manager, Merchant leads the design, optimization, and implementation of Rocket Now’s merchant-facing commercial engine. Positioned at the intersection of Business Operations (BizOps), Commercial Strategy, and Process Engineering, you will build the scalable workflows to ensure smooth workflows across all acquisition channels to set our SME and B2B teams up for success.


Key Responsibilities

You will own the end-to-end commercial operational lifecycle—from segmenting our merchant base (B2B, Mid-Market, SMEs) and building custom value propositions to re-engineering sales workflows, streamlining deal approvals, and launching new go-to-market processes. This role requires an operational strategist who excels at diagnosing process bottlenecks, leveraging SQL/data modeling to build strategic frameworks, and leading cross-functional change management.

Segment-Level Strategy & Portfolio Architecture

  • Commercial Segmentation: Define and execute distinct commercial strategies for key merchant segments.
  • Segment Growth Mechanics: Analyze merchant LTV, acquisition costs, and churn drivers across each tier to optimize target allocation and yield by segment.
  • Tailored Value Propositions: Custom-fit Rocket Now’s ROI narratives and pitch architectures to match the operational models and financial priorities of different merchant categories.

Process Optimization & Commercial Engineering

  • Commercial Workflow Redesign: Audit and streamline the entire merchant lifecycle—from lead routing, contract negotiation, and deal-desk approvals to onboarding and account handoffs.
  • Friction & Bottleneck Elimination: Analyze frontline execution metrics using data diagnostics to remove operational drag, reduce sales cycle times, and increase partner onboarding velocity.
  • Governance: Establish clear policies & guidelines across the business to create clarity for sales partners and local operations teams.

Implementation & Change Management

  • Process Rollout Execution: Design, test, and roll out scalable commercial frameworks, SOPs, and pitch tools across the merchant organization, ensuring high adoption through structured enablement.
  • System Integration: Partner with Sales Ops and Product to embed optimized commercial rules and automated workflows
  • Cross-Functional Orchestration: Align Sales, Marketing, Legal, Finance, and Product teams around new commercial rollouts and operational standards.

Analytics, Monitoring & Scalability

  • Process Diagnostics via SQL: Write SQL queries to monitor process yield, deal conversion rates, SLA compliance, and segment performance.
  • Automated Tracking Dashboards: Build automated BI dashboards (e.g., Sheets, PowerBI, Superset) to provide executive leadership real-time visibility into segment performance, deal velocity, and operational health.

Qualifications

Required

  • Experience: 4+ years in strategy, business operations, sales operations, or management consulting, with a focus on process redesign and commercial execution.
  • Process Strategy: Demonstrated ability to audit complex workflows, build segment-differentiated go-to-market frameworks, and lead multi-stakeholder rollouts.
  • Technical Skillset: Strong proficiency in SQL and spreadsheet modeling to quantify process friction, analyze datasets, and model segment performance independently.
  • Change Management: Strong execution and leadership skills, with a track record of driving process adoption across sales or account management teams.
  • Language: Business-level English and Japanese to ensure smooth communication with local partners.

Preferred

  • Background in three-sided marketplaces, e-commerce, or food delivery.

What Success Looks Like

  • Streamlined Execution: Measurable reduction in contract turnaround times and accelerated time-to-onboard for new merchant locations.
  • Segment Precision: Differentiated commercial strategies that yield higher deal conversion and predictable revenue growth across segments.
  • High Adoption: Seamless implementation and frontline compliance with new commercial SOPs, approval matrix rules, and pitch toolkits.
  • Scalable Operations: Shifting the commercial org from ad-hoc, manual decision-making to automated, standardized, and data-backed workflows.

Recruitment Process

Document Screening → Zoom Interview → On-site (Zoom) Interview → Offer

Please note that the recruitment process may be modified depending on the position and circumstances.

Interview schedules and application results will be communicated to the email address provided during the application process.


Employment Terms

  • Employment Type: Full-time Employee

Important Notes

  • This job posting may be closed before the stated posting end date if all hiring positions have been filled.
  • If any false information is submitted during the application process, Coupang reserves the right to withdraw or revoke an employment offer.
  • In accordance with applicable laws and regulations, individuals entitled to employment protection (e.g., veterans receiving benefits, people with disabilities, etc.) may be given preferential consideration in the hiring process.
  • The role, responsibilities, and/or position assigned at or after joining the company may be subject to change based on the candidate’s experience and business needs. No specific restrictions will be placed on such changes, and candidates will be informed at an appropriate time prior to joining the company.
  • Additional details regarding the application process will be provided separately via email or during interviews.

