Category Insights Manager, Mass/Walmart

Posted 6 Hours Ago
Be an Early Applicant
2 Locations
Remote
Senior level
Food
The Role
As a Category Insights Manager, you'll collaborate with Sales, Marketing, and Product Teams to develop category strategies that enhance market growth at Walmart. Responsibilities include data mining for sales opportunities, planning category shelf placements, monitoring industry trends, and creating insights-driven sales presentations.
Summary Generated by Built In

WHO WE ARE

We’re Talking Rain, and we’re so much more than water. We build flavorful brands, like Sparkling Ice, Sparkling Ice +Caffeine, Sparkling Ice +Energy, Talking Rain Waters, and AQA pH waters. We're creating connections with every sip!

When it comes to success, we know we’re only as strong as our team. That's why we're an equal-opportunity employer. We value diversity and practice inclusivity, hiring great people who enhance our company.

Our Rain Makers are our most important asset. That’s why we invest in them with ⁠benefits and development opportunities that reflect just how much we value them. 

WHAT YOU'LL DO

Every single day, our Marketing team searches for surprising and refreshing ways to create connections with our customers and consumers 

 

Data is more than stats to our Category Management Team – it is a story waiting to be told. Proactively mining data, they are on the hunt for sales opportunities and creating action through insights. Collaborating with our Key Account Sales Team, you will play a strategic role in building a strong partnership with Walmart by providing consultative category guidance to deliver market-leading growth for Talking Rain’s portfolio of brands and categories. 

 

Reports to: Director, Category Management 

Direct Reports: N/A 

Location: Remote, preferably located in Bentonville, AR #LI-Remote

Annual Bonus Potential: 10% - Eligibility is based on the company hitting annual financial targets. 

Base Salary: $100,000 - $130,000 (depending on experience) 

Note: This range is a national average, but compensation will be reviewed based on geographical location depending on where applicant will be working. New hires typically receive between minimum and midpoint, however, we may go slightly higher based on experience, internal equity and market.

 

  • Work effectively with Sales, Marketing, Insights, Product Teams, and other category leadership resources to execute category initiatives with excellence Walmart. 

  • Lead with category long-term planning and to drive Talking Rain's growth at Walmart.

  • Support the creation and commercialization of category strategies, including shelving and assortment initiatives related to the achievement of sales objectives.   

  • Plan and execute planogram and assortment reviews for National Accounts with Key Account Sales Teams. 

  • Proactively monitor industry trends and competitive activity to identify opportunities to improve Talking Rain's advantage in the market. 

  • Through data visualization, build compelling sales presentations using syndicated, shopper and other sources of data that provide in-depth analysis and solutions that address current business issues. 

  • Lead creation of insights-driven sell stories for Walmart supporting overall business objectives for new and existing items. 

  • Independently manages and, at times, leads project plans and assumes responsibility for tracking, communication, and timing. 

  • Continuously and proactively focus on Category opportunity identification and gap closure. 

  • Complete other responsibilities as assigned. 

WHAT YOU BRING 

  • 5-7 years of experience in Consumer-Packaged Goods (CPG) with a focus on Walmart category management, business analytics and/or shopper insights. 

  • Bachelor’s degree in Business or equivalent experience. 

  • Extensive syndicated data knowledge (Circana/IRI, Nielsen, Power BI, retailer-specific point of sale, etc.). 

  • Strong experience with shopper loyalty data platform/panel (Luminate, Stratum, Symphony AI EYC 360, Circana/Nielsen Panel, Numerator, etc.)

  • Advanced proficiency in space planning software (Apollo preferred). 

  • Strong analytical skills and experience aggregating internal and external data sources to build an influential selling story. 

  • Experience interacting with buyers and internal cross-functional partners. 

  • Ability to travel up to 10%, occasionally working evenings and weekends as needed for special assignments. 

  • Proficiency with the Microsoft Office suite (e.g., Outlook, PowerPoint, Excel)

Rain Makers are people who are accountable, curious, and inclusive.
We hold ourselves accountable and recognize room for growth while openly accepting feedback. We embrace change to deliver progressive results.
Rain Makers don’t wait for answers – we go find them. Curiosity is part of what makes us so successful. Sometimes we push back, productively challenging the status quo.
We promote inclusivity. Valuing communication and respect, ensuring everyone has a seat at the table. We are an approachable bunch, building and fostering relationships with people of all backgrounds.
WHAT WE OFFER
Nothing makes a great job even better than throwing in a few perks, and we want to equip our Rain Makers with everything they need to maintain their health and well-being. That means things like...

  • Three Weeks of Vacation. And that’s just to start! Spend some time with us, and you’ll accrue an additional week every few years, depending on your exempt status!

  • Six Weeks of Paid Parental Leave. Parents get to spend time at home bonding with their new addition (whether it arrives by birth, fostering, or adoption). For birth mothers, additional time is provided for medical leave. Depending on the state in which you reside, additional time may also be available for parents who do not require medical leave.

  • Flexibility Stipend. For eligible Rain Makers, spend this extra monthly stipend as you wish, but know it’s intended to contribute to things like your phone, internet or other business uses while working remotely or needs outside of normal working hours.

  • Relocation: Relocation Available (when available)

  • Onsite and Hybrid Employees: Get paid to carpool! Drive to work with another Rain Maker every week at least 2X a week and receive $0.25 per mile.

  • 401k with Immediate Vesting. With matched contributions and investment customization, we'll help build a plan to reach your goals.

  • Fitness Reimbursements. We're all about going the extra mile, so we provide reimbursements for community events and competitions like fun runs, triathlons, and cycling tours.

    • Employees may also enjoy access to our on-site gym in Preston complete with a personal trainer 2 days per week.

  • Medical/Dental/Vision. Not only do we offer it, but our plans are excellent and flexible to your needs. And one is even free for our Rain Makers!

  • Vehicle Program –

    • Field Sales Specialist – Mileage is reimbursed at the IRS rate

    • Field Sales Managers and Market Managers – Company car or vehicle stipend included!

    • Regional Sales Managers and Sales Directors – We use the leader in vehicle reimbursement solutions, Motus. This program provides a monthly fixed and variable rate that adheres to IRS guidelines for the business use of personal vehicles.

Please note, eligibility for our full benefits package is based on an average of 30+ hours per week in regular (not temporary) positions.

Want to get to know us better? Click to learn about us and our careers. You can also follow us on LinkedIn, Glassdoor, Instagram, and Facebook.

The Company
HQ: Preston, WA
467 Employees
On-site Workplace
Year Founded: 1987

What We Do

Progressive and sustainable, we're always looking at what's next. Talking Rain is experiencing double-digit growth, primarily driven by Sparkling Ice, America's #1 Sparkling Water. We're constantly innovating. We fail fast and use what we learn to produce incredible results. All of this is possible because of our Rain Makers.

This diverse group of people shows up every day with an insatiable curiosity and a drive to get things done—and we can always trust them to make it happen. Things move fast around here, which is why we're so thankful for the flexibility they bring. Above all, our Rain Makers are just an approachable, empathetic bunch—because creating connections is at the core of everything we do.

Our people are our most important asset. That's why we invest in them with benefits and development opportunities that reflect just how much we value them.

We've come a long way since we were founded in 1987 by two men in a bar. If you're looking for your new home, a place where you'll be empowered to make an impact, visit our website to learn more about the people and events that helped form the company we are today and will be tomorrow.

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