We are Brainlabs, the High-Performance media agency, on a mission to become the world's biggest and best independent media agency. We plan and buy media that delivers profitable and sustained business impact. And what’s our formula? Superteams of Brainlabbers, fueled by data and enabled by technology.
Brainlabs has always been a culture-first company. In fact, from the very beginnings of the agency a set of shared principles, philosophies and values was documented in The Brainlabs Handbook, helping us create our unique culture.
As with everything here we always seek to adapt and improve so The Brainlabs Handbook has been fine-tuned to become The Brainlabs Culture Code.
This Culture Code consists of 12 codes that talk to what it means to be a Brainlabber. It’s a joint commitment to continuous development and creating a company that we can all be proud of, where Brainlabbers can turn up to do great work, make great friends and win together.
You can read The Brainlabs Culture Code in full here.
So you’re interested in becoming a Integrated Media Director (Non-Profit)? Let's dive into what that means:
- Role type: Full-time
- Team: Client Leadership
- Reporting to: Client Partner
- Location: New York City, New York
- Compensation: We hire candidates across our US office locations and at varying levels of experience. Our posted salary ranges reflect differences in both location and experience, with final compensation determined once a candidate’s background and location are confirmed.
- Work Authorization: Candidates must be legally authorized to work in the United States. We are unable to provide visa sponsorship or continuation for this position.
As an Integrated Media Director at Brainlabs, your singular focus is growth: growing your clients’ businesses, growing our business, and growing the careers of your team. Our Integrated Media Directors are media planning experts who connect channels and platforms to unlock growth through truly integrated media. They apply the right measurement methodologies and use rigorous testing to deliver measurable commercial impact.
In this role you will:
- Serve as the primary client contact, building trust and ensuring seamless communication between clients and internal teams.
- Lead strategic planning for full-funnel fundraising campaigns, from awareness through conversion and retention.
- Provide expertise in fundraising best practices, including donor acquisition, retention, and reactivation strategies.
- Collaborate with cross-functional teams (creative, digital, social, email, SMS, SEO and Search) to execute integrated campaigns.
- Monitor campaign performance, providing actionable insights and recommendations to optimize results.
- Identify growth opportunities with clients and support revenue generation through strategic initiatives.
- Represent the agency at client meetings and in thought leadership discussions.
- Get deep into your clients’ businesses, ensuring we beat – not just meet – our commitments
- Design and deliver integrated, test-and-learn media solutions, bringing the right Brainlabs capabilities together to unlock growth
- Lead client testing roadmaps, continually finding new ways to earn incremental impact
- Act as the senior day-to-day client lead, building trusted relationships with mid-level and senior stakeholders
- Lead forecasting, planning, measurement, and reporting, using data to drive clear decisions and accountability
We’re looking for someone who:
- 6+ years’ experience delivering full-service, integrated media solutions, ideally within fundraising vertical
- Experience at an independent media agency
- Channel planning experience with a strong integrated media planning and strategy background
- Fluency in modern measurement, including using outputs from MMM and MTA models
- A systems-thinking mindset, able to connect channels, platforms, and measurement into cohesive strategies
- End-to-end understanding of full-service agency delivery, from strategy through activation and optimisation
- Strong client leadership skills, with the ability to build trusted relationships and translate complex challenges into clear media solutions
- Ability to thrive working in person with clients and teams
- Client references available
And this is what success looks like in the role:
- You’ll deliver incremental growth for your clients
- You’ll actively develop the careers of those around you
- You will be a positive contributor to our culture
- You will develop processes and systems that enable you to be promoted.
What happens next?
We know searching for a job is tough and that you want to find the best career and employer for you. We also want to ensure that this position is the best fit for both you and us. Therefore, you will participate in a comprehensive interview process that includes skills interviews with our team. The goal of this process is to allow you to get to know us as we learn more about you.
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What happens next?
We know searching for a job is tough and that you want to find the best career and employer for you. We also want to ensure that this position is the best fit for both you and us. Therefore, you will participate in a comprehensive interview process that includes skills interviews with our team. The goal of this process is to allow you to get to know us as we learn more about you.
Brainlabs actively seeks and encourages applications from candidates with diverse backgrounds and identities. We are proud to be an equal opportunity workplace: we are committed to equal opportunity for all applicants and employees regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion, or belief, and marriage and civil partnerships. If you have a disability or special need that requires accommodation during the application process, please let us know!
Please note that we will never ask you to transfer cash or make any other payment to us in order to apply for a role or to work for Brainlabs. Any such asks are fraudulent and should be reported to the appropriate authorities in your area.
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What We Do
Hi! We’re Brainlabs, a global digital-first media agency. We win for our clients using our unique formula of testing, tech & talent. Testing is in our DNA. We run millions of experiments to deliver remarkable marketing ROI. We call it the Brainlabs Effect™ We’re experts in: - Paid Search - Programmatic - Paid Social - Influencer - Data Strategy - Data Science - SEO - CRO - Creative - GMP - Retail media We also offer consultancy and training along with our proprietary tech stack to supercharge performance.
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