Commercial Product Manager

Reposted 2 Days Ago
Marlborough, MA, USA
In-Office
156K-216K Annually
Mid level
Appliances • Manufacturing
The Role
The Commercial Product Manager leads product strategies and cross-functional collaboration to enhance product development and market growth for lasers in various applications.
Summary Generated by Built In
Job Summary & Responsibilities

Commercial Product Manager, Green/UV/DUV CW, ns and Ultrafast Lasers
IPG Photonics Corporation

At IPG Photonics, the Commercial Product Manager (CPM) is a leader responsible for cross-functional collaboration between PLMs, Sales&Marketing, Applications and effective communication with customers, driving the commercial part of product development and managing market product strategies throughout the whole product life cycle. This key global role ensures the positive customer perception, which combined with technical excellence, leads to success of a diverse portfolio of Green/UV/DUV, CW/ns/ps/fs lasers enabling for IPG fast growth in micromachining and semiconductor applications.

IPG Photonics is a global leader and pioneer in fiber laser technology. Our lasers empower customers to innovate and transform industries, including materials processing, high-tech electronics, advanced batteries, automotive, aerospace, medical, and defense.

Core Responsibilities

  1. Strategic Business Alignment
  • Ensure market product strategies align with IPG's overarching business goals.
  • Analyze market trends and customer needs to guide product development toward growth and profitability.
  • Establish contacts and coordinate collaboration of IPG’s business development teams PLMs and Applications teams with research institutes and market research organizations to identify and develop new applications with potential for business growth.
  1. Product & Market Strategy
  • Co-develop comprehensive product roadmaps with PLMs for micromachining, semiconductor and other applications.
  1. Cross-Functional Collaboration
  • Act as the central figure coordinating efforts across PLMs, applications, marketing, sales, and customer support to develop cohesive market product strategies.
  • Lead collaborative initiatives to ensure successful product launches and market penetration.
  1. Market Responsiveness
  • Adapt quickly to changing market conditions by leveraging customer feedback and competitive analysis.
  • Anticipate future trends to maintain IPG’s competitive edge.
  1. Lifecycle Management
  • Manage market product strategies in all phases of the product lifecycle, from concept to development, launch, and phase-out.
  1. Data-Driven Decision Making
  • Use data insights to make proposals on product market positioning  and strategic pivots.
  • Leverage metrics such as sales data, market share, and customer satisfaction to identify growth opportunities.
  1. IPG Evangelist for Voice of Customer (VoC)
  • Lead VoC initiatives by systematically collecting, analyzing, and communicating customer feedback to inform product development and enhancements.
  • Collaborate with sales and marketing teams to ensure customer needs are reflected in product strategies and solutions.

Key Responsibilities

Develop and Execute Product Plans

  • Support PLMs in creation detailed product line strategies and timelines aligned with IPG’s business goals.
  • Collaborate with market research teams to gather insights into customer needs and identify opportunities for new products or enhancements.

Manage Product Marketing and Sales

  • Co-develop and implement impactful product launch strategies tailored to target markets.
  • Partner with marketing and sales teams to design campaigns, pricing strategies, and sales initiatives.
  • Foster direct customer engagement to collect feedback and drive continuous product improvement.

Collaborate with PLMs

  • Work closely with PLMs to align product strategies with execution plans.

Measure and Analyze Product Market Position

  • Define success metrics to guide marketing efforts.
  • Assess product market position throughout the lifecycle using KPIs such as sales, market share, and customer satisfaction.
  • Analyze performance data to ensure products remain competitive and profitable.
Preferred Qualifications

Skills and Qualifications

  • Strategic Vision: Strong understanding of business principles, market dynamics, and the photonics industry.
  • Exceptional Communication: Ability to convey complex ideas to diverse stakeholders, from executives to engineers.
  • Collaborative Leadership: Proven ability to lead cross-functional teams while working independently when needed.
  • Analytical Mindset: Expertise in data analysis and decision-making to identify opportunities and make valuable contribution to product strategies.
  • Product Management Expertise: Experience in managing product development or related fields is highly advantageous.
  • Continuous Learning: Commitment to staying current with industry trends through conferences, workshops, and professional development.
  • Demonstrated Leadership: Proven ability to innovate, take ownership, and deliver measurable results.

Educational Requirements

  • Minimum: Bachelor’s degree in business, marketing, engineering, or a related field.
  • Preferred: Master’s degree and certifications in product management.
Pay Range

MA: $156,196 - $215,550

Skills Required

  • Bachelor's degree in business, marketing, engineering, or a related field
  • Experience in managing product development or related fields
  • Master's degree and certifications in product management

IPG Photonics Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about IPG Photonics and has not been reviewed or approved by IPG Photonics.

  • Equity Value & Accessibility An Employee Stock Purchase Plan offers a 15% discount with a lookback feature and is available in the U.S. and Germany. This broad-based equity program is consistently highlighted as a standout component of total rewards.
  • Leave & Time Off Breadth PTO typically starts around three weeks with growth over tenure, alongside roughly 10–12 paid holidays and noted carryover options. Time-off policies are often viewed as a strong part of the package.
  • Strong & Reliable Incentives Annual bonuses are emphasized as a meaningful part of total compensation. Company materials and role descriptions explicitly include bonuses as part of the offering.

IPG Photonics Insights

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The Company
Novi, MI
1,458 Employees

What We Do

IPG Photonics is the world leader in fiber laser technology, offering solutions for applications across a wide array of industries. Headquartered in Marlborough, USA, the company has developed a robust, vertically integrated supply chain, developing key technology components in-house, thus enabling the most reliable, powerful, and efficient laser solutions. With over 30 locations across the globe, we are committed to developing innovative products that provide reliable, cost-effective solutions for our customers’ needs.

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