Channel & Client Insights Analyst

Posted Yesterday
5 Locations
In-Office
84K-124K Annually
Entry level
Big Data • Fintech • Mobile • Payments • Financial Services • Data Privacy
The Role
Analyze large, complex client and channel datasets to identify behavioral patterns, segments, journeys, and opportunities across banking touchpoints. Apply statistical and quantitative techniques, build reusable analytical assets, and translate findings into executive-ready narratives and actionable recommendations. Partner with business, strategy, technology, risk, and analytics teams to improve client experiences and business outcomes while maintaining data, privacy, and quality standards.
Summary Generated by Built In

Job Description:

At Bank of America, we are guided by a common purpose to help make financial lives better through the power of every connection. We do this by driving Responsible Growth and delivering for our clients, teammates, communities and shareholders every day.

Being a Great Place to Work and providing a culture of caring is core to how we drive Responsible Growth. We are intentional about fostering an inclusive workplace where every teammate has the opportunity to succeed, build a career and contribute to our shared success. This includes attracting and developing exceptional talent, recognizing and rewarding performance, and supporting our teammates’ physical, emotional, and financial wellness through affordable, competitive and flexible benefits.
We value the unique perspectives individuals bring from all backgrounds and career paths - whether shaped by military service, community college education, or a wide range of work and life experiences. These journeys foster resilience, leadership and innovation, strengthening our workforce and positively impact the communities we serve.

Bank of America is committed to an in-office culture that supports collaboration, engagement, and career development. Our approach includes clear in-office expectations, while providing an appropriate level of flexibility based on role-specific responsibilities and business needs.

At Bank of America, you can build a successful career with opportunities to learn, grow, and make an impact. Join us!


Job Description:
The Analytics, Modeling & Insights (AMI) organization is on a mission to deliver significant value, create lasting impact, and influence the future of the Enterprise through trusted, objective insights, thoughtful experimentation, and next-level innovation. Our vision is to power responsible growth with insight, foresight, and clarity by demonstrating the principles that shape how we work:

  • Objective: Maintain an unbiased lens to inform sound decisions grounded in data.
  • Innovative: Embrace emerging technologies and methods to continuously amplify our capabilities.
  • Strategic: Apply enterprise-wide data and deep expertise to anticipate needs and guide sustainable decisions.
  • Collaborative: Partner across disciplines to deliver insights aligned with stakeholder needs.
  • Effective Storytelling: Translate complex data into clear, compelling narratives that drive action.
  • Efficient: Optimize tools and processes for timely, consistent, and scalable impact.

AMI is looking for an intellectually curious, business-minded analyst who wants to turn complex data into insights that shape what comes next. As part of the Channel and Consumer Client Insights team, you will apply quantitative analysis to deepen understanding of consumer clients, their behaviors, journeys, and interactions across channels. Your work may span client segmentation and profiling, audience development, advanced behavioral analytics, and insights from financial centers, ATMs, contact centers, IVR, chat, and digital experiences. You will uncover meaningful patterns and translate them into strategies that improve client experiences and business outcomes.

This is an opportunity to work at the intersection of data, strategy, and human behavior. You will tackle high-visibility questions, explore complex and varied data, and create clear recommendations for leaders across the organization. The strongest candidates will pair hands-on analytical skill with curiosity, creativity, and a talent for making complex findings meaningful.


RESPONSIBILITIES

In this role, the analyst will translate complex client and channel data into meaningful insights, owning quantitative work from business question through actionable recommendation. Responsibilities may include:

  • Developing Client and Channel Insights: Analyze client, household, transaction, and interaction data to identify patterns, needs, and opportunities that inform business strategy and improve client experiences.
  • Understanding Behaviors and Journeys: Examine how clients engage over time and across touchpoints to deepen understanding of behaviors, journeys, relationships, and channel usage.
  • Creating Segments and Audiences: Develop client profiles, segments, and actionable audiences that illuminate meaningful differences and support targeted business decisions.
  • Applying Advanced Analytics: Use appropriate statistical, behavioral, and quantitative techniques to evaluate trends, relationships, cohorts, and performance.
  • Assessing Channel Experiences: Generate insights across financial centers, ATMs, contact centers, IVR, chat, and digital experiences to identify opportunities to simplify service and improve how clients engage.
  • Advancing Analytic Methods: Improve approaches for organizing, classifying, and interpreting client and interaction data to increase the quality and usefulness of insights.
  • Creating Reusable Analytics: Build reproducible data sets, code, methodologies, and documentation that can scale into reusable analytic assets and data products.
  • Delivering Compelling Stories: Translate complex analysis into concise, executive-ready narratives, visualizations, and recommendations that drive action.
  • Partnering Across the Enterprise: Work with business, strategy, data, technology, risk, and analytics partners to clarify objectives and deliver timely, decision-relevant work.
  • Managing Work Responsibly: Lead assignments from intake through delivery while maintaining quality, documentation, and applicable data, privacy, risk, and analytic standards.

