Category Manager - Club and Value

Posted 10 Days Ago
Be an Early Applicant
2 Locations
In-Office or Remote
99K-129K Annually
Senior level
Food
The Role
The Category Manager leads channel selling strategy and category management, providing insights to drive sales for BODYARMOR, particularly in Club and Value channels.
Summary Generated by Built In

Location(s):

United States of America

City/Cities:

Remote

Travel Required:

00% - 25%

Relocation Provided:

No

Job Posting End Date:

September 26, 2025

Shift:

Job Description Summary:

BODYARMOR Sports Nutrition is a fast paced, dynamic environment where brand builders work together with the goal of becoming the number one sports drink! Extreme passion and teamwork are the essentials of being a successful member of the BODYARMOR team. BODYARMOR builds camaraderie amongst co-workers, and helps develop valuable relationships, with common goals in mind. BODYARMOR exudes an entrepreneurial culture combined with the resources and insight of one of the world’s most iconic companies, The Coca-Cola Company, which acquired BODYARMOR in 2021. This unique environment gives people the ability to go above and beyond expectations, multi-task, meet deadlines, and have fun accomplishing goals.

BODYARMOR is looking for a Category Manager – Large Format to join our team.

The Category Manager is responsible for leading the channel specific selling strategy and category management at BODYARMOR. This role leverages our various knowledge sources and systems to provide robust and fact-based insights that influence decision making at national retail as well as our largest regional customers. The ultimate objective of this role is to be a partner to National Account Managers by providing them the guidance, tools and support they need to achieve their sales goals. This role will report to the Category Director.

RESPONSIBILITIES:

Retail Partnership

  • Serve as key category management contact for Club Channel and Value Channels.  Specific retailers include Sam’s Club, BJ’s, Costco; as well as Dollar General, Family Dollar and Dollar Tree.
  • Participant and major player in national account & large regional account annual line review and Top to Top objective setting, meeting preparation, deck development and in-person meeting participation.  Provide fact-based thought leadership to influence strategic and tactical decisions for customer planning and execution. 
  • As part of regular meeting preparation, find compelling fact-based insights to support a story line culminating in recommendations that highlight benefits for the retailer and shopper while supporting BODYARMOR corporate objectives.  This process will leverage a wide variety of insights tools including scan consumption, shopper panel, depletions, assortment/planogram software and proprietary CATMAN tools.
  • As part of regular meeting preparation, lead process to maximize category and BODYARMOR sales through assortment optimization, days on hand analysis and regression modeling culminating in a retailer specific planogram recommendation reflecting look of success
  • This position plays a critical role during key customer meetings not only as the primary presenter, but to bring a category first mentality and made recommendations based on best practices from similar customers on how BODYARMOR helped retailers achieve their goals

Category Analytics

  • Proactively & consistently analyze key customer performance and identify execution gaps, sub-par item performance, post-promo evaluation and category dynamic shifts
  • Work closely in process to rank retail opportunity areas to ensure time, effort and resources are put against the largest opportunities to achieve corporate objectives
  • Work closely process to identify retailer specific pricing and promotional opportunities to ensure our everyday shelf prices are compelling to shoppers and that trade spend is being spent as efficiently as possible to maximize brand sales and trial

Team Leadership

  • Lead team of associate managers and analysts – provide direction and coaching to realize potential and enable professional development of associates and ensure company strategy and plan is executed.
  • Lead training sessions to enable our sales force to be more comfortable selling with advanced analytics. 
  • Assist in training junior members of the CATMAN team to build their skillsets and provide feedback to ensure the highest quality work

REQUIREMENTS:

  • BA/BS degree required 
  • 5+ yrs experience in sales, category management, shopper insights & strategy required
  • Advanced technical proficiency in: Scan systems (e.g., Nielsen, Circana, Scintilla, Madrid, 1010) required
  • Panel systems (e.g., Nielsen, Circana, Numerator) and Trade funds management software required
  • Proven team player with strong leadership, communication, and organizational skills.
  • Strategic thinker with a creative mindset and keen attention to detail
  • Field sales experience is a plus.
The Coca-Cola Company will not offer sponsorship for employment status (including, but not limited to, H1-B visa status and other employment-based nonimmigrant visas) for this position. Accordingly, all applicants must be currently authorized to work in the United States on a full-time basis and must not require The Coca-Cola Company's sponsorship to continue to work legally in the United States.

Skills:

Pay Range:

$99,400 - $129,000

Base pay offered may vary depending on geography, job-related knowledge, skills, and experience. A full range of medical, financial, and/or other benefits, dependent on the position, is offered.

Annual Incentive Reference Value Percentage:

15

Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.

Our Purpose and Growth Culture:

We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class. When we collect your personal information as part of a job application or offer of employment, we do so in accordance with industry standards and best practices and in compliance with applicable privacy laws.

Top Skills

1010
Circana
Madrid
Nielsen
Numerator
Scintilla
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The Company
Alpharetta, GA
88,900 Employees
Year Founded: 1892

What We Do

The Coca-Cola Company (NYSE: KO) is a total beverage company, offering over 500 brands in more than 200 countries and territories.

In addition to the company’s Coca-Cola brands, our portfolio includes some of the world’s most valuable beverage brands, such as AdeS soy-based beverages, Ayataka green tea, Dasani waters, Del Valle juices and nectars, Fanta, Georgia coffee, Gold Peak teas and coffees, Honest Tea, innocent smoothies and juices, Minute Maid juices, Powerade sports drinks, Simply juices, smartwater, Sprite, vitaminwater and ZICO coconut water.

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