CMS Administrator (Optimizely / Episerver)

We’re looking for a hands-on CMS Administrator to own day-to-day operations, governance, and continuous improvement of our Optimizely (formerly Episerver) CMS. You’ll manage users/roles, workflows, and publishing quality at scale across a large portfolio of branded sites and subdomains, partnering closely with Web Experience, Product Development, IT, and Account Operations. You’ll be the go-to expert for content editors, ensuring sites are performing operationally, on-brand, accessible, and optimized for internal use, and personalization.

Responsibilities:

Platform administration & governance

• Own user/role administration, access rights, and editorial permissions; implement best practices and system configurations to speed up team productivity.
• Configure and maintain content approvals and publishing workflows (including multi-language approvals) to safeguard quality at scale.
• Monitor and tune scheduled jobs (e.g., link validation, content version cleanup) and coordinate with engineering on custom jobs.
• Manage GoTo blocks, document editing and troubleshooting steps
• Manage site/language settings, categories, and content types/blocks in line with design standards and governance.

Content operations & quality

• Establish and enforce taxonomy, tagging, and SEO settings (titles, descriptions, canonicals, indexing rules) directly in Optimizely’s admin options to maximize discoverability.
• Guide editors on using blocks, templates, and content areas; evolve reusable components with Product Development to reduce complexity.
• Drive publishing cadence & SLAs for promotions, landing pages, and partner updates; orchestrate scheduled publishing for time-sensitive campaigns.
• Maintain a content QA checklist (links, accessibility, mobile responsiveness, performance) and coordinate fixes with devs as needed.
• Work closely with the Web Experience team to improve workflows and remove barriers to campaign launches.

Personalization, experimentation & integrations

• Partner with Marketing Ops and WebEx to ensure pages/blocks are personalization-ready (audiences, attributes, placement rules).
• Coordinate with data teams on Tealium (and other tools) to align segments and events with CMS experiences; support hybrid approaches where needed.
• Document and govern custom snippets usage (where allowed) to safely enable light presentation logic without dev releases.

Training, enablement & support

• Build and maintain editor training (guides, short videos, office hours) and run onboarding for new team members.
• Serve as Tier-2 support for CMS issues; triage with Product Dev/IT for escalations; maintain an admin runbook and change log.

Security, compliance & quality controls

• Enforce acceptable use, access, and information security policies within the CMS (account ownership, non-shared admin credentials, auditability).
• Coordinate periodic audits of permissions, content approvals, and environment parity across brands/sites.

Requirements

• 3–5+ years administering Optimizely/Episerver or a comparable enterprise CMS (governance, workflows, roles/permissions, scheduled jobs, multi-site/multi-language).
• Strong operational knowledge of blocks, templates, content areas, and editor enablement.
• Working knowledge of SEO fundamentals and hands-on experience with CMS-level SEO/admin settings.
• Experience coordinating with Web/Prod Dev and IT teams in a .NET/Optimizely stack.
• Familiarity with personalization/experimentation concepts and readiness (audiences, variants, targeting).
• Comfort with tagging/CDP tools (e.g., Tealium) and how data flows inform content targeting.

Nice to have

• Exposure to Marketo or similar marketing automation and how CMS pages support lifecycle programs.
• Basic front-end proficiency (HTML/CSS/JS) for light troubleshooting and QA.
• Experience administering multi-brand portfolios (high site/domain counts, partner-specific content).

Tools you'll use

• Optimizely CMS (Episerver) Admin: Users/Roles, Approvals, Scheduled Jobs, Languages, Site Settings.
• Optimizely Experimentation & Personalization (in partnership with Marketing & WebEx).
• Tealium (data layer, segments) and analytics tooling.
• Personyze and other personalization tools.

Who We Are:

Welcome to arrivia. We specialize in making brands better through the power of travel. With more than 55 years of combined experience, we’re a merger of three powerhouse brands (in case you’ve heard of us in the travel industry) combining ICE, SOR Technology and WMPH Vacations. With offices on both coasts of the US and around the world, we embrace diversity and a passion for travel across our global staff.

We’re focused on building a customer-first culture, fueled by the best travel experiences for all our members at every point in their journey. Grow with us, as we continue our path to deliver innovative solutions and take charge of change. The adventure is only beginning. We’re on a mission to help people around the world travel better and experience more. Our team members bring world-class skills to the table to create extraordinary memories for our partners and members.

Our Core Values:

Here at arrivia we… 

• Stay Curious - Explore new challenges and make space to learn, grow and improve
• Keep it Real - Earn trust through open, honest and clear communication
• Own it - Seek ways to make an impact and take action.
• Win Together - Create a culture of connection and inclusion where everyone can be their best