Commercial & Customer Analytics

Job Title: Commercial & Customer Analytics

Location: Malta

Reports to: Country Lead, Portugal

Grade: I4.2 / I5

PokerStars SEU: A growth story you can be part of 

PokerStars is part of Flutter Entertainment, the world’s largest sports betting and iGaming operator, with market leading positions in the US and across the world. 
 
As part of our brand’s continual evolution, we’re dialling up the focus on PokerStars Southern Europe, covering France, Portugal and Spain. We combine the ambition of a fast-growing business with the stability and backing of Flutter’s global scale. 

We’re building a dynamic team to shape this next chapter with us. You’ll have the freedom to make decisions, take bold moves, and lead game-changing projects. If you’re ambitious, adaptable, and ready to make a difference, you’ll fit right in. 

Build the life you want, while making your mark on the future of PokerStars SEU. 

Role Overview 

This isn't just another analytics role. You'll be a key player in the exciting evolution of Flutter SEU, directly impacting the growth and strategy of our products played by millions worldwide. As our Commercial & Customer Analytics, you’ll transform raw data into powerful insights that fuel game innovation and commercial triumphs. 

Imagine this: You're not just reporting on numbers; you're shaping the player experience, influencing game design, and driving strategic decisions that define the future of gaming entertainment. 

What you’ll do: 

• Build Real-Time Power Dashboards: Build dynamic dashboards displaying crucial data, offering collaborators instant access to valuable information. 

• Develop Our Data Strategy: Collaborate on a brand-new analytics strategy to weave data into casino and poker performance analysis. 

• Own Customer KPIs & Insights: Define, track, and continuously optimize core customer KPIs (LTV, churn, retention, ARPU, conversion), transforming insights into clear, measurable actions that drive commercial performance and product decisions. 

• Unlock Game Performance Secrets: Analyse game metrics to identify optimization opportunities and drive player engagement. 

• Collaborate for Innovation: Partner with game designers, product managers, and developers to convert data into groundbreaking decisions. 

• Understand Our Players’ lifecycle: Dive deep into player behaviour and segmentation, personalizing experiences and optimizing customer value. 

• Predict the Future: Leverage advanced analytics and machine learning to forecast trends and shape new feature development. 

What you’ll bring: 

• Proven analytical and commercial expertise in a dynamic, data-driven environment. 

• A knack for transforming complex data into clear, actionable insights. 

• Outstanding communication abilities to work closely with collaborators at all levels. 

• A strong discernment and understanding of the global online casino, and poker markets. 

• A deep understanding of data mining, statistical modelling, and predictive analytics. 

• Expertise in data visualization and storytelling. 

• Proficiency in SQL or other relevant programming languages. 

• Experience with analytics tools like Tableau, Looker, Oracle or PowerBI. 

What you’ll get: 

Aside from a generous base salary, we have a fantastic benefits & rewards program that is designed to encourage personal and career development.

• Discretionary annual performance bonus

• 30 days paid leave

• Health and dental insurance for you, your partner and your children (if you all live at the same address)

• Personal life assurance and partial & permanent disability insurance

• The option to join our company pension scheme

• A personal interest allowance to let you learn something new or pursue a hobby

• External learning support of up to £2,000 or equivalent in local currency, dedicated 4 learning “Power Hours” every month during office time, full access to the Udemy and Mindtools platforms, in-house leadership program and many other training opportunities for developing your skills and progressing your career

• Looking to extend your family? You will receive a cash gift of 1,000 EUR for your new addition whilst working for us

• 26 weeks primary carer leave at 100% pay & 4 weeks secondary carer leave pay at 100% pay

• Access to an on-site gym.

Equal opportunities:

At Flutter International we are committed to creating an inclusive environment where our people can be their authentic selves and thrive. We embrace and celebrate diversity, respecting all our uniqueness and differences.

We welcome you to let us know whether you have any accessibility needs. All you need to do is email us at [email protected]. Your journey with us is focused on ensuring you have what you need to be your best self.

Learn more about the works we are doing on Inclusion and Belonging here: https://careers.flutterinternational.com/working-at-flutter-international/diversity-equity-inclusion/