Bring your heart to CVS Health. Every one of us at CVS Health shares a single, clear purpose: Bringing our heart to every moment of your health. This purpose guides our commitment to deliver enhanced human-centric health care for a rapidly changing world. Anchored in our brand — with heart at its center — our purpose sends a personal message that how we deliver our services is just as important as what we deliver.
Our Heart At Work Behaviors™ support this purpose. We want everyone who works at CVS Health to feel empowered by the role they play in transforming our culture and accelerating our ability to innovate and deliver solutions to make health care more personal, convenient and affordable.
CVS Media Exchange is hiring a Campaign Performance and Optimization Manager. This role will report to the Senior Manager, Campaign Performance and Optimization.
CVS Media Exchange [CMX] is dedicated to driving measurable outcomes for our suppliers, merchants, stores, GMs, brand advertisers, and agencies. Our full-funnel ad solutions leverage CVS’s in-store and online data, extensive reach, and to provide measurable results for our clientele. With a range of flexible pricing and buying models, including self-service; these solutions help businesses build brand awareness, engage with CVS consumers, and convert CVS consumers to shoppers.
The Campaign Performance and Optimization Manager is responsible for performance and optimization of CMX campaigns through onsite, programmatic and social channels. This individual will partner closely with sales, account management, media planning and insights and strategy to ensure campaign KPIs and goals are met. The ideal candidate will be process driven, client focused, detail oriented, and thrive in a start-up environment.
Responsibilities include but not limited to:
- Manage key CMX campaigns ensuring goals are met by managing campaign pacing, performance, and margin through continuous optimization.
- Participate in weekly pod status meetings that include sales, account management, media planning and analytics.
- Surface overarching learnings to strengthen/enhance our streaming playbook.
- Collaborate with client solutions and analytics teams to deliver on key client needs.
- Troubleshoot campaign performance issues with Google Ad Manager, demand side platforms (DSPs) and Social Platforms.
- Manage issues related to campaign troubleshooting, campaign delivery, and campaign performance.
- Participate in testing initiatives for new ad products and feature enhancements
Required Qualifications:
- 5+ years of ad ops and media experience (with an emphasis on buy-side expertise), with a strong track record of successful campaign management;
- 2+ experience buying media in major DSPs and social platforms.
- Proficient with Microsoft Office Suite (Outlook, PowerPoint, Excel)
Preferred Qualifications:
- Retail media experience is a plus
- Experience with The Trade Desk a plus
- Ability to thrive in, a fast-paced environment
- Detail oriented; possessing critical thinking, analytical and problem-solving skills
- Strong problem-solving and troubleshooting abilities
- Effective time management skills – ability to prioritize and meet deadlines
- A team player with an entrepreneurial spirit.
Education:
Bachelor’s degree or equivalent (HS Diploma + 4 years of relevant experience) required.
Anticipated Weekly Hours
40
Time Type
Full time
Pay Range
The typical pay range for this role is:
$66,330.00 - $159,120.00
This pay range represents the base hourly rate or base annual full-time salary for all positions in the job grade within which this position falls. The actual base salary offer will depend on a variety of factors including experience, education, geography and other relevant factors. This position is eligible for a CVS Health bonus, commission or short-term incentive program in addition to the base pay range listed above.
In addition to your compensation, enjoy the rewards of an organization that puts our heart into caring for our colleagues and our communities. The Company offers a full range of medical, dental, and vision benefits. Eligible employees may enroll in the Company’s 401(k) retirement savings plan, and an Employee Stock Purchase Plan is also available for eligible employees. The Company provides a fully-paid term life insurance plan to eligible employees, and short-term and long term disability benefits. CVS Health also offers numerous well-being programs, education assistance, free development courses, a CVS store discount, and discount programs with participating partners. As for time off, Company employees enjoy Paid Time Off (“PTO”) or vacation pay, as well as paid holidays throughout the calendar year. Number of paid holidays, sick time and other time off are provided consistent with relevant state law and Company policies.
For more detailed information on available benefits, please visit Benefits | CVS Health
We anticipate the application window for this opening will close on: 03/21/2025
Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state and local laws.
CVS Health Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about CVS Health and has not been reviewed or approved by CVS Health.
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Healthcare Strength — Healthcare coverage is positioned as comprehensive for benefits-eligible colleagues, including medical, dental, and vision with free preventive care and access to virtual care and select no-cost MinuteClinic services. Mental health support is also highlighted with no-cost confidential counseling sessions per issue.
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Retirement Support — Retirement benefits include a 401(k) with a dollar-for-dollar match up to 5% after meeting service and hours requirements. Ownership programs are also offered through an employee stock purchase plan with a stated purchase discount.
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Pay Growth & Progression — A companywide minimum wage floor establishes a baseline that is framed as a positive starting point in some roles and markets. Unionized or high-cost areas are described as having clearer wage scales and step-ups that can materially lift pay over time.
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What We Do
CVS Health is the leading health solutions company that delivers care in ways no one else can. We reach people in more ways and improve the health of communities across America through our local presence, digital channels and our nearly 300,000 dedicated colleagues – including more than 40,000 physicians, pharmacists, nurses and nurse practitioners. Wherever and whenever people need us, we help them with their health – whether that’s managing chronic diseases, staying compliant with their medications, or accessing affordable health and wellness services in the most convenient ways. We help people navigate the health care system – and their personal health care – by improving access, lowering costs and being a trusted partner for every meaningful moment of health. And we do it all with heart, each and every day.
