Job Description :
Title: Commercial Performance Manager
Location: Toronto
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About Diageo:
With over 200 brands sold in nearly 180 countries, we’re the world’s leading premium drinks company. From global icons like Johnnie Walker, Guinness and Tanqueray to Smirnoff and Don Julio, we create brands consumers love. Bring your enthusiasm and use your curiosity as you explore, collaborate and innovate.
Together with dedicated people from all over the world, you’ll test new ideas, learn and grow, and unlock a brighter future.
Join us to create a career worth celebrating!
ROLE PURPOSE:
Lead Commercial Performance for Canada, building the price, pack, promotion, mix, trade investment, and margin recommendations that improve growth across volume, share, NSV, and profit, as well as decision quality across channels and customers.
KEY RESPONSIBILITIES:
Develop the Canada RGM agenda across pricing, pack architecture, promotion, mix, trade investment, and revenue realization.
Lead innovation pricing and performance management.
Partner with CSP, Sales, Marketing, Finance, Analytics, and Supply to shape commercial decisions and AOP building blocks.
Lead a team of 3 analysts, setting standards for analysis, governance, and recommendations.
Track competitive performance, industry trends and help manage share improvement in volume and value
Translate market, customer, competitor, elasticity, and margin data into practical revenue growth actions.
Support pricing and promotion governance, scenario analysis, and risk/opportunity assessment.
Lead price/promo/pack optimization studies with external partners
Build RGM capability and routines across brand and sales teams.
Key Outputs:
Canada RGM strategy, roadmap, and performance scorecard.
Price, pack, promotion, mix, and trade investment recommendations.
Industry performance assumptions and tracking
AOP building blocks, scenarios, and value-creation analyses.
Pricing governance materials and decision records.
RGM capability tools, playbooks, consumer/customer research, and learning materials.
QUALIFICATIONS/EXPERIENCE REQUIRED:
8+ years of revenue growth management, commercial finance, pricing, category, analytics, or sales strategy experience.
Strong quantitative skills and understanding of P&L, margin, elasticity, trade investment, and customer economics.
Experience influencing commercial decisions with Sales, Marketing, Finance, and senior stakeholders.
Ability to lead analysts and build clear recommendations from complex data.
CPG, beverage alcohol, retail, or regulated market experience preferred.
Flexible Working Statement:
Flexibility is key to our success. Talk to us about what flexibility means to you, so that you’re supported to handle your wellbeing and balance your priorities from day one.
Rewards & Benefits Statement:
We recognize and value performance, offering our people an attractive Rewards and Benefits package.
Diversity statement:
Our purpose is to celebrate life, every day, everywhere. And creating an inclusive environment, where everyone feels valued and that they can belong, is a crucial part of this.
We embrace diversity in the broadest possible sense. This means that you’ll be welcomed and celebrated for who you are just by being you. You’ll be part of and help build and champion an inclusive environment that celebrates people of different gender, ethnicity, ability, age, sexual orientation, social class, educational backgrounds, experiences, mentalities, and more.
Our ambition is to create the best performing, most trusted and respected consumer products companies in the world. Join us and help transform our business as we take our brands to new heights and build new ones as part of shaping the next generation of celebrations for consumers around the world.
Feel inspired? Then this may be the opportunity for you!
If you require a reasonable adjustment, please ensure that you gather this information when you submit your application.
Recruitment Scam Warning
Protecting candidates is very important to us. All communications regarding your application will come from an email address ending in @diageo.com. In our recruitment process, we'll never ask for money.
Minimum Salary
81,750
Maximum Salary
136,250
Worker Type :
RegularPrimary Location:
Downtown TorontoAdditional Locations :
Job Posting Start Date :
2026-07-01Skills Required
- 8+ years in revenue growth management, commercial finance, pricing, category, analytics, or sales strategy.
- Strong quantitative skills and understanding of P&L, margin, elasticity, trade investment, and customer economics.
- Experience influencing commercial decisions with Sales, Marketing, Finance, and senior stakeholders.
- Ability to lead analysts and build clear recommendations from complex data.
- CPG, beverage alcohol, retail, or regulated market experience.
Diageo Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Diageo and has not been reviewed or approved by Diageo.
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Fair & Transparent Compensation — Pay is considered competitive and often described as top-tier, particularly in manufacturing and salaried roles, with many indicating they feel fairly compensated. Compensation is frequently cited as a strong reason to join and stay despite pressures in some parts of the business.
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Parental & Family Support — Parental leave is widely recognized as a flagship offering, equalized across parents and inclusive of adoption and surrogacy, with benefits and bonuses maintained during leave. This family-friendly approach is highlighted as industry-leading and a standout element of the package.
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Retirement Support — Pension schemes are described as generous, with notable employer contributions enhancing long‑term financial security. In key markets such as the UK and U.S., offerings like pensions and 401(k) plans are presented as core components of total rewards.
Diageo Insights
What We Do
Diageo's official LinkedIn account. We're a global leader in premium drinks, across spirits and beer, a business built on the principles and foundations laid by the giants of the industry. With over 200 brands sold in 180 countries, our portfolio has remarkable breadth. From centuries-old names to exciting new entrants, and global giants to local legends, we're building the very best brands out there, and with over 30,000 talented people based in over 135 countries, we're a truly global company. With such diversity, we're able to truly represent our broad consumer base and think differently about the future. To maintain our position as leaders in the alcoholic beverage market, we always invest in the future and are mindful of the impact we have. Because just like the legends of our past, we're here to raise the bar – for people as well as the planet