Privacy Notice

The personal information you provide as part of your application will be collected and managed by Coupang in accordance with the following Privacy Policy:

https://www.coupang.jobs/jp/privacy-policy/



Skills Required

  • 4+ years of experience in strategy, business operations, sales operations, or management consulting, focused on process redesign and commercial execution
  • Experience auditing complex workflows and building segment-differentiated go-to-market frameworks
  • Experience leading multi-stakeholder process rollouts
  • Strong proficiency in SQL
  • Strong proficiency in spreadsheet modeling
  • Ability to quantify process friction, analyze datasets, and model segment performance independently
  • Strong execution and leadership skills, with experience driving process adoption across sales or account management teams
  • Business-level English proficiency
  • Business-level Japanese proficiency
  • Background in three-sided marketplaces, e-commerce, or food delivery

Coupang Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Coupang and has not been reviewed or approved by Coupang.

  • Healthcare Strength Benefits are described as robust, including medical, dental, vision, disability, life, mental health, and transgender healthcare. Some locations also offer on-site or virtual health screenings that enhance preventive care access.
  • Retirement Support Financial programs include a 401(k) with company matching and an employee stock purchase plan alongside performance bonuses. Feedback suggests these elements provide a structured foundation for long-term savings and wealth building.
  • Leave & Time Off Breadth Paid time off is described as generous with accrual increasing with tenure, complemented by company-paid holidays and parental leave. Flexible work arrangements in some roles further support time away when needed.

Coupang Insights

Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: Seoul
70,000 Employees
Year Founded: 2010

What We Do

We exist to wow our customers. We know we’re doing the right thing when we hear our customers say, “How did we ever live without Coupang?” Born out of an obsession to make shopping, eating, and living easier than ever, we’re collectively disrupting the multi-billion-dollar e-commerce industry from the ground up. We are one of the fastest-growing e-commerce companies that established an unparalleled reputation for being a dominant and reliable force in South Korean commerce. We are proud to have the best of both worlds — a startup culture with the resources of a large global public company. This fuels us to continue our growth and launch new services at the speed we have been since our inception. We are all entrepreneurial, surrounded by opportunities to drive new initiatives and innovations. At our core, we are bold and ambitious people that like to get our hands dirty and make a hands-on impact. At Coupang, you will see yourself, your colleagues, your team, and the company grow every day. Our mission to build the future of commerce is real. We push the boundaries of what’s possible to solve problems and break traditional tradeoffs. Join Coupang now to create an epic experience in this always-on, high-tech, and hyper-connected world.

Why Work With Us

We are proud to have the best of both worlds — a startup culture with the resources of a large global public company. This fuels us to continue our growth and launch new services at the speed we have been since our inception. At our core, we are bold and ambitious people that like to get our hands dirty and make a hands-on impact.

Gallery

Gallery

Similar Jobs

MongoDB Logo MongoDB

Senior Solutions Architect

Big Data • Cloud • Software • Database
Easy Apply
Remote or Hybrid
Japan
5550 Employees

Braze Logo Braze

Recruiter

Marketing Tech • Mobile • Software
Easy Apply
Hybrid
Tokyo, JPN
2000 Employees

Wise Logo Wise

Internal Audit Senior Manager, Japan

Fintech • Mobile • Payments • Software • Financial Services
Hybrid
Tokyo, JPN
9000 Employees

BlackRock Logo BlackRock

Vice President, ETF Servicing

Fintech • Information Technology • Financial Services
In-Office
Tokyo, JPN
25000 Employees

Similar Companies Hiring

Munchkin, Inc. Thumbnail
Consumer Web • eCommerce • Food • Kids + Family • Design • Manufacturing
Milton, Ontario
325 Employees
Scotch Thumbnail
Artificial Intelligence • eCommerce • Fintech • Payments • Retail • Software • Analytics
US
35 Employees
Golden Pet Brands Thumbnail
Digital Media • eCommerce • Information Technology • Marketing Tech • Pet • Retail • Social Media
El Segundo, California
178 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account