We’re looking for two commercially driven Category Growth Managers to take ownership of our Labels and Large Format product categories across our two brands: Instantprint and Route1Print.
You’ll be responsible for growing category revenue and gross profit by developing a strong understanding of our customers, market, competitors, and product performance. Using these insights, you’ll identify where we’re performing well, where we’re falling behind, and where the biggest opportunities for growth exist.
Working across ecommerce, sales, operations, and finance, you’ll shape the product range, pricing, website experience, and marketing activity needed to deliver sustainable growth.
Please indicate in your application if you have a preference for either the Labels or Large Format category, or where you feel your skillset is best aligned.
About the position:
- Salary range £50,000–£60,000 , depending on experience
- This position is office based 5 days a week at our office in Manvers, Rotherham.
- Permanent, full-time
- Monday to Friday, 40 hours per week
What you’ll be doing
- Developing and owning the growth strategy for the Labels or Large Format category.
- Taking responsibility for category revenue, gross profit, and overall commercial performance.
- Identifying customer needs, market trends, competitor activity, and gaps within the product range.
- Developing business cases for new products, category improvements, and investment.
- Reviewing pricing, margins, promotions, and category profitability.
- Improving product pages, customer journeys, onsite merchandising, and website conversion.
- Designing and delivering marketing campaigns across email, direct mail, press, and onsite channels to drive category awareness, customer engagement, and revenue growth.
- Leading product launches and monitoring their commercial performance.
- Using data and insight to understand what is driving growth and where corrective action is required.
- Working across the business to ensure category priorities and growth initiatives are delivered.
What we’re looking for
- Experience in category management, product management, ecommerce, commercial management, or a similar growth-focused role.
- A proven track record of delivering revenue and profit growth.
- Strong commercial and analytical skills.
- Experience using customer, market, and performance data to make decisions.
- An understanding of pricing, product positioning, and proposition development.
- Experience designing and delivering multi-channel marketing campaigns.
- Experience influencing website, ecommerce, or digital trading activity.
- Strong stakeholder management and communication skills.
- The confidence to take ownership, challenge existing thinking, and drive action.
- Experience within print, manufacturing, ecommerce, or Labels/Large Format products is beneficial, but not essential.
This is a great opportunity for someone who enjoys combining customer insight, commercial thinking, marketing delivery, and cross-functional leadership to create measurable growth.
Why Join the Bluetree Team?
At Bluetree Group, we don’t just print; we innovate. We believe in investing in the people who make our success possible. Here’s how we look after you:
- Health First: Access to a marketing leading Health Cash Plan and comprehensive wellbeing support, including onsite training and access to free external support.
- Family Support: Enhanced maternity, paternity and adoption packages to support your life outside of work.
- Rest & Recharge: 22 days annual leave (plus Bank Holidays), with a "Length of Service" program that earns you more days the longer you stay.
- Social: From regular team socials to our legendary annual Summer and Christmas Parties, plus biennial Long Service celebrations; we know how to celebrate success.
- Financial Wellness: Enrolment in our company pension scheme.
- Rewards: Access to various discounts via Bluetree Rewards, weekend break giveaways, and long-service gifts to mark your milestones, starting from year 1!
- Career Development: We champion personal development with a wide range of internal and external training opportunities available.
- Fitness: Save on a new bike with our Cycle to Work scheme, or join our weekly football team to burn off some steam!
- Daily Comforts: Fuel your day with free fruit, snacks, and beverages in our modern canteen.
- Easy Commute: Free onsite parking at our state-of-the-art facility. We are also ideally located for public transport, just minutes from Mexborough, Swinton, and Wombwell train stations.
About Bluetree Group
We exist to make print buying easy and small businesses look exceptional. Established in 1989, Bluetree Group has grown to be the UK’s largest online printer. Based in Wath Upon Dearne (conveniently located near Sheffield, Rotherham, Barnsley, and Doncaster), our 165,000 sq. ft. facility is the heart of our operation. From the moment you walk through our doors, you’ll realize that our people are central to everything we do.
Ready to grow with us?
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Skills Required
- Experience in category management, product management, ecommerce, or commercial management
- Proven track record of delivering revenue and profit growth
- Strong commercial and analytical skills
- Experience using customer, market, and performance data to make decisions
- Understanding of pricing, product positioning, and proposition development
- Experience designing and delivering multi-channel marketing campaigns
- Experience influencing website, ecommerce, or digital trading activity
- Strong stakeholder management and communication skills
- Confidence to take ownership, challenge existing thinking, and drive action
- Experience within print, manufacturing, ecommerce, or Labels/Large Format products
What We Do
Bluetree Group is an established and rapidly expanding retailer and manufacturer of Print sat across two Carbon Neutral sites; a 160,000 sq. ft facility and a 45,000 sq.ft facility based in the Yorkshire area. Based in the heart of the Northern Powerhouse, our two-time Virgin Sunday Times Fast Track 100 ranked business has grown rapidly from humble beginnings. Founded in 1989, Bluetree Group operates three brands within Bluetree Print (with brands instantprint, Route 1 Print and Kingsbury Press) Across these divisions sits a huge range of products from flyers and business cards, Roller banners and books. Bluetree Group has a customer base of over 700,000, ranging from the largest FTSE 100 Companies to small & micro businesses. Some notable awards we’ve recently achieved include: • The European Business Award for Manufacturing • The Sheffield Business Award for Company of the Year • 1000 Companies to Inspire Britain for the £20-£30m category • Northern Tech Awards 2021 - Listed in Top 100 Companies • Yorkshire Post Excellence in Business Awards 2021 – Business Transformation of the Year • 2021 & 2022 FT1000 Europe’s Fastest Growing Company • 2022 Printweek Awards - Bespoke Publications Printer of the Year • 2022 Printweek Awards - Highly Commended for Environmental Company of the Year If you’ve got the right attitude and values, then Bluetree Group is for you. We’ll provide all the training, support and opportunities you will need to fulfil your potential, no matter which area you want to work in. Our departments include Production, Sales, Graphic Design, Marketing, Web Development, Compliance and many more! Websites http://www.bluetreegroup.co.uk https://www.instantprint.co.uk/ https://www.route1print.co.uk/ https://kingsburypress.com/
