WHAT YOU'LL DO
As Commercial Business Analyst, you are responsible for driving the strategic insight work and analysis of our merchandising through advanced data, customer and consumer insights in regard to our product. You will independently be able to set the scope and initiate analysis deepening on the need of the merchandising organization, demonstrate leadership, analytical prowess, and a deep understanding of industry trends.
You have a deep interest in retail analytics, inventory optimization and merchandising strategy development. You are customer and sales-driven professional with a strategic mindset. You thrive working in a fast pace, in and agile environment. You are natural team player that strives to foster collaboration across channels, roles and functions.
Key responsibilities
Conduct in-depth analysis of sales trends, customer behaviors and market dynamics to identify growth opportunities and areas for improvement; using statistical models and forecasting techniques to drive data driven decision-making.
You stay abreast of industry trends, competitor product strategies, and emerging technologies to challenge current plans, maintain competitive advantage and support executional excellence by supporting with market intelligence in how to position, activate and optimize our offers.
Analyze (and align with Customer Activation) SEO insights to support the SEO with our assortment strategy in close collaboration with merchandising managers / ecommerce leads as well as drive insights to support assortment strategy for all our channels; retail, digital and marketplaces.
You drive projects and build business cases for new product categories, sales channels and other business opportunities to support new sales and profit growth.
Follow up on our full (omni, retail and ecom) commercial initiatives and build strong case for improvement in our discount strategy, leveraging web analytics, customer insights, sales and cost data; enabling best possible commercial decision.
Please click here for complete role description
WHO YOU'LL WORK WITH
You will collaborate with the colleagues from Merchandising team.
WHO YOU ARE
To be successful in the role as Commercial Business Analyst, you should have strong commercial focus and are insight and data driven, with proven ability to drive results and work towards goals. You should have a broad merchandising knowledge and commercial experience that understands the total picture from customer demands on our offers.
What you need to succeed:
Bachelor's degree, preferably in Economics or Business degree/relevant qualifications.
Strong in driving commercial product excellence, strategic and analytical, with deep experience in business case building as well as follow up and estimate performance.
Understanding of product, stocks and lifecycle management.
High level of salesmanship and analytical proficiency; is an advance excel user.
Effective collaborator with strong stakeholder management and communication skills.
Knowledge & experience in the Indian fashion retail.
WHO WE ARE
H&M Group is a global company of strong fashion brands and ventures. Our goal is to prove that there is no compromise between exceptional design, affordable prices, and sustainable solutions. We want to liberate fashion for the many, and our customers are at the heart of every decision we make.
We are made up of thousands of passionate and talented colleagues united by our shared culture and values. Together, we want to use our power, our scale, and our knowledge to push the fashion industry towards a more inclusive and sustainable future.
WHY YOU’LL LOVE WORKING HERE
At H&M Group, we are proud to be a vibrant and welcoming company. We offer our employees attractive benefits with extensive development opportunities around the globe.
- You will receive 25% off H&M Group brands; H&M, COS, Monki, Weekdays, Arket, & Other Stories
- We are an inclusive company where you are encouraged to be yourself at work
This is a full-time position, reporting to Regional Head of Merchandising.
Apply by sending in your CV in English as soon as possible, but no later than April 24th, 2026. Due to data policies, we only accept applications through career page.
H&M Group Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about H&M Group and has not been reviewed or approved by H&M Group.
-
Healthcare Strength — Health coverage is described as broad and accessible, including medical, vision, and free-to-employee dental, with options such as transgender care, bariatric surgery, and enhanced fertility support. Telehealth access and low employee cost-sharing are also highlighted.
-
Leave & Time Off Breadth — Time away options include paid vacation, wellness days, company holidays, and a paid birthday, with some elements extending to part‑time staff. These provisions are presented as a consistent strength across materials.
-
Retirement Support — Retirement offerings include a 401(k) plan with company match alongside financial tools like FSAs and commuter benefits. These components reinforce longer-term financial security within the total rewards mix.
H&M Group Insights
Similar Jobs
What We Do
Founded in 1947, H&M Group is a global design company with ~4,702 stores in 76 markets and 56 online markets. At H&M Group, we believe in making great design available to everyone. It’s essential in everything we do. Our family of brands and business ventures offer customers around the world a wealth of fashion, beauty, accessories and homeware, as well as modern menus with fresh and local produce at some of the brands’ in-store eateries. But design is so much more than just products; it’s about clever design processes, efficient product flows, creating experiences that enrich, and smart solutions that benefit all our customers. Sustainability is always at the core of our business. Not only because we like to do what’s right — but it’s also beneficial for our business. We will continue to push for change and lead the way towards a more inclusive and sustainable fashion future. Do you want to join us? We will trust you with great responsibility right from the start, reward a passionate mindset and encourage an entrepreneurial spirit. When you start a career with H&M Group, there’s no limit to where it can take you. H&M Group's Moderation Policy: Welcome to H&M Group’s official LinkedIn page. Ask questions, exchange ideas and meet members and employees from all over the world. This page is moderated daily and we always do our best to answer each one of you in a timely manner. Please remember to keep a friendly tone and in line with LinkedIn’s legal terms at https://www.linkedin.com/legal/user-agreement Comments and posts that contain foul language, are off-topic or unnecessarily rude will be deleted. We also encourage you to report any inappropriate content. We use an external tool to handle the comments on our page, so please note that your comments can be stored. For questions, please contact our team at [email protected].
