- Support with the development and lead execution of annual strategic growth plans for IG/FCAL/FNET/FPI & CMA product lines within EMEA region;
- Monitor business performance, sales trends and campaign effectiveness, providing insights and recommendations to the commercial team;
- Establishing and monitor key performance indicators to ensure that sales performance at the product line are regional levels are on track to meet or exceed goals;
- Responsible for partnering with business unit leadership and Regional Sales & Marketing leadership to execute marketing plans;
- Coordinate the deployment and performance tracking of marketing and lead generation campaigns designed to grow end user market or increase market share specificity around product growth, share gain and market making with strategic verticals;
- Support the development and coordinate the execution of quarterly and annual commercial plans;
- Coordinate activities of regional marketing & sales teams to support new products, commercial and marketing activities;
- On New Product Introductions :
- Coordinate cross-functional execution of regional launch plans and marketing activities (demand gen, awareness, channel marketing and assets).
- Support the development and execution of EMEA go-to-market plans in partnership with Product, Sales and Marketing teams.
- Partner with marketing, sales and channel partners to manage new product introduction training, demo deployment across EMEA region.
- Create and maintain key performance indicators of NPI success.
Commercial Planning:
- Support the development and coordinate the execution of quarterly and annual commercial plans;
- Ideate on, build and drive execution of all commercial programs with all internal stakeholders like Marketing, Sales, Inside Sales, Sales Operations;
- Comprehensively report on progress of commercial activities through bowlers, narratives and monthly L2 KPI reviews;
- Act as stakeholder for regional and global agile teams in the marketing organization.
- Through FBS tools like Daily Visual Management drive prioritization and resource allocation within commercial teams based on targets and performance;
- Through solid Voice of Customer (VOC) skills, market understanding, and customer proximity be able to drive market segmentation, transformative marketing, value selling and sales process optimization within relevant teams;
- Actively embrace, drive and report on problem solving related to agreed commercial programs and priorities;
- Represent Fluke, the commercial team and/or the workflow on internal congresses, strategic distributor events, exhibitions etc.;
- Continuously, through analysis of proprietary data and/or market data, assess opportunities for growth.
- Bachelor’s degree in marketing and/or business;
- A minimum of 3 years’ experience in marketing, sales or product management working in organizations with highly advanced, innovative technical products;
- Experience with sales and/or marketing of products in the EU28/EMEA with a track record of increasing or creating market share;
- Experience working in large, matrixed and global organizations;
- New product introduction (NPI) launch experience with tracking to meet or exceed targets;
- Strong analytical skills with the ability to turn data into insights and communicate clear strategic recommendations;
- Proven to be highly adaptable, well organized and excellent communicator & influencer.
Fortive Corporation Overview
Fortive’s essential technology makes the world stronger, safer, and smarter. We accelerate transformation across a broad range of applications including environmental, health and safety compliance, industrial condition monitoring, next-generation product design, and healthcare safety solutions.
We are a global industrial technology innovator with a startup spirit. Our forward-looking companies lead the way in software-powered workflow solutions, data-driven intelligence, AI-powered automation, and other disruptive technologies. We’re a force for progress, working alongside our customers and partners to solve challenges on a global scale, from workplace safety in the most demanding conditions to groundbreaking sustainability solutions.
We are a diverse team 18,000 strong, united by a dynamic, inclusive culture and energized by limitless learning and growth. We use the proven Fortive Business System (FBS) to accelerate our positive impact.
At Fortive, we believe in you. We believe in your potential—your ability to learn, grow, and make a difference.
At Fortive, we believe in us. We believe in the power of people working together to solve problems no one could solve alone.
At Fortive, we believe in growth. We’re honest about what’s working and what isn’t, and we never stop improving and innovating.
Fortive: For you, for us, for growth.
About the TeamSkills Required
- Bachelor's degree in marketing and/or business
- Minimum 5 years' experience in marketing, sales, or product management with advanced technical products
- Experience with sales and/or marketing of products in EU28/EMEA and track record of market share growth
- Experience working in large, matrixed, global organisations
- New Product Introduction (NPI) launch experience with tracking to meet or exceed targets
- Strong analytical skills and ability to turn data into insights and strategic recommendations
- Highly adaptable, well organized, excellent communicator and influencer
Fortive Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Fortive and has not been reviewed or approved by Fortive.
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Parental & Family Support — Parental leave is fully paid for 12 weeks for all parents, with fertility coverage via Progyny and generous adoption/surrogacy support. Backup child and adult care plus inclusive eligibility extend support across diverse family structures.
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Healthcare Strength — Multiple PPO and HSA medical options include telemedicine and second-opinion services, alongside robust mental-health access through Spring Health with no‑cost therapy sessions. The breadth of medical and behavioral health resources is highlighted as a strength.
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Retirement Support — The 401(k) provides a competitive employer match each pay period, with an additional company retirement contribution after one year of service. Financial wellness tools and an employee stock purchase plan further bolster long‑term savings.
Fortive Insights
What We Do
Fortive’s essential technology makes the world stronger, safer, and smarter. We accelerate transformation across a broad range of applications including environmental, health and safety compliance, industrial condition monitoring, next-generation product design, and healthcare safety solutions. We are a global industrial technology innovator with a startup spirit. Our forward-looking companies lead the way in software-powered workflow solutions, data-driven intelligence, AI-powered automation, and other disruptive technologies. We’re a force for progress, working alongside our customers and partners to solve challenges on a global scale, from workplace safety in the most demanding conditions to groundbreaking sustainability solutions. We are a diverse team 18,000 strong, united by a dynamic, inclusive culture and energized by limitless learning and growth. We use the proven Fortive Business System (FBS) to accelerate our positive impact. At Fortive, we believe in you. We believe in your potential—your ability to learn, grow, and make a difference. At Fortive, we believe in us. We believe in the power of people working together to solve problems no one could solve alone. At Fortive, we believe in growth. We’re honest about what’s working and what isn’t, and we never stop improving and innovating. Fortive: For you, for us, for growth.
