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This role sits within ABB's Robotics business, a leading global robotics company. We're entering an exciting new chapter as we’ve announced the plan for SoftBank Group to acquire ABB Robotics. SoftBank is a globally recognized technology group and investor/operator focused on AI, robotics, and next-generation computing. By joining us now, you’ll be part of a pioneering team shaping the future of robotics—working alongside world-class experts in a fast-moving, innovation-driven environment.
This Position reports to:
Regional Manager, SOMA Region
In this role, you will
Contribute to business goals by developing and implementing effective sales channel and commercial operations strategies that align with global and local standards.
Manage, plan, and ensure the local execution of division and business line channel strategies to achieve both qualitative and quantitative targets, including orders, revenues, growth, margin, market share, sales productivity, and customer satisfaction.
Ensure the local implementation and continuous development of the Value Provider Program and its related activities.
Proactively monitor channel performance, implementing corrective actions to ensure business growth when needed.
Lead the deployment of marketing and commercial operations strategies.
Contribute to business goals by developing and implementing innovative marketing activities, effective lead management, and inside selling, in line with global and local standards.
Key Accountabilities:
Channel order growth.
Number of Channel Authorizations.
Share of Marketing qualified leads that get converted into Sales qualified leads.
YoY Growth of Sales qualified leads.
The work model for the role is: Hybrid #LI-Hybrid
This role is contributing to the Robotics Business in South East Asia, Oceania, Middle East and Africa (SOMA)
You will be mainly accountable for:
Define and implement the market channel sales strategy in line with the marketing and sales strategy, ensuring regular follow-up.
Manage and drive the Value Provider Program, including maintaining existing and onboarding new channel partners.
Identify and evaluate sales channels with the Sales management team. Lead authorization plans and targeted switch activities with Sales and Inside Sales teams.
Manage, build, and develop the Commercial Operations functions and responsibilities to support strategy execution and business objectives.
Orchestrate and secure alignment between various functions within the team and with other stakeholders to ensure effective operations and resource utilization.
Manage the assigned budget effectively, delivering activities within agreed schedules and costs. Define key channel targets (e.g., volume, prices, mix) and ensure these are achieved in the specified market.
Collect data and provide sound market and competitive intelligence analyses related to local markets and trends.Monitor local market trends and recommend adjustments to the strategy and plans to meet changing market and competitive landscapes.
Qualifications for the role
You enjoy working in a global environment across the several countries.
It is an advantage that you are comfortable by engaging with diverse colleagues and customers regionally.
A min. of 4 years of experience in working with channel partners within Robotics is an advantage.
Experienced in marketing strategies, channel sales business, and stakeholder management.
Excellent interpersonal, communication, and relationship-building skills with a collaborative and purpose-driven approach.
Bachelor’s or master’s degree in a related field is a merit
Strong analytical skills, strategic thinking, and a results-driven mindset.
Proficiency in written and verbal communication.
Exciting Career Opportunity in Robotics
This role sits within ABB’s Robotics business, a leading global robotics company. We’re entering an exciting new chapter as we’ve announced the plan for SoftBank Group to acquire ABB Robotics. SoftBank is a globally recognized technology group and investor/operator focused on AI, robotics, and next-generation computing. By joining us now, you’ll be part of a pioneering team shaping the future of robotics working alongside world-class experts in a fast-moving, innovation-driven environment.
We value people from different backgrounds. Could this be your story? Apply today or visit www.abb.com to read more about us and learn about the impact of our solutions across the globe.
Skills Required
- Min. 4 years of experience in working with channel partners within Robotics
- Experience in marketing strategies and channel sales business
- Excellent interpersonal and communication skills
- Bachelor's or master's degree in a related field
ABB Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about ABB and has not been reviewed or approved by ABB.
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Healthcare Strength — Healthcare coverage is described as comprehensive, with medical, dental, vision, mental health support, and disability and life insurance included. Immediate eligibility in some roles reinforces the sense of dependable core coverage.
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Leave & Time Off Breadth — Time-off offerings are described as broad, including paid holidays, sick days, volunteer time, sabbaticals, and, in some cases, 25 days of PTO. Flexible scheduling and remote-work options add to perceived time-off and flexibility value.
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Retirement Support — Retirement benefits are positioned as robust, including a 401(k) with company contributions or matching and, in some cases, profit sharing or pension savings. Stock purchase/share acquisition programs complement longer-term savings options.
ABB Insights
What We Do
ABB is a leading global technology company that energizes the transformation of society and industry to achieve a more productive, sustainable future. By connecting software to its electrification, robotics, automation and motion portfolio, ABB pushes the boundaries of technology to drive performance to new levels. With a history of excellence stretching back more than 130 years, ABB’s success is driven by about 110,000 talented employees in over 100 countries. www.abb.com
