Commercial Insights & Reporting Analyst

About Arlo:
At Arlo, we're passionate about creating innovative and reliable solutions that help people protect what matters most to them. Our team is dedicated to delivering products that exceed our customers' expectations, while always pushing the boundaries of what's possible in the world of protection technology. We believe that everyone deserves to feel safe and secure, whether they're at home or away, and we're committed to providing our customers with the peace of mind they need to live their lives without worry. Arlo’s deep expertise in AI- and CV-powered analytics, cloud services, user experience, product design, and innovative wireless and RF connectivity enables the delivery of a seamless, smart security experience for Arlo users that is easy to set up and interact with every day.

About the Role

We’re seeking a highly analytical and commercially driven Commercial Insights & Reporting Analyst to power decision-making across our Sales, Product, and Marketing organizations. This is a high-impact role focused on turning market, customer, and retail data into actionable insights that drive revenue growth, optimize promotions, and shape strategy. The ideal candidate brings both analytical depth and strategic thinking. You’ll not only report on what’s happening but help us understand why it’s happening and what we should do about it.

Key Responsibilities

• Support Sales leadership with insight-driven materials for key retailer meetings, including line reviews, promotional strategy sessions, and business reviews

• Analyze large, complex datasets from sources such as Stackline, Circana, Walmart Luminate or Retail Link, and POS data to identify business trends, risks, and growth opportunities

• Deliver clear, visual, and action-oriented reporting and commentary to Sales, Marketing, and Product leaders to support short-term decisions and long-term planning

• Lead or co-lead deep-dive insight projects (e.g., promo ROI, pricing sensitivity, competitor mix-shift, category trend diagnostics) with cross-functional stakeholders

• Collaborate with Finance during planning cycles to build TAM models and market trend assumptions to inform roadmap, inventory, and revenue planning

• Forecast performance using historical trends, event multipliers, and competitive benchmarks

• Deliver quarterly commercial insights briefings to cross-functional stakeholders, summarizing key shifts, threats, and opportunity areas

• Monitor key business metrics and dashboards, and proactively flag anomalies or outliers that require deeper analysis

• Partner with Sales Operations to enhance reporting infrastructure and automate core insights delivery

Required Qualifications

• BA/BS in Business, Economics, Data Analytics, or a related field

• 3–6 years of experience working with market and POS data in consumer goods, retail, or ecommerce

• Strong proficiency in Excel/Google Sheets, including dynamic dashboards, pivot tables, and modeling

• Hands-on experience with tools and platforms including Stackline, Circana, and Walmart data portals (Luminate or Retail Link)

• Experience with Tableau for building visual dashboards and executive-ready charts

• Strong communication skills with the ability to synthesize complex data into clear, compelling stories

• Attention to detail and excellent data management hygiene

• Collaborative mindset with comfort working across Sales, Finance, and Product teams

Preferred Qualifications

• Experience with SQL or willingness to learn basic querying

• Familiarity with Amazon Brand Analytics or other ecommerce insights platforms

• Prior work supporting account teams with retailer-facing insights or promotional planning

• Background in product lifecycle support, pricing strategy, or sales forecasting

Success in This Role Looks Like

• Strategic decisions are informed by timely, actionable insights—not just reports

• Your recommendations shape promotional strategies, product roadmaps, and retailer negotiations

• Cross-functional teams rely on your work to spot risks, uncover opportunities, and validate key assumptions

• You are a trusted voice in business planning conversations, forecasting cycles, and go-to-market strategy sessions

The pay range for this position reflects the minimum and maximum target for new hire salaries at commencement of employment and is expected to be between USD$130,000-150,000/year.  However, base pay offered may vary depending on multiple factors, including role, job-related knowledge, skills, relevant education and experience.  

We’re committed to inclusivity and selecting the strongest candidate—no matter their background. Even if you don’t meet every listed qualification, we encourage you to apply. We’re happy to support growth in areas essential to the role. Interested in learning more about our workplace? Visit and follow our LinkedIn, and Glassdoor pages to read employee insights and get updates of what it’s like to be part of Arlo.

Arlo is proud to be an Equal Opportunity Employer. We value inclusion and are committed to inclusive, and harassment-free workplace. We prohibit discrimination and harassment based on all legally protected statuses in all hiring and employment.

We provide reasonable accommodations to applicants and employees with disabilities, who are pregnant or have a related medical condition, or who have sincerely held religious beliefs, observances, and practices. Pursuant to applicable state and municipal Fair Chance Laws and Ordinances, the Company will consider for employment qualified applicants with arrest and conviction records.