Company Description
About Grab and Our Workplace
Grab is Southeast Asia's leading superapp. From getting your favourite meals delivered to helping you manage your finances and getting around town hassle-free, we've got your back with everything. In Grab, purpose gives us joy and habits build excellence, while harnessing the power of Technology and AI to deliver the mission of driving Southeast Asia forward by economically empowering everyone, with heart, hunger, honour, and humility.
Job Description
Get to know the role:
We are looking for a Marketing Associate to translate strategy into execution planning. You will design marketing campaigns, branding, marketing offline and online activity, then monitoring its efficiency. You will work with several stakeholders to ensure good Grab presence in city-level and competitor analysis. The role will be onsite and based in Medan. You will be reporting to the manager.
The Critical Tasks You Will Perform
- Manage end-to-end campaign execution and oversee campaign performance.
- Collaborate with teams to identify business opportunities, develop marketing ideas, and create impactful marketing solutions.
- Work with creative and social media teams to design the compelling promotional materials and content
- Work with external parties
- Provide insights and analysis around campaigns and content
- Create weekly report of performance, campaign evaluation and next action item and report it to Marketing lead
Qualifications
What Essential Skills You Will Need
- Bachelor's degree in business administration, marketing, communication or another related field
- 2+ years of working experience in Marketing, with experience in executing marketing strategies and marketing campaigns
- Excellent in project management skill to manage campaign timelines and coordinate with cross-functional teams and working with supporting functions like creative, PR, and social media.
- Understand how to analyze campaign performance and provide data-driven insights using performance marketing tools
- Have an eye for details to maintain accuracy in content, timelines, and reports
- Create creative briefs and new campaign initiative
- Enjoys brainstorming, coming up with creative ideas, seeing it come to life and learning from it.
- Hunger for success
Additional Information
Life at Grab
We care about your well-being at Grab, here are some of the global benefits we offer:
- We have your back with Term Life Insurance and comprehensive Medical Insurance.
- With GrabFlex, create a benefits package that suits your needs and aspirations.
- Celebrate moments that matter in life with loved ones through Parental and Birthday leave, and give back to your communities through Love-all-Serve-all (LASA) volunteering leave
- We have a confidential Grabber Assistance Programme to guide and uplift you and your loved ones through life's challenges.
What We Stand For At Grab
We are committed to building an inclusive and equitable workplace that provides equal opportunity for Grabbers to grow and perform at their best. We consider all candidates fairly and equally regardless of nationality, ethnicity, race, religion, age, gender, family commitments, physical and mental impairments or disabilities, and other attributes that make them unique.
What We Do
Grab is Southeast Asia’s leading superapp, offering a suite of services consisting of deliveries, mobility, financial services, enterprise and others. Grabbers come from all over the world, and we are united by a common mission: to drive Southeast Asia forward by creating economic empowerment for everyone.
At Grab, every Grabber is guided by The Grab Way, which explains our mission and the operating principles on how we can achieve it together. We call these principles the 4Hs:
Heart
We work together as OneGrab to serve communities in Southeast Asia
Hunger
We work to understand ground truths and drive improvements, big and small
Honour
We keep our word and steward our resources wisely to build and sustain trust
Humility
We are a constant work-in-progress, and we never stop learning to get better