CDP Lead

The purpose of this role is to oversee the development of our database marketing solutions, using database technologies such as Microsoft SQL Server/Azure, Amazon Redshift, Google BigQuery. The role will be involved in design, specifications, troubleshooting, and issue resolution. The ability to communicate to both technical and non-technical audiences is key.

Job Description:

Mandatory (top 5) 

• Experience in Leading Customer Data Platform related development 
• Experience on Python or Java Scripting or Node.JS
• Experience with APIs (REST, Open APIs, CURL)
• Data analysis, ingestions, modelling and mapping
• Experience  on unstructured data using JSON/Parquet file format

Preferred (top 5)

• Understanding of CCPA, GDPR and other Data Protection Acts      
  Client facing experience
• Experience with Reporting Technologies 
• Experience on any AEP, ActionIQ , Lytics, Segment, Tealium, C360
• Big Data ETLs

• Leading the team in implementation of technical solutions and driving proof of concepts 
• Responsible for building data model based on the gathered requirements and data architecture.
• Reponsible for data ingestion into the cdp platform via batch and real time streaming modes - using ETL,API,JavaScript etc
• Responsible for data extraction/outbound dataflows to reporting tool, other adobe product or 3rd party system 
• Reponsible for working on defined business rules/transformations/BRDs
• Colloborate with internal teams to develop solutions for CDP platform for marketing activation use cases.
• Should be able to work on queries, segment development, audience creation/activations, customer journey orchestrations
• Should be able to define segments and orchestrate customer journey based on the BRD

Location:

DGS India - Bengaluru - Manyata N1 Block

Brand:

Merkle

Time Type:

Full time

Contract Type:

Permanent