Agency Services is looking for a skilled Cold Email Campaign Manager who is passionate about driving acquisition through innovative email marketing strategies. In this role, you will manage hundreds of cold email campaigns, perform A/B testing, and oversee multiple lead sources to optimize performance and ensure high engagement rates.
The ideal candidate will have a strong understanding of email marketing techniques, be data-driven, and possess excellent organizational skills to manage multiple campaigns effectively. Your role will be critical in helping us generate leads and fostering business growth through strategic cold emailing. If you excel at crafting compelling email sequences and analyzing campaign performance, this is the perfect opportunity for you!
Responsibilities
- Design, implement, and manage hundreds of cold email campaigns aimed at lead generation and client acquisition.
- Conduct A/B testing on subject lines, email body content, and call-to-action strategies to optimize open and response rates.
- Utilize various lead sources to identify and target ideal prospects effectively.
- Analyze campaign performance metrics to derive actionable insights and improve future initiatives.
- Maintain organized documentation of all campaigns, including results, testing outcomes, and lead sources.
- Collaborate with the sales and marketing teams to align email strategies with overall business goals.
- Stay updated on the latest trends and best practices in cold emailing and digital marketing to keep strategies fresh and effective.
- Proven experience in managing cold email campaigns with a focus on lead generation.
- Strong understanding of A/B testing principles and how to apply them to email marketing.
- Excellent written communication skills with the ability to craft compelling email content.
- Experience with email marketing tools and CRM platforms for campaign management.
- Analytical mindset with strong data interpretation skills.
- Exceptional organizational skills, with the ability to manage multiple campaigns simultaneously.
- Previous experience in a fast-paced marketing environment is a plus.
- Familiarity with compliance regulations regarding cold emailing and data privacy.
- Work as an independent contractor (1099) with tons of flexibility
- Enjoy the freedom to work from anywhere you choose.
- Determine your own schedule and have a better work-life balance.
- Gain experience in digital PR and media pitching across diverse industries.
- Access to a dynamic team for collaboration and support.
What We Do
We are a group of people passionate about all things digital marketing.
We came together to develop a full-scale solution for businesses tackling digital marketing challenges. In our efforts to enable teams and agencies to identify and pursue digital marketing opportunities in their niche, we’ve developed a marketing intelligence platform suite.
