Campaigns Specialist

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Growth Marketing Campaign Specialist

The Growth Marketing Campaign Specialist will play a key role in helping the Growth Marketing team activate and scale high-impact marketing programs that drive demand and pipeline. This role is ideal for someone who thrives on organization, cross-functional collaboration, and campaign execution. From planning and vendor coordination to email operations and webinar delivery.

You’ll work closely with our Growth Marketing Managers to support integrated campaigns across multiple channels and ensure flawless execution. If you’re a strong communicator, highly organized, and excited to make an impact across various marketing functions while growing your marketing career, we want to hear from you.

Responsibilities:

• Partner closely with Growth Marketing Managers to ensure campaigns are activated on time, at the highest quality, and stay on track from planning through execution. This includes helping manage campaign timelines, surfacing blockers, coordinating cross-functional handoffs, and ensuring no detail falls through the cracks across email, webinars, paid vendors, and more.

• Manage the global revenue marketing email calendar, coordinating with regional teams, campaign owners, and marketing operations (MOPs) to prioritize and schedule sends, ensuring campaigns are not overlapping and all key content gets its moment.

• Support cross-functional collaboration with Customer success and experience teams to ensure customer marketing campaigns (e.g. newsletters, ad hoc sends) are aligned, well-executed, and accounted for in the overall marketing calendar.

• Act as the point person for all 3rd-party vendor programs, managing contracts, onboarding, scheduling, and results tracking. Identify high-performing vendors to double down on and recommend new ones to test.

• Liaise with the Marketing Operations (MOPs) team for campaign logistics like list uploads, tagging, and lead flow QA.

• Own the webinar program operations, including coordinating dry runs, managing ON24 setup, and executing live events.

• Own the logistics and coordination of our recurring “how-to get started” product webinars, working with technical teams to ensure timely, relevant, and high-value execution at scale.

• Support SDR enablement by ensuring SDR team members and Sales org are aware of campaign launches and have the right materials and points of contact.

• Manage and send a monthly Growth Marketing team newsletter, summarizing campaign progress, key metrics, and upcoming priorities.

Requirements: 

• Bachelor’s degree in Marketing or a related field

• Minimum 2 years of experience in B2B marketing (tech/software marketing experience preferred) with a focus on campaign execution and project management

• Experience working with marketing automation and webinar tools (e.g., Marketo, ON24).

• Strong writing and editing skills, especially for marketing copy and email communications.

• Highly organized, deadline-oriented, and a strong communicator who thrives in a cross-functional, fast-paced environment.

• Comfortable working in tools like Asana, Google Workspace, Salesforce, and Excel/Sheets.

• Collaborative, detail-obsessed, and not afraid to over-communicate to ensure everyone’s in the loop.

• Strong analytical decision making skills

Bonus Points:  

• Experience with contract management 

• Experience with the following tools: Asana, On24, 6Sense

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