Commercial & Investment Banking Marketing-Paid Social Manager

Job Description
This team oversees the strategy, development, and execution of paid social media campaigns for Global Banking, which includes Commercial Banking, Corporate Banking, and Investment Banking across markets such as NAMER, EMEA, and APAC.
As the Paid Social Manager within Commercial & Investment Banking Marketing, you will serve as the team lead. You will work closely with department leadership to develop strategies and tactics for media plans designed to meet marketing objectives, while also identifying opportunities to test new social partner relationships and explore new social platforms. You will be responsible for all social media campaigns from concept to completion, with the expectation of delivering effective results.
Job Responsibilities

• Partner with the internal Paid Media team and external partners (including LinkedIn) to design and execute paid social media strategies that align with business objectives and deliver measurable impact across global markets.
• Lead the planning, execution, and optimization of LinkedIn campaigns, leveraging LinkedIn Ads Manager, Sprinklr, or similar social media management tools to drive performance and innovation in paid social initiatives.
• Integrate data-driven approaches into campaign measurement plans, supporting test-and-learn initiatives that advance both line-of-business and enterprise learning agendas.
• Manage end-to-end campaign reporting, providing actionable insights and recommendations based on data analysis and aligned with strategic priorities.
• Oversee media budgets and support billing and finance processes, ensuring accuracy, compliance, and effective resource allocation.
• Manage and lead a team of three, comprised of associate/VP-level employees.
• Lead, develop, and execute comprehensive paid social campaigns to support all Global Commercial Banking, Global Corporate Banking, and Global Investment Banking initiatives.
• Work with the marketing team and social media partners (such as LinkedIn), as well as other social teams within JPMorgan Chase.
• Collaborate with all stakeholders within marketing and communications to determine campaign goals and set target key performance indicators, providing strategy, advice, and effective solutions to launch social media campaigns.
• Manage internal and external vendors in the development and execution of paid social campaigns.
• Collaborate with key partners across controls, legal, and compliance to protect the firm and employees by adhering to regulatory and line-of-business requirements.

Required Qualifications, Capabilities, and Skills

• Bachelor's degree in a related field.
• 8+ years in a digital media role in B2B for large companies with multiple brands and/or lines of business.
• Experience managing high-functioning teams.
• Knowledge of LinkedIn and its capabilities/tools.
• Experience managing social media marketing programs.
• Experience buying and managing paid social media campaigns.
• Ability to influence, use sound judgment, make informed decisions/recommendations, and earn trust from multiple stakeholders.
• Strong project management skills, including time management, organization, planning, and follow-up.
• Critical thinker and team player with a positive, can-do attitude; must be comfortable with continuously changing opportunities and priorities.
• Advanced skills in Excel and PowerPoint, as well as social media analytics (understanding measurement, benchmarks, and campaign reporting).
• Enthusiastic team player who can work closely with senior stakeholders across several departments, including banking, research, compliance, legal, technology, communications, marketing, and risk.

Preferred Qualifications, Capabilities, and Skills

• Knowledge of LinkedIn Ads Manager/Business Manager.
• Knowledge of Sprinklr for paid campaign execution.

About Us
JPMorganChase, one of the oldest financial institutions, offers innovative financial solutions to millions of consumers, small businesses and many of the world's most prominent corporate, institutional and government clients under the J.P. Morgan and Chase brands. Our history spans over 200 years and today we are a leader in investment banking, consumer and small business banking, commercial banking, financial transaction processing and asset management.
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
JPMorgan Chase & Co. is an Equal Opportunity Employer, including Disability/Veterans
About the Team
J.P. Morgan's Global Banking business is one of the largest wholesale banking client franchises in the world. We serve clients, including corporations, governments, states, municipalities, healthcare organizations, education institutions, banks and investors.
Commercial Banking provides credit and financing, treasury and payment services, international banking and real estate services to clients-including corporations, municipalities, institutions, real estate investors and owners, and not-for-profit organizations.