REQUIRED SKILLS
  • Demonstrated experience as an innovative thinker, self-starter, and creative problem solver who is intellectually curious and willing to challenge the status quo.
  • Experience performing quantitative analysis using large, complex, or multi-source data sets.
  • Technical and analytical aptitude to perform data analysis, trending, segmentation, behavioral analysis, and other statistical techniques.
  • Proficiency in SQL and at least one analytical programming language or statistical tool, such as Python, R, SAS, or an equivalent platform.
  • Ability to structure ambiguous business questions, select an appropriate analytical approach, validate results, and develop practical recommendations.
  • Crisp written and verbal communication skills, including the ability to explain complex concepts and develop compelling presentations for varied audiences.
  • Strong attention to detail, ability to manage competing priorities, and effectiveness working independently and across teams.
  • Bachelor’s degree in statistics, mathematics, economics, finance, data science, computer science, engineering, business analytics, or a related quantitative field, or equivalent relevant experience.

DESIRED SKILLS
  • Experience in financial services, consumer banking, client insights, channel insights, marketing analytics, or strategy.
  • Experience analyzing client behaviors, journeys, segmentation, audiences, channel usage, servicing interactions, acquisition, retention, or relationship deepening.
  • Working knowledge of statistical modeling, machine learning, experimental design, time-series analysis, cohort analysis, and measurement approaches.
  • Advanced degree in mathematics, statistics, economics, data science, or another related field.

Shift:

1st shift (United States of America)

Hours Per Week: 

40

Pay Transparency details

US - MA - Boston - 100 Federal St - 100 Federal St Lp (MA5100), US - NY - New York - 1114 Avenue Of The Americas - Grace (NY1544)

Pay and benefits information

Pay range$84,200.00 - $124,000.00 annualized salary, offers to be determined based on experience, education and skill set.

Discretionary incentive eligible

This role is eligible to participate in the annual discretionary plan. Employees are eligible for an annual discretionary award based on their overall individual performance results and behaviors, the performance and contributions of their line of business and/or group; and the overall success of the Company.

Benefits

This role is currently benefits eligible. We provide industry-leading benefits, access to paid time off, resources and support to our employees so they can make a genuine impact and contribute to the sustainable growth of our business and the communities we serve.

Skills Required

  • Innovative thinker, self-starter, and creative problem solver with intellectual curiosity
  • Experience performing quantitative analysis using large, complex, or multi-source datasets
  • Technical and analytical aptitude in data analysis, trending, segmentation, behavioral analysis, and statistical techniques
  • Proficiency in SQL and at least one analytical programming language or statistical tool, such as Python, R, or SAS
  • Ability to structure ambiguous business questions, select analytical approaches, validate results, and develop practical recommendations
  • Strong written and verbal communication skills, including explaining complex concepts and creating presentations
  • Strong attention to detail and ability to manage competing priorities independently and collaboratively
  • Bachelor's degree in statistics, mathematics, economics, finance, data science, computer science, engineering, business analytics, or a related quantitative field, or equivalent relevant experience
  • Experience in financial services, consumer banking, client insights, channel insights, marketing analytics, or strategy
  • Experience analyzing client behaviors, journeys, segmentation, audiences, channel usage, servicing interactions, acquisition, retention, or relationship deepening
  • Working knowledge of statistical modeling, machine learning, experimental design, time-series analysis, cohort analysis, and measurement approaches
  • Advanced degree in mathematics, statistics, economics, data science, or another related field

Bank of America Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Bank of America and has not been reviewed or approved by Bank of America.

  • Healthcare Strength — Health coverage is described as comprehensive, with medical, dental, vision, virtual care via Teladoc, wellness programs, and specialized support for cancer and menopause. Wellness credits and an always‑on EAP with in‑person sessions add to the depth of care.
  • Parental & Family Support — New parents can access up to 26 weeks of leave, including 16 weeks fully paid for eligible teammates, alongside back‑up child and adult care. Family‑building resources and reimbursements (e.g., fertility, adoption, surrogacy) and a dedicated Life Event Services team extend support across life stages.
  • Equity Value & Accessibility — Broad‑based equity through the Sharing Success program, including $1B in stock to nearly all non‑executive employees in January 2026, is intended to foster an ownership mindset. Stock awards (including RSUs) are a recurring component that aligns employees’ interests with shareholders.

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The Company
HQ: Charlotte, NC
208,000 Employees
Year Founded: 1784

What We Do

We make financial lives better for our clients and our communities through the power of every connection. Our employees are at the heart of this purpose, and are key to driving responsible growth. Every day, across the globe, our employees bring a commitment to our purpose and to driving responsible growth by living our values: deliver together, act responsibly, realize the power of our people and trust the team. A key aspect of driving responsible growth is doing so in a sustainable manner, a critical pillar of which is being a great place to work for our teammates.

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